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Social Media Guidelines for Healthcare Professionals [Tips + Free Template]

Hootsuite

Plus, we’ve got a bonus template and some examples you can shamelessly rip off. Bonus: Download your free, customizable healthcare-focused social media guidelines template to quickly and easily create guidelines for your team. What are social media guidelines in healthcare? Need examples?

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Create a Customer Experience Strategy [FREE TEMPLATE]

Hootsuite

Feel free to save this article and use it as a template for your next customer experience strategy. Bonus: Get our free, fully customizable Customer Experience Strategy Template that will help you understand your customers and reach your business goals. Use Hootsuite Streams to track them across every social network.

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How to create better social listening queries

Sprout Social

What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.

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Analyze earned and owned data to measure the true impact of social on your business

Sprout Social

For example, you might notice that video content performs significantly higher than other formats, which could help justify a larger production budget for your content team. For example, you could use tags for specific product lines, sentiment scores or customer care, and use the Tag Performance Report to track the results.

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Healthcare Social Media Policy: Examples + Free Template

Hootsuite

Where are all the healthcare social media policy examples? While it’s easy to find social media policy examples for retail, finance, and marketing industries, there is far less information available for healthcare organizations. The Most Trusted Social Media Tool for Healthcare Create and publish posts.

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What day is leg day? And 8 other questions answered with listening data

Sprout Social

When a leading chain restaurant wanted to see how their customer care compares to their competitors, they turned to Sprout’s Social Listening. Example of Sprout’s Competitive Analysis Listening tool. The company viewed social media as a massive, unorganized focus group. Get the answers by requesting a Listening demo today.

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Brand awareness: What it is and strategies to improve it

Sprout Social

For example, when someone needs to fix a permanent writing mistake, they’re usually not asking for “correction fluid”; they’re asking for Wite-Out. When followers glance at your social profiles, they should be able to understand the basics of your brand, its purpose and its personality. Make your posts pop.

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