The Realtime Report

NOVEMBER 29, 2019

Old Unused Online Accounts Pose A Real Threat To Users. It’s very likely that you’ve been using the internet for many years now and already forgotten how many different accounts you’ve created. However, old accounts pose a real threat as there’s a big chance they store a lot of sensitive data. If one of your old accounts is leaked, it can become an open door for cybercriminals to hack into your email, Facebook, and even computer or smartphone.

Forums 116

Forums Privacy Data Social Media 116

Social Media Today

NOVEMBER 27, 2019

Did you know that influencer marketing has emerged as one of the most successful strategies to foster brand awareness?

Influencer 196

Influencer Brands Strategy Marketing 196

Waxing UnLyrical

NOVEMBER 8, 2019

Guest post by Atman Rathod. Whether it’s web or social media or mobile apps, it’s still the content that dominates every digital space. With the proliferation of digital channels, there’s been an increased demand for content marketing. Simultaneous to this growth in demand, marketers also have made a lot of mistakes that pull down content marketing output.

Content 187

Content Curation Marketing SEO 187

Jon Loomer

NOVEMBER 22, 2019

If you want to know how many conversions were driven by an ad, Facebook is very good about helping you uncover that information. They are eager to show how responsible the ad was for your impact. Strangely, it’s a different story when it comes to organic distribution — whether it be of a purely organic post of an otherwise paid ad. This is a huge missed opportunity.

Organization 212

Organization Conversation Facebook Metrics 212

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Social Media

agora pulse

NOVEMBER 8, 2019

Capture users’ interest and nurture them every step of the way until they’re ready to purchase by using highly targeted Facebook ads. Here’s how to get started. Every brand can sell on Facebook, especially with a combination of Facebook Ads and organic posts. But the key to selling isn’t to just put a ton of content out into the digital world.

Facebook 159

Facebook Discount Campaign Upcoming 159

Ignite Social Media

NOVEMBER 4, 2019

As 2019 draws to a close, many of you may be putting the finishing touches on your social media strategy plans for the next calendar year. Buttoning up your 2020 strategy can get tricky, however, when the social media platforms and their users are perpetually changing, so we’ve boiled down the three trends you should focus on. Read on for our key social trends for 2020 planning. 1.

Trends 158

Trends Social Media Study Statistics 158

Social Media Today

NOVEMBER 26, 2019

Are you looking for ways to market your small business? Want to know why social media should from a central part of your online strategy? We share 22 reasons to use social media in this infographic. Here are a few examples from the list: Generate leads Boost sales Partner with inf.

Small Business 205

Small Business Social Media Marketing Examples 205

Socialmedia.biz

NOVEMBER 27, 2019

If you’ve taken the plunge into owning a small business, then you might harbor dreams of growth and wealth. While ambition is crucial to successfully running a small business, you should use it as a motivator and not as an end in itself. The key to any successful small business is a well-crafted business plan. Playing it by ear will doom you from the start.

Small Business 134

Small Business How To Price Strategy 134

Jon Loomer

NOVEMBER 12, 2019

Advertisers make the mistake of minimizing — if not forgetting entirely — the impact of the organic distribution of their ads. Today, let’s take a closer look at this as it relates to Facebook lead ads. Lead Ads Distribution. When you create a Facebook lead ad form, you may be unintentionally limiting your distribution. In some cases, this may be fine — even preferred.

Organization 159

Organization Facebook Report Advertising 159

agora pulse

NOVEMBER 26, 2019

Are your content and social media marketing teams having problems working together? These tips can help you get your teams to collaborate successfully. Content and social media marketing are two departments whose roles very often overlap … yet most businesses and agencies find setting up an effective collaboration between the teams difficult. The following actionable ideas on creating effective content marketing coordination inside your company will allow your content and social media team

Collaboration 138

Collaboration Marketing Team Social Media Management 138

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Social Media

Ignite Social Media

NOVEMBER 15, 2019

When you think of the word “organic” these days, the word “expensive” probably also comes to mind. But when it comes to social media, organic reach is all about the influence content has without paying to boost it. Growing your following naturally can be painfully slow sometimes. So why not just pay for it? We’ve said it before and we’ll say it again: when it comes to followers, you want quality, not quantity.

