Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide.

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Strategy Facebook Marketing FAQ 118

Hootsuite

AUGUST 15, 2022

Planning a Black Friday marketing strategy is the key to standing out in a large crowd of advertising. Don’t let planning your Black Friday marketing strategy frustrate you. Don’t let planning your Black Friday marketing strategy frustrate you. Here are 18 tried and tested marketing strategies to try for Black Friday!

Strategy 101

Strategy Discount Marketing Retail 101

Hootsuite

MAY 15, 2023

How do you keep marketing messages, branding, and customer experience consistent with, quite literally, so many cooks in the kitchen? Fear not, franchisor: Here’s how to plan, execute, analyze, and maintain a successful franchise social media marketing strategy that all your franchisees will get excited about.

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Social Media HootSuite Guidelines Marketing 92

Hootsuite

NOVEMBER 17, 2022

In 2021, NFT users doubled to about 550,000 , and the market value of NFTs grew by 37,000%. OpenSea is very beginner friendly, so I’ll demo that. Of course, it goes without saying that you need to own the intellectual property rights and copyright for whatever you want to sell, just like any other digital or physical product.

Marketing 118

Marketing Avatar Buy Price 118

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

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Small Business Review Influencer Collaboration 78

Sprout Social

APRIL 16, 2024

These insights build stronger messaging, campaigns, product lines—the opportunities are endless. Social listening queries allow marketers to keep their finger on the pulse of what’s happening online. For example, if a marketer at Sprout Coffee Co. What are your business’ top priorities this quarter and year?

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How To Sentiment Template Templates 99

Sprout Social

OCTOBER 18, 2023

Request a personalized demo 6 social media listening examples and strategies to help you mine for insights To start excavating deeper insights for your brand, you need to fill your toolbox with the right strategies and approaches. Add alternate spellings, grammatical errors and misspellings of your brand and product names.

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Examples Social Media Sentiment Influencer 123

Oktopost

AUGUST 26, 2019

More than half of surveyed marketing professionals believe that videos provide the best return on investment of any media format available to them. Companies that market directly to consumers have quickly figured out that they have to reach their audience through video. So, why are B2B marketers lagging behind? That’s great!

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B2B Video Strategy Marketing 111

VEED Grow

SEPTEMBER 3, 2020

Want to create a great product launch video without breaking the bank and discover great examples along the way? Truth be told, the elements of what makes a great video ad or commercial also apply to a product launch video that works. Keep your introductions short relative to the whole product launch video.

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Examples Products Video How To 52

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Social marketing can benefit retailers at every stage of the sales funnel. How to use social media marketing for retail to get more sales. use social for “finding products to purchase.”. That’s more than 4.6 billion a decade ago.

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Retail Social Media Brands Tips 104

Ignite Social Media

OCTOBER 6, 2022

Are you looking for a social media management tool to help you with your online marketing? Khoros takes pride in focusing on its digital-first approach toward customer engagement, and the product seems very comparable to other social media management tools. Social Marketing – Orchestrate social campaigns that drive business results.

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Social Media Management Review Social Media Tools 122

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem.

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Strategy Twitter Tips Marketing 52

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This is especially true if your recent marketing push fell flat or your engagement rate is low. Too many businesses are caught in a trap of ad-hoc marketing. Too many businesses are caught in a trap of ad-hoc marketing. What is a marketing campaign, exactly?

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Campaign Engagement Marketing Hashtag 138

Sprout Social

JUNE 17, 2021

The Harris Poll, on behalf of Sprout Social, surveyed more than 1,000 US consumers and 250 business executives to better understand how they use social media, the importance of social media marketing, social’s impact on organizations and how its influence will change in the coming years. Companies that fail to do so risk being left behind.

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Statistics Social Media Marketing Survey 145

Sprout Social

JULY 8, 2021

Does affiliate marketing make sense for you and your business? Let’s be clear, though: affiliate marketing isn’t some sort of get-rich-quick scheme. What is affiliate marketing, anyway? Despite the jargon, the concept here is pretty simple, especially if you’re familiar with influencer marketing.

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Affiliate marketing Affiliate network Marketing Blogger 134

Jon Loomer

FEBRUARY 26, 2024

Within Meta’s documentation , they also highlight the following stats: 13% lower median cost per product catalog sale 7% lower median cost per website conversions 28% lower average cost per click, lead or landing page view The first two are the most meaningful. Different Demo. Should You Provide an Audience Suggestion?

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Construction Cost Issues Conversation 181

Oktopost

SEPTEMBER 28, 2023

While common practice leaves the bulk of this responsibility to the marketing team, it shouldn’t be left to them alone. By having marketing teams and sales reps working together to raise awareness online, your brand will stand out to prospective customers and attract leads to your marketing ecosystem.

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Social Media How To B2B Team 135

Hootsuite

NOVEMBER 8, 2021

ROI, or return on investment, has become the holy grail of social media marketing. But while the quest for social marketing ROI is not a linear journey, it also needn’t be as convoluted and futile as the quest for the holy grail itself (at least not the Monty Python kind, ya know). View this post on Instagram.

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ROI Metrics HootSuite CPM 136

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

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Team Hubspot Marketing SMS 110

Pixlee

DECEMBER 27, 2021

Use User-Generated Content and Influencer Marketing to Convert Social Fans. If you haven’t started featuring user-generated content (UGC) and influencer marketing as part of your Facebook marketing strategy, you should now. UGC can provide social proof to potential customers, making them more likely to purchase products.

