Webbiquity SMM

JUNE 21, 2022

Guest post by Ron Stefanski. According to recent statistics, 57% of companies in the U.S. say strengthening their brand is a top business objective. However, while most focus on brand awareness, it’s crucial to understand that brand awareness alone doesn’t create conversions and sales. Image credit: Olya Kobruseva on Pexels. Brands also need influence in order to directly affect the behavior of their customers and make them more likely to identify with, relate to, or define themselves by t

Influencer 288

Influencer Brands Policies Privacy 288

The Social Media Hat

JUNE 18, 2022

Where to start with your virtual event plan so that you achieve your goals. The post How To Plan A Virtual Event Successfully appeared first on The Social Media Hat.

Eventful 207

Eventful How To Social Media Project 207

Social Media Strategies Summit

JUNE 24, 2022

It’d be easy to dismiss Instagram Reels as a shameless TikTok clone. Whether it is or isn’t, that doesn’t change the fact that people like it. Since its launch in August 2020, search activity around Reels has caught and overtaken another of the platform’s video-based features, Instagram Stories: Image source. Additionally, research from Whistle Wise revealed that 87% of Gen Z TikTok users who have also used Reels for Instagram agree that the two platforms are the same.

Examples 165

Examples Instagram Brands Transportation 165

Social Media Today

JUNE 21, 2022

The conference will bring together developers and members of Twitter's team to discuss the latest developments and answer technical queries.

Conference 193

Conference Twitter Team 193

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Audiense

JUNE 22, 2022

As one of the most visited sites on the internet , YouTube is incredibly popular among users. They spend an average of 50 minutes per day browsing videos, watching how-to guides, and catching up with their favorite online personalities.

YouTube 164

YouTube How To Strategy Marketing 164

The Social Media Hat

JUNE 22, 2022

Season 01 Episode 08 of the Virtual Event Strategist Podcast. The post How Do You Determine Virtual Event ROI appeared first on The Social Media Hat.

ROI 200

ROI Eventful Social Media 200

Social Media Today

JUNE 21, 2022

The new options will provide more pathways for revenue generation in Meta's apps.

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Hootsuite

JUNE 20, 2022

Think you know your way around Facebook’s top business features and tools? Even if you’ve been on the site since the Stone Age (aka 2004), there are always some new Facebook tricks and tips to discover. With 2.91 billion active monthly users (that’s 36.8% of the world’s population!), Facebook is still the largest social media platform. And since the average user spends 19.6 hours a month on Facebook, there are plenty of opportunities to get in front of your target audience.

Tips 145

Tips HootSuite Badge Facebook 145

Oktopost

JUNE 20, 2022

Caitlin Doyle, Social Media Manager at Demandbase shares her tips for higher engagement. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube. Episode Summary. Have you ever seen a brand crushing it on social and wonder, “how does their social media manager do it?”. This week on Behind the Post, host Olivia Messina asks Caitlin Doyle , Social Media Manager at Demandbase all the right questions.

Engagement 125

Engagement Social Media Management Apple Hosting 125

SocMed Sean

JUNE 21, 2022

Are you experiencing issues or errors while accessing the TikTok social network? Here are some insights as to what causes these eight common issues and steps to resolve them. The post Eight Common TikTok Issues and Steps to Resolve Them appeared first on SocMedSean - Social Media Sean.

Issues 130

Issues Social Networking Social Media Tips 130

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Social Media

Social Media Today

JUNE 20, 2022

Reddit's new partnership with DoubleVerify will provide additional insights on Reddit ads performance.

Reddit 189

Reddit Metrics 189

Hootsuite

JUNE 21, 2022

Not every brand has the budget for an in-house composer, let alone whatever Lady Gaga charges for a cookie collaboration. Fortunately, you can score (no pun intended) the perfect soundtrack for your next video for free by using free creative commons music. As with free stock photos and free stock videos , you can peruse creative commons music libraries to find exactly what you need.

Creative Commons 136

Creative Commons Sites Public Domain Video 136

Amy Porterfield

JUNE 23, 2022

How to ditch the golden handcuffs and create a life on your terms As a photographer, influencer, course creator, author, and host of the wildly popular Goal Digger podcast, Jenna Kutcher is one of the most talented content creators out there. I love and respect Jenna so much not only because she is a digital […]. The post #473: Let’s Cut The Fluff: How Are You, Really?

Hosting 115

Hosting Influencer Course Content 115

The Realtime Report

JUNE 20, 2022

Does Future-Proofing Your. Company Start with Tech Use? The idea of future-proofing a business works well enough on paper, but what happens when you have to execute your plans and meet your goals? What happens to a startup company that deals with a competitive industry while simultaneously struggling to keep afloat? These aren’t easy questions to answer, especially for new company owners without experience.

Company 91

Company Software Startup Industry 91

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Social Media Today

JUNE 20, 2022

The new course provides you content strategy training, and a digital certificate in content development.

Course 185

Course Content LinkedIn Training 185

Hootsuite

JUNE 23, 2022

Social media content creation is the basis of every social media strategy. Without content, there is nothing to post, like, share, or analyze — and it’s impossible to promote products or services online. Creating content for social media can be anything from writing a catchy caption all the way through to designing a major integrated social campaign with a large team and multiple influencers.