Cost 144

Cost Social Media Hashtag UGC 144

Hootsuite

NOVEMBER 28, 2019

Facebook Live launched in 2016 and since then more than 3.5 billion broadcasts have been sent from the platform. Not only that but more than 2 billion people have watched a Facebook Live video. That’s more than a quarter of the entire population of the world. What does this mean? Simple: Facebook Live is a fantastic way to increase social media engagement.

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Video Facebook Notification API 145

Social Media Today

NOVEMBER 21, 2019

LinkedIn has published its latest transparency report, providing an overview of its actions taken against spam, fake accounts and platform rule violations.

Publishing 208

Publishing LinkedIn Overview Data 208

The Realtime Report

NOVEMBER 19, 2019

Six Steps To Having A Successful Business Website. If you have a business, you may be thinking of having your own website to help market your products and services. The thing is, you don’t know what you will need to have on your site – what should be on the site? How should it look? What will people expect to see on it? There are a few things you will need to consider before you go ahead and organize a website for your company.

Domain Name 129

Domain Name SEO Engineering Sites 129

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

Jon Loomer

NOVEMBER 3, 2019

There are reasons you may want to edit your Facebook ad destination URL by placement. It’s an option that helped me dig deeper into some suspicious results, and I wanted to share the experience with you. When an ad suddenly shifted in performance, I took a closer look and noticed that a high percentage of traffic was going to the Audience Network placement.

URL 154

URL Facebook How To Sample 154

agora pulse

NOVEMBER 21, 2019

Do you need a hand creating your first content strategy for your company? Want to stay on top of algorithm changes and Facebook features for your clients? This Facebook 101 guide can help you. As the world’s largest social media platform, Facebook is an essential channel for businesses, organizations, and public figures to market themselves online. For social media managers specifically, Facebook is a critical component in a well-rounded marketing toolbox.

Social Media Management 141

Social Media Management Social Media Facebook Groups 141

Ignite Social Media

NOVEMBER 8, 2019

This week, the FTC announced a major update that may impact your influencer marketing programs. The FTC released a new disclosures guide for influencers. While the intent behind the FTC’s rule on disclosures remains the same, this new 101 guide for influencers provides updated guidance on how that direction should be interpreted, which could have major effects, especially for brands who participate in product gifting and affiliate programs. .

Influencer 137

Influencer Brands Marketing Guidelines 137

Hootsuite

NOVEMBER 25, 2019

Instagram Highlight covers are a great way to make a good first impression. Located right below the bio section of your Instagram profile, they provide a polished look for your Instagram Highlights and draw attention to your best Instagram Story content. Covers are an easy win for any brand that banks on aesthetics. (And on Instagram, that’s everyone.).

Instagram 145

Instagram How To Real Estate HootSuite 145

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Social Media

Social Media Today

NOVEMBER 26, 2019

Are you ready to take on the challenge of a 6-second YouTube ad? Check out this infographic to learn everything you need to know about bumper ad design.

YouTube 204

YouTube Campaign 204

The Realtime Report

NOVEMBER 5, 2019

7 Skills to Improve Your Chances of a Better Job. Technology has taken the business world by storm, and both people and businesses are becoming increasingly reliant on the technology world these days. As a result, people with impressive knowledge and experience regarding computers are becoming more and more in demand. Considering this growing market trend, it’s no surprise that those who wish to land a profitable job need to focus on improving and building upon their computer skills.

Skills 128

Skills Microsoft Software Content management systems 128

Jon Loomer

NOVEMBER 1, 2019

What is the method to guarantee success for your Facebook ads? How can you make changes that will turn your Facebook ad spending from a failure to a profit? There are reasons your ads aren’t succeeding. There are things that you can do. But understand… There is no magic bullet. Let’s first talk about the many reasons your ads may be failing before we get to what you can do about it. 20 Reasons Your Ads are Failing. “Why aren’t my ads working?

