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The Social Media Analytics Compass: What and How to Measure

Razor Social

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? The Social Media Analytics Compass. No time to read this article now?

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API Widget Economy: Social Media Business Podcast

Laurel Papworth

Episode 3 focusses on monetizing APIs and looking at revenue streams from widgets. Companies that open their business databases and stream that data out, can have an army of hundreds of thousands (mostly) unpaid developers creating Facebook apps, iPhone apps and blog widgets to help sell their products and services. Amazon API.

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5 Social Media Management Tools and Services You May Not Know About Yet (But Should)

Kikolani

In this post, I’d like to introduce you to five social media tools and services I have mentioned in posts this year that have elicited that reaction and what you can (and should) be doing with them. is available on social media. Competitors can be a great resource when forming your social media strategy.

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How to create, manage and report on social media campaigns in Sprout

Sprout Social

Social media campaigns are focused and coordinated efforts that generate measurable results across social media platforms. Raise your hand if you’ve ever tried to juggle: Concepting, creating and scheduling dozens of social media posts across multiple networks. Soliciting and curating user-generated content.

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Top 10 customer service software tools

Sprout Social

Food for thought: 39% of consumers expect brands to respond to them on social media within the first two hours. Social customer service software Below, we dig into a list of customer service tools, starting with tools focused on social media. Sixty-nine percent of consumers expect a response within the first day.

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7 Creators On The Systems That Support Their Content Creation

Buffer Social

Efficiency ⚒️ Firstly, systems bring efficiency to the content creation process. For instance, a creator might use a content calendar to plan their posts, a writing tool like ChatGPT to draft their content, and a social media scheduling tool like Buffer to automate their distribution.

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Top 10 Demand Generation Tools for 2024

Oktopost

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. They can do so through various features, such as audience segmentation, personalized messages, emails, or content recommendation widgets.

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