Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. What is customer marketing? In fact, it’s quite the opposite.

Strategy 120

Strategy Brands Content UGC 120

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Oktopost

MARCH 7, 2022

There is no shortage of imperative marketing tactics that if you don’t do right now, your B2B organization will crash and burn. As marketers, we know the MarTech space is crowded. Like actual listening, social listening can be the glue that holds your marketing strategy together. What is Social Listening?

B2B 155

B2B Sentiment Analysis Reputation 155

Sprout Social

JANUARY 11, 2024

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? Is the influencer partnership driving more brand mentions and positive sentiment online? Knowing where you stand exposes market gaps and opportunities.

Brands 106

Brands How To Sentiment Metrics 106

Sprout Social

FEBRUARY 15, 2024

It’s not possible to have a successful digital marketing strategy or social media strategy without it. How to engage an audience Getting your audience to engage with your content takes time and effort, and begins with your social media marketing strategy. Social media users’ feeds are flooded with content competing for their attention.

Engagement 102

Engagement Tips Loyalty Metrics 102

Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. You can filter social posts by parameters like account, keyword, hashtags, and location. Follow trending topics or hashtags in your industry, and stay informed and engaged with relevant discussions. Trend-tracking.

Curation 88

Curation Social Media Management Tools Social Media 88

Sprout Social

OCTOBER 19, 2023

This feedback can identify customer sentiment (positive or negative), trends and more. Scope the terms, hashtags and keywords to monitor No surprises here. This is where something like social media sentiment analysis can really save the day. This applies to both positive and negative sentiments alike.

Reputation 94

Reputation Sentiment Analysis Notification 94

Sprout Social

MARCH 15, 2021

Let’s explore how trending topics work, how to personalize them, and ways you can leverage them as part of your social media marketing campaigns. Search for keywords or hashtags in your industry. Twitter’s native search feature lets you search for hashtags, trending topics or just general terms. How Twitter trending topics work.

Trends 126

Trends Twitter How To Hashtag 126

Sprout Social

OCTOBER 25, 2022

Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. Combine positive brand sentiment with high brand recognition and you get fans. The classic marketing funnel looks straightforward but in reality, every customer journey is different and some can be much longer than others. Fans beget more fans.

Strategy 128

Strategy Brands Hubspot Survey 128

Sprout Social

AUGUST 17, 2022

These engagements include @ mentions , comments, #hashtags and keywords related to your brand. . Automated keyword and hashtag searches uncover influencers posting about topics relevant to brands. The platform also uses hashtag analytics to highlight influential accounts, posts and conversations around any given topic.

Campaign 122

Campaign Social Media Tools Hubspot 122

Sprout Social

AUGUST 22, 2023

This market-driven, real-time intelligence empowers marketing teams to amplify brand reach in a targeted manner, spot emerging trends and gain competitive insights. This provides crucial insight into your brand health, market trends and competitor performance, enabling you to grow your business strategically with data-driven insights.

Analytics 84

Analytics Conversation Brands Sentiment 84

agora pulse

DECEMBER 28, 2017

Social listening can be done manually or automated with platforms that allow you to set up hashtags, handles, and keywords to monitor. Brand mentions of both your handle and hashtag. Any @Twitter handles you have for your brand, and also your brand name in #hashtag format, like @BMW and #BMW counts. The names of your products.

Hashtag 128

Hashtag Marketing Focus Group Conversation 128

Keyhole.co

MARCH 9, 2023

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

Tools 84

Tools Sentiment Hubspot Price 84

Hootsuite

MAY 6, 2024

This can include direct messages , public comments, comments on social ads, questions, @mentions, hashtags, and social customer service requests. Based on indications from filtering and machine learning, this social inbox tool indicates whether those comments include details like questions or negative sentiment.

Tools 78

Tools HootSuite Team Social Media 78

Keyhole.co

APRIL 18, 2023

This is just one instance of how Instagram metrics can be an absolute game-changer for chalking out a marketing strategy for your brand. By tracking and analyzing these metrics, brands can make informed decisions about their content strategy, posting schedule, audience targeting, and overall Instagram marketing approach.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. But an ever-crowded space filled with brands and creators means your relevancy is always at risk.

Brands 110

Brands Sentiment How To Analysis 110

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Oktopost

APRIL 21, 2022

Social listening and content development might sound like two totally different areas of digital marketing, but the truth is that they’re more connected than you think. In this article, we’ll explore the close connection between social listening and strong content marketing practices. Respond to Both Positive and Negative Comments.

Content 118

Content FAQ Sentiment Hashtag 118

Keyhole.co

APRIL 26, 2023

Hence, checking your TikTok analytics numbers can help you create winning marketing strategies and viral campaigns. If you are an efficient marketer who loves sharing their videos on multiple platforms like Instagram and YouTube, Keyhole also lets you perform cross-platform analysis. Do you frequently host hashtag challenges as well?