Social Media 112

Social Media Content HootSuite Library 112

Amy Porterfield

JUNE 21, 2022

Being a perfectionist only holds you back from taking action If I were a gambling woman, I’d bet there’s been a couple of times where you’ve really struggled to make a decision, or procrastinated taking action on something because it wasn’t wasn’t 100% perfect. Maybe it was a really big decision, like whether or not […]. The post #472: Perfectionism Vs.

Marketing 109

Marketing 109

Sprout Social

JUNE 21, 2022

Stuck on how to go viral on TikTok? Making it happen might be easier than you’d think. Because recent data highlights how there’s so much potential for brands to blow up on Tiktok. Think about it. One billion weekly active users watching 20+ hours of TikTok on average. There’s plenty of attention to go around. TikTok’s die-hard audience presents a prime opportunity for your videos to pop off.

Tips 106

Tips Brands How To Hashtag 106

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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Social Media

Social Media Today

JUNE 22, 2022

Meta's new overviews and plans provide more perspective on the future of digital items.

Overview 185

Overview 185

Hootsuite

JUNE 21, 2022

How do you tell if gold is real? Bite it. How do you tell if an influencer is legit? Check out their media kit. These are rules for life. Having an informative, engaging, and impressive media kit is one of the best ways to land professional deals as an influencer. And knowing how to spot a great media kit is one of the best ways to form meaningful partnerships as a business.

Template 110

Template Templates Influencer How To 110

Forbes Social Media

JUNE 20, 2022

The loophole made it possible to scrape up the identities of roughly 100 people at six sites, underscoring the problem posed by the ever-widening number of apps built on location data.

Data 99

Data Sites List News 99

Sprout Social

JUNE 21, 2022

I am no stranger to the struggle for representation. When only a few faces looked like my own in grade school, I wasn’t surprised. When I decided to study computer science and sometimes found myself in massive classrooms with only a handful of women, I wasn’t surprised. But when I entered the professional engineering world, I was surprised at how difficult it was to be open, authentic and vulnerable, and the sweeping difference that culture and representation could make.

Engineering 99

Engineering Software Authentication Patterns 99

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Social Media

Social Media Today

JUNE 21, 2022

Meta will implement new processes to better address potential bias in its ad targeting systems.

System 178

System Process 178

Oktopost

JUNE 21, 2022

The term “influencer marketing” often evokes thoughts of popular B2C products showcased by social media gurus with millions of followers. But influencer marketing is not just for B2C. B2B companies are leaving money on the table by not exploring influencer marketing as a significant marketing component for their businesses. The numbers don’t lie: in 2022, the influencer marketing industry will surpass $15 billion in revenue.

Influencer 88

Influencer LinkedIn B2B Industry 88

Forbes Social Media

JUNE 23, 2022

Musical duo The Chainsmokers use Pearpop, which they've invested in, to make and track their brand deals; Pearpop has partnered with Tubular Labs on a product that connects Amazon and Walmart buying habits with social video viewership. Alex Pall explains why knowing more about their fans is vital.

Brands 95

Brands Buy Video Products 95

Sprout Social

JUNE 22, 2022

Sprout Social , an industry-leading provider of cloud-based social media management software, has been recognized by G2 ’s 2022 Summer Reports as a leader across six award categories: Social Media Monitoring, Social Media Management, Social Media Suites, Social Media Analytics, Social Customer Service and Hashtag Monitoring. In all six categories, G2 recognized Sprout Social as a leader among all customer segments, from small business to mid-market and enterprise.

Report 98

Report Social Media Management Small Business Hashtag 98

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Social Media

Social Media Today

JUNE 21, 2022

Google's 'All In' mini-site provides tips and insights to improve marketing accessibility.

Google 171

Google Resources Marketing Sites 171

Buffer Social

JUNE 21, 2022

Newsflash! We have a brand-new integration that enables you to publish content directly from Buffer to TikTok. Read on for more details. You might have noticed that we’ve started talking about TikTok more on our blog, in our emails, and on social media. It’s arguably the most exciting platform for any creator or brand looking to build an audience organically, and fast.

Video 90

Video Publishing Review Mobile 90

Forbes Social Media

JUNE 22, 2022

Under pressure from the European Commission, ByteDance, owner of the video-sharing app TikTok, has agreed to do more to protect children from hidden advertising and inappropriate content.

Advertising 93

Advertising Video Content Social Media 93

Hootsuite

JUNE 21, 2022

For a social media company, you could argue we were a bit late to the TikTok game. But while we only launched our official TikTok strategy in July 2021, we were lurking on TikTok for years prior to that. We watched, we followed, we learned the language, and then we took the plunge into the most exciting thing to happen to social media since the invention of the selfie.

HootSuite 84

HootSuite Trends UGC Authentication 84

Social Media Today

JUNE 22, 2022

Campaign Planner provides estimates on Twitter ad campaign performance, based on your entered variables.

Campaign 160

Campaign Twitter Platform Strategy 160