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UGC Facebook Library Transportation 72

agora pulse

AUGUST 17, 2020

Planning a social media marketing strategy may sound overwhelming. Are you planning to boost your social media marketing performance? In other words, a social media strategy is the outline of what (and why) social media managers and digital marketing agencies are planning to do on social media. More leads. More conversions.

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Social Media Strategy Marketing How To 171

Buffer Social

OCTOBER 1, 2020

Despite the pandemic, HIKI decided to push forward with the launch by shifting its social media marketing launch strategy to suit the times we were living in. Read on for a behind-the-scenes look at how HIKI shifted their social media marketing strategy for a COVID-19 era and how they leaned on their community to co-create their products.

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Social Media Strategy Marketing Communities 98

Oktopost

MAY 23, 2022

The eternal question for B2B marketers is: When is the best time to sell to buyers? In this post, we’ll explore the fundamentals, benefits, and use cases of intent-based marketing, and how you can successfully implement these strategies to enhance your customer experience. What is intent-based marketing? Quick Links.

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B2B Marketing Paid Search Buy 88

Razor Social

APRIL 27, 2017

But that didn’t solve my video production issues. I’ve been publishing videos about online marketing tools and tactics over at my YouTube channel for a while now, and I’ve gotten some great feedback. The first step in any video production process is the setup, and it typically takes about 15 minutes. Switch on Screenflow.

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Process YouTube Products Video 104

Ignite Social Media

AUGUST 9, 2022

This can be helpful to make sure your social media marketing goals are staying on track. . For users that want a preview of what Sprout has to offer, a free, 30-day trial is available (no credit card is required) and a personalized demo is available to users by request. What can you expect with the demo? .

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Review Social Media Management Price Collaboration 155

Sprout Social

JULY 7, 2021

Is your marketing tech stack actually helping your company grow? This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools. This phenomenon results in wasted time for your team, not to mention little to no sense of cohesion between your marketing tools.

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Marketing How To Software Team 125

Buzz Marketing for Technology

NOVEMBER 21, 2012

Business and consumer brands have traditionally approached marketing from two totally different vantage points. And it’s obvious why: buying cycles are longer, buyer mentalities are different, and products typically require more investigation before a purchase. Like many B2C sites, your products and services pages are a category.

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B2B Marketing Case Study Buy 252

SocMed Sean

SEPTEMBER 26, 2012

Company also monitors competitor keywords to find prospective customers who are dissatisfied with competitor products and services using sentiment measurement. Company also monitors competitor keywords to find prospective customers who are dissatisfied with competitor products and services using sentiment measurement.

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Radian6 Engagement Social Media Marketing 278

Sprout Social

APRIL 19, 2022

There’s a universal truth behind the rise of conversational marketing: People miss talking to other people. To provide the best customer experience possible, invest in conversational marketing. Let’s dive into what conversational marketing is and how it will help your social media strategy evolve. Conversational commerce.

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Conversation Strategy Social Media Marketing 101

Sprout Social

JANUARY 24, 2024

What was it about the person and content that convinced you to pause or even inspired you to try a new product or service? From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing.

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Influencer Brands Collaboration Authentication 103

Convince & Convert

DECEMBER 5, 2017

For years, we’ve been told that silos between customer service and marketing are just facts of life–something to expect. According to recent Forrester research , one of the most significant hurdles to excelling in this new reality is support teams and marketing teams not being on the same page. Something amazing is happening.

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Social Media Marketing Team Upcoming 209

Webbiquity SMM

MARCH 13, 2019

These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy. After a demo, usually people are at least a bit less skeptical. Can you come up with a better Inbound Marketing Haiku ?). They Buy Much Faster. Inbound Leads.”

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Engineering Social Media Hubspot Marketing 137

Ignite Social Media

JUNE 20, 2023

Generated by Bing and ChatGPT When a rationale marketer first sees ChatGPT or Bard crank out a blog post in 30 seconds, fear and wonder mix in equal parts. It was, “Marketers won’t be replaced by AI. Marketers who don’t use AI will be replaced by marketers who use AI.” How did it do that? Am I expendable? ” 4.

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Tips Content SEO Engineering 161

Firebelly

DECEMBER 26, 2012

So you shot a video of your latest product offering and you want to get some SEO/content marketing juice out of it. If you shoot a short product demo video and put it on YouTube, you’ve got a great chance of winning a YouTube search. Try putting up a transcription of the audio in with the actual media file.

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Video Content Tips Marketing 191

Hootsuite

NOVEMBER 28, 2022

That’s why a social media advocacy program is the best way to show the benefits of your products instead of telling your customers why they should care. They can boost your visibility by: Showing off your products on social media. Driving more traffic to your products. Request a demo of Hootsuite Amplify.

Social Media 122

Social Media UGC How To HootSuite 122

Ignite Social Media

OCTOBER 6, 2022

Are you looking for a social media management tool to help you with your online marketing? Khoros takes pride in focusing on its digital-first approach toward customer engagement, and the product seems very comparable to other social media management tools. Social Marketing – Orchestrate social campaigns that drive business results.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Start free 30-day trial How to use ChatGPT for social media marketing ChatGPT and social media go together like peanut butter and jam. What are some creative ways our company can better showcase our products on social media? Book a free demo today.

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Social Media HootSuite How To URL 140