Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience.

Process 105

Process Sentiment Analysis Applications 105

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 108

Brands Sentiment How To Analysis 108

Hootsuite

FEBRUARY 5, 2024

Keep reading to find out how to get started with tracking Instagram analytics, learn which metrics matter the most, and get comfortable with reporting your Instagram results to your boss. Bonus: Get a free social media report template to easily and effectively present your social media performance to key stakeholders. Clear data.

Analytics 100

Analytics Instagram HootSuite Metrics 100

Keyhole.co

DECEMBER 15, 2023

There are many online platforms and mobile-toting people. Our platform also uses easy-to-understand graphs and charts to present data in reports. Sentiment analysis and reputation management: Brand management features help you understand audience sentiments about your brand and uncover ways to boost your reputation.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

MAY 3, 2023

For example, you can track your branded hashtag to learn if it’s getting the reach in the countries you want to target. For example, say your brand uses both #HashtagA and #HashtagB, and each is getting equal reach. For example, you may learn that men prefer #HashtagA, but women prefer #HashtagB.

Hashtag 52

Hashtag Social Media Sentiment How To 52

Mindjumpers

AUGUST 31, 2012

The SoLoMo (Social, Local, Mobile) revolution is taking over, which means that mobile and location-based social networks are becoming increasingly popular, while desktop based social media platforms are constantly working on optimising mobile access. The number’s don’t lie , mobile is the future.

Tools 228

Tools Foursquare Brands Sentiment 228

Sprout Social

MAY 4, 2021

Executives overwhelmingly agree that social commerce is driving an increasing portion of their company’s marketing-driven revenue, according to The State of Social Media Investment Report. Over 50% of all internet traffic is from mobile devices , and mobile users have a much higher cart abandonment rate than desktop users.

Retail 136

Retail Instagram Buy Social Media 136

Keyhole.co

MAY 16, 2023

For example, run a small online business selling handmade jewelry. Sentiment The tone or feeling expressed in the media mentions about your brand is what typically refers to sentiment analysis. For example, the sentiment is positive if someone writes a positive review about your product.

Tools 52

Tools Sentiment Analysis Metrics 52

Keyhole.co

DECEMBER 13, 2023

Mention is a good example of a platform helping brands track and post to social media apps. Some users report limited features , particularly for LinkedIn. Compiled social listening: Top social listening software you might already be using (Talkwalker, for example) can be integrated into your Hootsuite dashboard.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Keyhole.co

SEPTEMBER 12, 2023

For example, one user commented, “Clean, simple, beautiful interface unlike many social tools which are so poorly designed they are next to unusable.” Analytics and Reporting Tools For consistent campaign enhancements, you need conclusive insights. Users get accurate reports on where they stand among the top-performing brands.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Sprout Social

JANUARY 18, 2022

While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . The team at Indiana University , for example, relied on Sprout’s Social Listening tool to provide the university’s leadership with actionable advice during a campus crisis.

Skills 124

Skills Sentiment Team Press Release 124

Keyhole.co

SEPTEMBER 12, 2023

In this example, I’ve used comparatively larger numbers to get results from big accounts. Twitter for Mobile For starters, the mobile version doesn’t have a dedicated Twitter advanced search feature. For example, you run a bookstore in Houston and want to target local readers. Click on the 3 dots in the top right corner.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Buzz Marketing for Technology

FEBRUARY 27, 2013

At first it was just a neat way to call out a particular sentiment or be associated with a trending story on Twitter; they’ve now made it into our vernacular and expanded to other platforms including Instagram and Google+. Posted in Hashtags Twitter. Hashtags have been around for a while. We all make mistakes. However, when your.

Hashtag 269

Hashtag Sentiment Campaign Education 269

Proactive Report

SEPTEMBER 10, 2014

The TechnoVision Report is an excellent example of the value of Big Data for PR. This new report shows relative 2014 media coverage for ten top business-to-business (B2B) tech brands – Amazon, Cisco, Dell, EMC, Google, HP, IBM, Intel, Microsoft, and Oracle. TechnoVision Tech Media Report. Media Distribution and Sentiment.

