Social Media Strategies Summit

DECEMBER 15, 2022

And the best way to do that is to maximize your content marketing’s engagement potential. Now, when talking about content — be it in the form of blog posts, social media posts, e-books, videos, downloadable resources, infographics, etc. engagement refers to the ability of your content to encourage audiences to interact with it.

Engagement 212

Engagement Content Survey Publishing 212

Hootsuite

MARCH 14, 2023

Or there’s the option that many of us do: upload your video to Youtube and simply share the link across all of your social platforms. But what you want and what social media platforms want isn’t always the same thing, is it? my own social feeds) to see with my own eyes (a.k.a. That’s why I’m suiting up (a.k.a.

Social Networking 97

Social Networking YouTube HootSuite URL 97

Bill Hartzer

FEBRUARY 15, 2024

In a digital landscape often fraught with division and discord, a beacon of hope emerges: Hedgehog , a groundbreaking platform poised to reshape the way we engage with news and each other online. However, it’s the “Contributors” who truly unlock the platform’s full potential.

Conversation 95

Conversation Platform Meeting Construction 95

Hootsuite

SEPTEMBER 25, 2023

Is a 2% engagement rate high or low? Without social media benchmarks (a.k.a. average performance stats for a social platform or industry), it’s difficult to make sense of raw data. engagement rate calculator you can use to quickly double-check your own performance stats. #1 But we got you. Clear data.

Industry 125

Industry Engagement HootSuite Analytics 125

Buffer Social

OCTOBER 31, 2022

Vertical networks — social platforms solely dedicated to niche interests — are there to support those interests. Reddit may come to mind as it is essentially several vertical networks (subreddits) in one horizontal network. Here are some tips to understand how to approach vertical social networks: 1.

Social Networking 83

Social Networking Film GPS Communities 83

Social Media Strategies Summit

APRIL 11, 2024

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. The latest data from January 2024 shows that 93.2%

Social Media 225

Social Media Tips Marketing UGC 225

Sherrilynne Starkie

MAY 4, 2012

If you had to quit one social network, which would it be? Unfortunately for Pinterest , the newest platform of all is the one that folks say they would quit first, with 22 people singling it out. Six people would leave the most popular of social networks. The ROI of social media. Four would shirk LinkedIn.

Social Networking 334

Social Networking Exercises LinkedIn ROI 334

Buffer Social

JUNE 27, 2023

In this article, we’ll dive into these apps, what you need to know about each one, and share some advice for your potential future on these new platforms. Find the Mastodon version of your favorite accounts from Twitter – many people and brands that moved over cross-post their content to both platforms.

Social Networking 131

Social Networking Twitter Flipboard Feed 131

Sherrilynne Starkie

JANUARY 22, 2019

LinkedIn Pages, a refresh of LinkedIn Company Pages, help people engage with companies and organizations, and to connect with the people behind the company. LinkedIn is a crucial platform for businesses. For example, a publisher can see who is reading and engaging with the content it posts along with which content performs the best.

Social Networking 150

Social Networking News Aggregator Journal 150

Hootsuite

MARCH 3, 2022

With more than 1 billion monthly active users and 3 billion global installations , TikTok has quickly become one of the most engaging social media platforms in the world. Not only does the platform bring in big crowds, but it also boasts the highest engagement rates on social media.

Engagement 100

Engagement Tips Metrics Remix 100

Mindjumpers

JUNE 6, 2012

Tweet Are you considering which social networking site to spend your time and money on? The web design company Go-Gulf.com has compiled an infographic that compares the latest user statistics of the social networking sites Facebook, Twitter, Google Plus, Linkedin and Pinterest to see which one has the highest user activity.

Social Networking 278

Social Networking Activities Statistics LinkedIn 278

Social Media Strategies Summit

NOVEMBER 7, 2018

And the decision for a brand to invest in a new social media platform is a big one. Launching a social media profile almost always results in the need for more human resources, content creation, and advertising budget. So how is a social media marketer to decide? Houseparty, The platform to engage Gen-Z.