Facebook 137

Facebook Sample Samples CPM 137

Socially Sorted

NOVEMBER 21, 2019

If you're a small business owner asking why Instagram is right for you, then you're in the right place. Let's unpack why you should use Instagram in this post. From storytelling tools to the engagement it brings – and even application to local businesses, we'll look at why. // Read More. The post Why Instagram? 7 Reasons to Love Instagram for Business appeared first on Socially Sorted.

Instagram 131

Instagram Small Business Applications Engagement 131

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Social Media

Postcron

NOVEMBER 21, 2019

Instagram is one of the companies that’s at the forefront of encouraging the use of visual content as a marketing tool. With close to a billion active users monthly, Instagram is a powerful tool for promoting your business and reaching new potential customers. It is a cost-effective platform that requires as little as 6 hours a week to increase recognition towards your business, sales and more traffic with almost no financial burden on you.

Instagram 130

Instagram Social Media Tools Metrics 130

Hootsuite

NOVEMBER 21, 2019

Instagram video is an absolute must-have in your brand’s social media strategy. (She said, surprising no one.) But it’s a lot easier said than done. In 2019, 87% of businesses were using video as a marketing tool , and 90% of them said that they felt competition and noise are on the rise. Meanwhile, eMarketer just concluded that in 2020, Facebook and Instagram together will account for about two thirds of social video ad spend.

Instagram 145

Instagram Video Engagement Content 145

Social Media Today

NOVEMBER 27, 2019

"The gap between promotion and purchase is closing and making the experience more seamless," Elastic Path's Darin Archer? says about how platforms like TikTok and Instagram are blending ads and shopping.

Mobile 183

Mobile Instagram Platform 183

The Realtime Report

NOVEMBER 26, 2019

Ad Shift: Streaming Paved the Way for More Effective Ads, Ad Reception. By. Andy Marken. At a boat christening party not long ago our proud new owner/client friend – complete in blue blazer and white pants was stepping from the boat to the dock when the wake of a passing boat made his boat shift … a lot. “It wasn’t a lie, it was ineptitude with insufficient cover.

Advertising 113

Advertising Nielsen Buy Products 113

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Discover just how easy it is to boost SEO with social media.

Social Media

Forbes Social Media

NOVEMBER 25, 2019

A year after its $7 million Giving Tuesday match was exhausted in a matter of seconds, Facebook is adding several new donor-focused functionalities to its flagship applications – but sticking to the same first-come, first-serve matching model.

Applications 128

Applications Facebook 128

agora pulse

NOVEMBER 14, 2019

YouTube presents a huge marketing opportunity for businesses … but only when done right. Avoid these eight common YouTube marketing mistakes. YouTube is a little different than most other social media networking sites. People aren’t necessarily seeing feeds of content the same way that they do on Facebook or Instagram. Visitors come to YouTube with the intention to watch something specific.

YouTube 124

YouTube Brands Marketing Video 124

Meltwater

NOVEMBER 24, 2019

Mastering Brand Crisis and Reputation An Inside Look at Top Communicators’ Playbooks Top communicators opened their playbooks on mastering brand crisis and reputation at an exclusive event Meltwater hosted in collaboration with… Read More >>>.

Reputation 112

Reputation Brands Collaboration Hosting 112

Hootsuite

NOVEMBER 27, 2019

Want to know how to get more leads on Instagram? Most social marketers don’t think of Instagram as a lead generating platform. But if you do it right, it can be very effective. Social media leads are potential customers who express interest in your company and provide information that marketers can use to follow up with. Roughly 80% of accounts follow a business on Instagram, which is already a pretty good sign of intent that marketers can tap.

Instagram 144

Instagram How To Real Estate HootSuite 144

Social Media Today

NOVEMBER 24, 2019

Facebook has provided a basic overview of an effective video content monetization strategy, which includes some valuable tips.

Strategy 218

Strategy Tips Video Content 218