Report 53

Report Microsoft Brands Sentiment 53

Sprout Social

FEBRUARY 6, 2023

For example, the link in bio feature can direct your audience to more content on your website. Here’s an example of an interactive bio from Semrush’s Twitter account : Lead generation Social has features dedicated to generating leads, like mobile-optimized ads that capture customers details while offering a lead magnet.

Features 97

Features Social Media Curation Geotagging 97

agora pulse

JANUARY 3, 2020

80% of Twitter users access the platform on a mobile device. 93% of Twitter video views are on a mobile device. 40% of Twitter users report making a purchase after seeing a product on Twitter. For example, for every [some] number of retweets, you could release an exclusive product or video footage. Twitter had 11.7

Twitter 129

Twitter Tips Influencer Hashtag 129

Keyhole.co

APRIL 18, 2023

Consider this example. For example, tracking likes, comments, and followers can help brands understand how well their content resonates with their audience. For example, tracking impressions, reach, and followers can help brands understand who is viewing their content, where they are located, and when they are most active on Instagram.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Keyhole.co

NOVEMBER 6, 2022

It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Pros: The data reports are comprehensive, but also simple and easy to understand. You’re also able to access your data via Digimind’s mobile app. Glean.info. Price: Free.

Tools 52

Tools Social Media Sentiment Price 52

Social Media Strategies Summit

SEPTEMBER 3, 2020

The 2000s was the rise of mobile that placed the power of the internet and desktop computers in the palm of your hand. adults reported owning some type of voice-enabled smart speaker. In 2020, building a voice app can be equated to being one of the first brands to build a website in the 1990s or a mobile app in the 2000s.

Real Estate 155

Real Estate Marketing Skills Domain Name 155

Sprout Social

JULY 31, 2019

Add Competitors on your Competitor Reports. Much like reporting on your own profiles, you’ll get the most out of your Competitor Reports by adding your competitors as soon as possible, as data on these reports is available starts being available from the time of connection. example of AE email in Sprout dash Week 2.

Team 80

Team Notification Report Metrics 80

Pixlee

SEPTEMBER 29, 2020

Using a mobile app or online service. It’s best to determine what indicators are crucial to your objective and which channels are relevant before you start measuring, tracking, reporting, and analyzing the data. They’ll also help you gain a better insight into the overall sentiment of your brand and products or services.

Engagement 90

Engagement How To Metrics Loyalty 90

Social Media Strategies Summit

FEBRUARY 13, 2020

For B2B brands, social media is growing in importance: 66% of B2B marketers report that LinkedIn is effective, 66% say they plan to boost their organic usage of Instagram, and 56% rate YouTube as important to overall brands success ( Articulate ). PRIORITY PLATFORM: Twitter. TAKEAWAY: Strive for inclusion. Source: Square.

B2B 150

B2B Social Media Brands Hubspot 150

Keyhole.co

NOVEMBER 9, 2023

Examples of the brands that leverage holiday marketing campaigns and influencer marketing are Ikea, John Lewis, Coca-Cola, Starbucks, and WestJet KPIs always depend very much on your goals for your advertising campaign. For example, “I want my brand to become more recognizable” is not a clear, measurable goal but a vague desire.

Metrics 52

Metrics Influencer Campaign CPA 52

Hootsuite

MAY 18, 2023

Short-form video is all the rage right now, with GWI reporting almost half of all internet usage is devoted to watching video content. Common examples of short-form videos include TikTok videos, Instagram Stories and Reels, YouTube shorts , and Snapchat Spotlight and stories. Looking to make a splash with short-form video content?

Video 114

Video HootSuite How To UGC 114

Razor Social

MARCH 30, 2016

89% of marketers found listening to be effective but only 37% listened -Saleforce 2015 state of marketing report Click To Tweet. When you create a specific campaign, you’ll want to isolate activity based on this campaign and report on everything within the campaign. Sentiment Analysis. You may also be monitored!!

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Sprout Social

DECEMBER 9, 2020

On the desktop client or mobile app, it shows you “What’s happening” and gives you a real-time update of trending topics and hashtags. To get more specific for your brand, you can also use Sprout Social’s Trends Report to narrow down on hashtags and topics frequently mentioned with your brand handles.

