article thumbnail

Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

via Flickr, CC 2.0. Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online. Pic-N-Post has already revolutionized weddings and parties; now, it’s changing the game for hotels, convention centers, special events, restaurants, and more.

Content 253
article thumbnail

DHL and F1: Proving Sponsorship Value with Social Listening and Image Recognition

Talkwalker SM

Event organizers too, run into difficulties when trying to accurately value their sponsor deals. Now with the introduction of image recognition technology , brands and event organizers have an opportunity to get an even clearer view of the reach and value of sponsorship activity.

Sports 60
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Euro 2016: The Players, Brands and Fans Winning the Euros on Social

Talkwalker SM

We’ve seen people from around the world post close to 100 million tweets supporting their teams and brands trying to muscle in on the incredible global exposure major sports events can provide.

Brands 75
article thumbnail

3 Viral Marketing Lessons from the 2016 Super Bowl Commercials

Talkwalker SM

The Super Bowl is one of the biggest global events for both the sporting world and for brands. Not for Live Events. But when it comes to live events, Super Bowl 2016 showed Twitter is still the platform of choice for viral marketing. Banner Image: Travis Wise via Flickr. Lesson 3 – #RIPTwitter?

Hashtag 93
article thumbnail

F8 Recap: 3 Things You Need To Know About Facebook’s Next 10 Years – Guest Blog

Talkwalker SM

Facebook announced Messenger as an e-commerce platform at last year’s F8 event, but it got a serious push this week. For instance, if you’re a sports team, you could place a 360-degree camera in the seats behind home plate or courtside, giving people an up-close-and-personal experience without leaving their living room.

article thumbnail

Some Perspectives on Pinterest

Social Media Marketing

Image credit: Annie Mole (Flickr). But what's more sticky here than with many of the other sites out there is that in addition to being simple to use and visual in nature, users have the ability to follow individual boards rather than the entire stream of users. Drop a comment in below.

Apparel 167
article thumbnail

When Was the Last Time Your Intranet Empowered Anyone?

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 When was the last time: Image courtesy of Flickr user Search Engine People Blog Someone spent their own money to purchase promotional items to help build awareness and get more people to participate? Government 2.0

Gov 2.0 92