article thumbnail

What is Social CRM and How to Make It Work for You

Oktopost

Finding success at the end of the long B2B sales cycle means knowing your customer and meeting them where they’re at, which is why Customer Relationship Management tools are so essential. Quality CRM solutions pay for themselves many times over. Quality CRM solutions pay for themselves many times over. Social CRM: What Is It?

article thumbnail

Why The Term “Social CRM” Is Just STUPID!

SocMed Sean

Social CRM. Does adding Twitter to your CRM process make it more social? SalesForce has really gone eyeballs-deep into the Social CRM space by recently purchasing Radian6 , the leading social monitoring tool on the market. ALL CRM IS SOCIAL. Let me repeat that.

article thumbnail

Is Social CRM the key to growing membership?

SocialFish

We’ve also written a white paper on Social CRM for Associations, which is out very soon. Social CRM is a term fraught with some confusion. It was coined in the corporate world to describe a business strategy for managing customer relationships in the age of social media. Not to mention public and shareable.

article thumbnail

4 Twitter Analytics Tools You Can’t Ignore

agora pulse

Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). In addition to marketing your business and connecting with customers, Twitter is the best social media channel to spy on your Twitter competition. Luckily, you can choose from a variety of Twitter analytics tools to help you do this.

Analytics 204
article thumbnail

Social media personalization: The opportunity and risks to consider

Sprout Social

Evolving your social strategy to meet consumer demands requires you to listen better, scale your customer care efforts and integrate your social and customer data. To create an exceptional customer experience, invest in your team’s social media personalization strategy. They want to feel like your first priority.

article thumbnail

Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Joe Fernandez : The amont of public-facing data attributed to a person’s name has exploded. It’s in our DNA.

article thumbnail

5 Ways to Use Automated Internet Marketing Software in Managing Social CRM and Sales Leads

Koka Sexton

Businesses that embrace social customer relations management generate more traffic due to enhanced communication strategies. A good social crm helps businesses improve their customer engagement and interactions. Businesses are using traffic analytics and reporting tools to help in classifying their data.