Trends 123

Trends Hashtag Meme Sports 123

Pixlee

JANUARY 4, 2021

Before 2020, the focus was overwhelmingly on the on-the-go consumer with mobile being the predominant virtual medium. Cotopaxi provides a nice example of this transition to the digital marketing sector. In 2020, GrubHub alone reported a 20% increase in order totals. With a travel lull came less cell phone usage.

Marketing 53

Marketing Sentiment Loyalty Meeting 53

Twist Image

MAY 29, 2014

From tweets and posts to online videos to mobile apps and games, there is no doubt that the role of marketing continues to evolve well beyond its intended state. " It''s like the Minority Report of marketing. A real life example of marketing without humans. brand sentiment. minority report. mobile app.

Products 85

Products Sentiment Issues Data 85

Sprout Social

JUNE 15, 2020

The connection between GDPR and social media might seem a bit fuzzy, but it’s important to understand the impact for efforts like paid advertising and reporting. For example, consider how so much social traffic comes from mobile devices. Below are some examples of how you can do the same. Good question!

Social Media 130

Social Media Privacy Marketing Policies 130

Sprout Social

MAY 8, 2023

Stats, examples & tips for your strategy Mobile commerce: what it is and why you should care Best Times to Post on TikTok for Hospitality Best times to post on TikTok for Hospitality: Thursdays at 2 p.m. Are you looking to keep a pulse on sentiment and brand health?

Tourism 104

Tourism Travel Education Engagement 104

Likeable

SEPTEMBER 3, 2019

The instantaneous nature of communication in this lightning-fast, mobile-first world has largely desensitized the public to marketing messages—so when it comes to real-time content, brands are going to all kinds of lengths to grab their audiences’ attention as fast as they can.

Content 65

Content Meme How To Trends 65

Later

AUGUST 10, 2020

For example, Linkin.bio by Later allows you to turn your whole Instagram feed into a clickable landing page that updates with every new post you share. For example, Revolve regularly hosts fitness workouts, Q&A sessions, and styling tutorials on their account — providing value to their audience beyond selling products.

Small Business 103

Small Business Features Instagram Badge 103

Proactive Report

APRIL 13, 2018

The 2018 Gartner Multichannel Effectiveness Study shows that Social Media, Mobile, and Digital are the channels most effective for reaching people at every stage of the journey – and there are only a few points between them. What is the sentiment of those conversations? But you might have other goals – lead generation for example.

Analytics 55

Analytics Sentiment Conversation Sites 55

Sprout Social

AUGUST 22, 2018

Metrics like sentiment analysis let you know how people feel about your brand at large whether that sentiment is positive, negative or neutral. For example, check out how Slack was forward with their followers during a recent service outage. Make sure you have Twitter notifications enabled for both the mobile and desktop apps.

Twitter 96

Twitter Tips Notification Sentiment 96

Writtent Blog

MARCH 29, 2013

Look at the inspiring examples from rocking women in this fascinating LookBook – they all deserve their titles of Content Machines! Don’t be a words lyricist, a sentimental student, an outlandish lie-teller, or a senseless humorist. Moreover, it’s possible to bid on those mobile users who are closer to your physical location.

Google 69

Google Content Flipboard Marketing 69

Buffer Social

JULY 29, 2019

Marketing Grader will give you an overall score for your website, based on four categories: Performance Mobile SEO Security. For a quick example case, we ran the MeUndies website through Nibbler to see what it found. It will even gauge sentiment. The Buffer website’s score from HubSpot’s website grader.

Social Media 70

Social Media Marketing URL Metrics 70

Socialmedia.biz

JULY 23, 2017

This sentiment can help promote a sense of cohesive culture and increase performance. Employees can access this information via a mobile app and stay informed about your company and the trends that matter in your niche, and they can share updates directly from the mobile app onto social networks like LinkedIn, Facebook and Twitter.

LinkedIn 76

LinkedIn Analytics Metrics Social Networking 76