Metrics 52

Metrics Analytics Tools Overview 52

Keyhole.co

JULY 20, 2023

Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. Pros It is easy to monitor the success of marketing campaigns.

Industry 52

Industry News Google Brands 52

Keyhole.co

FEBRUARY 3, 2024

If you were to visualize it, it might look something like the market share graphic below: ( Image Source ) Why is measuring share of voice important? For example, here’s a screenshot of a social media listening tool analyzing your brand metrics vs. overall market metrics. How to do that, you ask? It’s simple.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

FEBRUARY 6, 2023

Hence, checking your TikTok analytics numbers can help you create winning marketing strategies and viral campaigns. If you are an efficient marketer who loves sharing their videos on multiple platforms like Instagram and YouTube, Keyhole also lets you perform cross-platform analysis. Do you frequently host hashtag challenges as well?

Analytics 52

Analytics Overview Hashtag Metrics 52

Keyhole.co

APRIL 25, 2023

A higher growth rate means your marketing team is on the right track, launching intuitive and engaging campaigns. Use relevant hashtags: Hashtags help more audiences discover your content, so use relevant hashtags in your posts. You can even download and share them as reports for marketing ROI overview.

Instagram 52

Instagram How To Collaboration Hashtag 52

Hootsuite

SEPTEMBER 14, 2020

But now that the dust has settled, which analytics tools are the most useful for Instagram marketers? Keyhole positions itself as a “conversation tracker,” meaning that this tool specializes in tracking hashtags and keywords. It’s useful for tracking promotions, branded hashtags , and Instagram contests in real-time.

Metrics 145

Metrics Analytics Instagram Tools 145

Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on. Pricing: Free. G2Crowd Rating: 4.2.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Social listening also helps you keep tabs on the social media sentiment toward your company and products. The Benefits of Listening.

Tools 116

Tools B2B Sentiment Notification 116

Keyhole.co

MAY 16, 2023

Say you own a line of beauty products; you can use media monitoring tools to find other beauty bloggers with a similar audience and reach out to them for influencer marketing campaigns. Market research Media monitoring is a great source for insights into target audiences and industry trends.

Tools 52

Tools Sentiment Analysis Metrics 52

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. And this is where social media monitoring tools come into place.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. The answer to what makes a video viral in the first place is a bit like the holy grail for marketers. at least once.

Video 126

Video Social Media How To Trends 126

Keyhole.co

OCTOBER 24, 2022

A higher growth rate means your marketing team is on the right track, launching intuitive and engaging campaigns. Keyhole is a real-time conversation tracker that provides keyword + hashtag analytics and social media analytics across platforms such as Facebook, Twitter and Instagram. Why Should I Track Follower Growth Rate?

Metrics 52

Metrics Analytics Analysis Hashtag 52

Keyhole.co

FEBRUARY 3, 2023

And especially on a platform like Instagram, marketers see newer updates quite frequently. So you can’t just rely on shallow metrics and decide whether your current Instagram marketing strategies are working in your favor. You sit with your marketing team and decide to participate, but with a branded twist. Why is that?

Metrics 52

Metrics Analytics Instagram Hashtag 52

Keyhole.co

JUNE 27, 2023

The Professional Dashboard has become crucial for maximizing Instagram strategies and succeeding in the cutthroat digital market. The Dashboard also has features like content suggestions and currently popular hashtags. It offers comprehensive tools for tracking hashtags, real-time monitoring, and audience sentiment analysis.

Instagram 52

Instagram Analytics Hashtag Metrics 52

Sprout Social

JUNE 27, 2023

Track emerging market trends Monitoring trending topics on social media, forums like Reddit and review sites like Google My Business (GMB) gives you insights into what’s top-of-mind for customers. Track comments using keywords or hashtags and analyze them in real-time or historically.

Review 125

Review Brands How To Analysis 125

Keyhole.co

OCTOBER 13, 2023

The modern labor market and recruiting system are changing very fast. Also, this type of recruiting includes employer branding and influencer marketing. They can easily track keywords, #hashtags, @accounts and URLs on Instagram, Twitter, Facebook and Youtube. To find the right candidates, look for and use relevant hashtags.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Hootsuite

JULY 6, 2022

And to crowdsource sentiment on your brand. Article, for example, uses their Instagram bio to ask folks to use their branded hashtag to post their UGC. So, one of the best ways to get your products in front of potential customers is through Instagram influencer eCommerce marketing. Live broadcasts. It makes it easy to convert.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

DECEMBER 5, 2022

Book lovers go to this hashtag to find new book recommendations, relatable content for bookworms and connect with other readers. As Anthony puts it, “Social media gives you the opportunity to better understand your target audience and their interests so that you can consider that when creating marketing assets for your brand or business.”.

Social Media 139

Social Media Crowdsourcing Privacy Comparison 139