Ari Herzog

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Share Strategies and Tips on Social Media Marketing on LinkedIn and Facebook

Ari Herzog

June 2010 seems like an eternity ago when I took initiative and created a LinkedIn Group to share strategies and tips in social media marketing. Over time, people none of us knew searched LinkedIn for keywords about social media marketing and also joined the group. Today there are over 120 Facebook members.

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Why Facebook Breeds Voyeurism

Ari Herzog

Rachel Jonat joined Facebook in 2006. ” “I’d rather give up the 189 Facebook friends, the majority of whom I don’t have or want the phone number of, and focus on the people near and dear to me.” She deliberated for a week and posted a status update on her Facebook wall with her phone number and email address.

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Got Value? Stop Using Social Media.

Ari Herzog

Social media posts expire very quickly. Consider Facebook, for instance. This graph indicates the first 12 hours of your next Facebook post; and concludes you’ll achieve a 75% engagement rate after two hours. One takeaway is you must be memorable and analytical in every social media post.

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Bring Balance to Your Social Media

Ari Herzog

Penelope Trunk once wrote about portraying yourself on social media : Each of us is multi-faceted. With a selection of media to choose from, we can express different parts of ourselves in different ways. Follow me on Facebook to see my insights. It’s clear to me that blogging is best for expressing big ideas.

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Facebook, LinkedIn, and Me

Ari Herzog

I am Christina on Facebook and Thom on LinkedIn. Christina Milanowski believes you should connect to people on social media who you recognize on the street or if you remember why you’re connected in the first place. On Facebook, I identify with Christina. Let me explain. Thom Singer has a different philosophy.

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How Social Media Should Connect Us

Ari Herzog

I need to tell you why I refused your friend requests over the past two years on social networking sites like Facebook and LinkedIn. While he focused on the interconnectedness of links between blogs, his description goes to the heart of what social media means. Social media is about being social.

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Vistaprint’s Social Media Manager Speaks Out

Ari Herzog

Ari asked me to offer some insight into being the man behind the curtain of a corporate social media team. Before you get pictures of the Grand Wizard of Oz in your head, I will kill the illusion for you – Tweeting, Facebooking and reading blogs is not fun, its work that demands us to be on at all times. Conversing.