Platform 271

Platform Social Media Influencer Trends 271

Hootsuite

APRIL 7, 2022

Social media is always evolving to satisfy the needs and interests of its users. New social media platforms emerge to serve specific audiences or to offer something different. But they do reveal how social trends and user expectations are evolving over time. In human years, TikTok is only a kindergartener.

Platform 142

Platform Social Media Reddit Hosting 142

Hootsuite

JUNE 29, 2021

Engagement rates are the currency of the social media marketing industry. But engagement metrics like shares and comments give your social media performance perspective. Yet oddly, there’s no standard formula for calculating engagement rates. What is engagement rate? Engagement Rate.

Engagement 145

Engagement HootSuite Metrics Analytics 145

Mindjumpers

OCTOBER 27, 2014

Whenever I start a conversation around Chinese social media, it probably goes like this. This blog post is not written to criticize the Great Firewalls or censorship in China, but to give you an overview of the most popular social network in China called Weibo. . Similar Posts: Snapchat as a platform for branded content?

Platform 251

Platform Social Media Overview Social Networking 251

agora pulse

JULY 12, 2019

Some brands still believe the common misperception that social media is a zero-sum game regarding platforms: If audiences are embracing one platform, then it must mean that they are rejecting another. . That misconception comes in part from how social is covered. How is this possible? hours for television.

Social Networking 99

Social Networking Compete Social Media Management Overview 99

Ignite Social Media

NOVEMBER 20, 2019

Have you started planning your 2020 social media strategy? 2019 has brought plenty of changes to the social media landscape, and we anticipate similar growth in 2020! Here’s the top new social networks or features you should be considering as you finalize your 2020 strategy. Instagram Stories. Going Private.

Social Networking 110

Social Networking Features UGC Instagram 110

The Realtime Report

APRIL 9, 2014

Mobile is accounting for a huge portion of social networking use; for newer platforms like Instagram, Snapchat and Vine, use is “almost exclusively mobile.” LinkedIn and Tumblr are the only two social networks seeing more desktop use than mobile. Are advertising dollars following this shift?

Social Networking 178

Social Networking Mobile comScore Tumblr 178

Social Media Strategies Summit

APRIL 24, 2024

Instagram isn’t just one of the world’s biggest social networks. It’s also among the best for driving action , with 70% of consumers using the platform for inspiration on their next purchase. Engagement Rate What Does It Tell You? The number of engagements you generate is divided by your total number of impressions.

Metrics 130

Metrics Instagram Engagement Social Media 130

Koka Sexton

DECEMBER 16, 2022

As a professional, it’s important to establish and maintain a strong online presence, and LinkedIn is an essential platform for doing so. One key aspect of building a strong professional brand on LinkedIn is engagement. ” Tips for Increasing Your Visibility and Engagement on LinkedIn.

LinkedIn 92

LinkedIn Engagement Tips Reputation 92

Hootsuite

FEBRUARY 24, 2022

If your brand has accounts on multiple social media accounts, your job involves juggling metrics, audiences, and goals specific to each platform. Making sense of it all and maintaining an active, on-brand presence across networks can be a challenge. What is a cross-platform campaign? Set platform-specific goals.

Examples 145

Examples Campaign Platform Tips 145

SocMed Sean

SEPTEMBER 19, 2019

What Steps Should I Take When My Instagram Engagement Is Dropping? Sometimes, Instagram can really set you in a foul mood… If you depend on social media platforms like Instagram as your marketing platform of choice, then you know how critical dropping engagement numbers can be for your brand.

Instagram 210

Instagram Engagement Hashtag Geotagging 210

The Realtime Report

MAY 16, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . Which social networks do you think are seeing the most growth? Related Stories Which Social Networks Drive the Most Engaged Referrals?

Social Networking 190

Social Networking Activities Tumblr Twitter 190

Social Media Strategies Summit

AUGUST 31, 2021

As well as allowing the sender to strike up a genuine conversation and engage their audience, peer-to-peer texting enables them to reach people who other digital channels may miss. Check out five examples of how you can use it to drive citizen engagement. Attracting & Engaging Volunteers. Conclusion.

