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Social Media Marketing for Retail Brands: 5 Essential Tips

Hootsuite

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. Treat social media as part of your sales funnel.

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Tracking Sales at Retail from Influencer Marketing

Ignite Social Media

Influencer marketing can drive sales for retail brands, but accurately tracking sales lift can be tricky. Tracking coupon downloads or redemption of special promo codes shared by influencers also connects marketing to sales. But limitations on pixel tracking make this hard to implement for social media campaigns.

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The Twilight renaissance: Why retailers need social media for trend forecasting

Sprout Social

But thanks to the combined forces of Netflix and social media, teens are flocking to thrift stores to find everything you probably wore back in 2010. How social influences fashion trends. Social media has changed the way we consume information and naturally, that applies to fashion. She’s meant to go unnoticed.

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One-Third of Consumers Are Visiting Top Digital Retail Sites Via Mobile Exclusively

The Realtime Report

New research from comScore’s Data Mine reveals that while the majority of the digital consumers use both desktop and mobile devices, around one-third of consumers are visiting the top digital retail brands exclusively via mobile as of September 2013. Does this place other retailers at a disadvantage? The solution?

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14 best shopping apps of 2022

Sprout Social

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. Social media shopping apps. Download on iOS | Android. Download on iOS | Android. Download on iOS | Android. Social media shopping apps. People love shopping on their phones.

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How to Automate DMs on Social Media

Hootsuite

Are you looking to automate DMs on social media and live the good life, never having to manually reply to an FAQ again? After reading this blog post, you’ll know what automated DMs are, all the ways they can help you, and how to do it on your favorite social platforms. Well, thank goodness you found this article.

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‘Tis the season: Retailers can expect 32% more social messages this holiday season

Sprout Social

Whether holiday social media campaigns offer limited-time deals or tap into people’s holiday decorating aspirations, social is claiming more of a stake in shoppers’ routines each year. Sprout Social analyzed more than 2.9 Consumers want to talk to retailers of all sizes during the holiday season.

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