Engagement 178

Engagement Study SMS Transportation 178

Visually SM

JULY 20, 2020

Among the best Content Marketing strategies, interaction on social media is one of the best when it comes to bringing results in the short and medium terms. With the right content, you will be able to retain and delight users with thought-provoking and highly engaging content. The platforms accumulate over 3.5

Social Media 130

Social Media Engagement How To Social Networking 130

Sprout Social

MAY 19, 2021

Most consumers expect brands and companies with a social media presence to interact with their customers in meaningful ways. As social continues to evolve, the ways audiences engage with brands will grow alongside it. Why customer engagement is good for business. Social media is conversational by nature.

Engagement 136

Engagement Brands Review Influencer 136

Hootsuite

APRIL 25, 2023

In real estate, your network dictates your net worth. And no tool helps agents network with clients at scale better than social media. But with so many options, how do you know which are the best social media platforms for real estate? What are the best social media platforms for real estate marketing?

Real Estate 98

Real Estate Platform Social Media HootSuite 98

Hootsuite

JANUARY 6, 2022

The hottest social media trend this fall? Complaining about lower-than-usual Instagram engagement (especially if you haven’t tried Reels yet ). It’s a simple way to potentially improve engagement, but a powerful one. Hypothesis: Posting when your audience is online can improve your Instagram engagement rate. Let’s goooo!

Engagement 131

Engagement Instagram HootSuite Meme 131

The Realtime Report

MAY 2, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . How will continued growth in mobile traffic affect ad sales on the platform? Facebook: 1.23 billion monthly active users. via Facebook. via YouTube.

Social Networking 170

Social Networking Mobile Tumblr Statistics 170

Social Media Strategies Summit

MARCH 6, 2024

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” This is a massive issue for many brands. Sound familiar?

Social Media 213

Social Media How To Survey Analytics 213

Adam Cohen

APRIL 12, 2012

LinkedIn, one of the established social networks, is making strides in advancing how businesses can leverage the platform to engage followers. This week LinkedIn launched two new products that allow companies to more effectively engage the followers they have. Engagement to the Next Level.

LinkedIn 239

LinkedIn Engagement Statistics Microsoft 239

Almost Savvy

JULY 12, 2010

Social Networking Lines Get Blurred With the unprecedented growth of Facebook, it has become the largest social networking platform by far. Is this because social networking is new? Which of his points ring true with you with regard to your own use of social networking?

Social Networking 279

Social Networking LinkedIn Research Google 279

Hootsuite

JANUARY 27, 2022

And yet, while this Insta-event should be a time of rejoicing, like any change to a social media platform, it has naturally fostered a wave of complaints and concerns: link stickers, allege some social experts, are negatively impacting engagement. Hypothesis: Adding links to Stories reduces your engagement rate.

Engagement 102

Engagement Instagram URL HootSuite 102

agora pulse

AUGUST 27, 2020

As the world of social media expands, more companies, bloggers, social media managers, and influencers try to use social media to keep their audience engaged. However, not all of them manage to achieve increased audience engagement. Be topically relevant. Maintain a good text-to-image ratio. Let’s break it down.

Engagement 182

Engagement Social Media How To Examples 182

The Realtime Report

JANUARY 24, 2014

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . tweets that include photos and links receive 150% more engagement than brand averages. Interbrand companies average 43,100 engagements per month.

Social Networking 190

Social Networking Brands Twitter Tumblr 190

Hootsuite

AUGUST 24, 2023

Apparently because of user feedback that LinkedIn carousels (and link stickers and profile videos) weren’t hittin’ the mark for content creators on the platform. Many social platforms, like Instagram and Facebook, have carousel post formats. Optimize your Company Page for discovery and engagement first. Experiment!]

LinkedIn 89

LinkedIn Engagement How To HootSuite 89

The Realtime Report

DECEMBER 27, 2013

The #RLTM Scoreboard: Social Networking Stats for the Week. if you have additional updates, or a social network that you feel should be on the list. . ” The professional social network has over 259 million members (an increase of 38% year-over-year) in over 200 countries and territories.

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Social Networking LinkedIn iPad Tumblr 161