Your Escape From 9 to 5

JUNE 27, 2022

The internet is a seemingly infinite space of data if you know where to look. As businesses, it’s important that we know how to tap into this raw data and how it can be used to inform our marketing practices. 8 Ways Data Can Improve Your Marketing Today. 8 Ways Data Can Improve Your Marketing Today.

Data 74

Data Marketing ROI Notification 74

Oktopost

SEPTEMBER 12, 2023

Intent data is your key to simplified B2B marketing lead generation. Intent data allows you to build robust targeted campaigns, boosting lead generation efforts, enhancing conversion rates, and increasing ROI for your business. Jump to Section: What is Intent Data? How Do You Collect Intent Data?

Data 62

Data B2B How To Metrics 62

Keyhole.co

JANUARY 27, 2023

In fact, a study by the International Data Corporation found that 75% of B2B buyers use social media to make purchasing decisions. Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing. And some marketers have even reported ROIs as high as 1000%. times in Taiwan.

ROI 52

ROI B2B Social Media How To 52

The Realtime Report

AUGUST 8, 2012

Two-thirds of business managers agree that it is “important” or “very important” for their business to “analyze and glean insight from large data sets from social interactions happening in real time.” Social Media ROI And Realtime Big Data Analytics.

ROI 191

ROI Mzinga Analytics Social Media 191

Oktopost

JANUARY 5, 2021

You look at their job titles, you identify the industry they work in, the country where they are domiciled, maybe their age, their academic credentials, maybe their gender, or how long they have been in the role. Organizations in regulated industries are probably the biggest laggards that I come across. Click To Tweet. Click To Tweet.

Data 131

Data B2B Statistics Social Media 131

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide.

Data 124

Data Metrics Sentiment Analytics 124

Social Media Today

JULY 15, 2018

For years, marketers have tried to attribute social directly to sales, but industry standards and consumer data reveal that their true focus should be expanding awareness and consideration.

ROI 165

ROI Industry Data Marketing 165

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Unfortunately too many marketers give up on creating exciting, engaging, empowering and entertaining content as they feel their products, services and industry are too “boring.” Soundcloud.

Industry 132

Industry Real Estate Content Insurance 132

Keyhole.co

JULY 20, 2023

This can help you identify trends and take proactive action based on real-time data. These tools allow you to get a more comprehensive view of your online presence and make data-driven decisions to improve your brand reputation and performance. You’ll get the trend data without running out of any monthly credits.

Industry 52

Industry News Google Brands 52

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Social media data can help you gauge the initial success of a campaign within just a couple of hours of your launch. Social media data mining also gives you key insights into your audience. What is social media data?

Data 94

Data Social Media HootSuite Template 94

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Yet, 61% of marketers claim measuring ROI is a top challenge. Why is social media’s ROI so elusive, despite marketers’ increased focus on this function and despite the proliferation of social marketing tools? ” Click To Tweet.

B2B 91

B2B ROI Social Media Hashtag 91

Webbiquity SMM

AUGUST 23, 2010

You wouldn’t buy a new machine tool or enterprise software application without an ROI analysis, so why should social media be any different? In other words, the statement “ROI is challenging to measure accurately&# shouldn’t be confused with “don’t bother trying measure anything.&#.

ROI 193

ROI Social Media Vocus Metrics 193

Pam Moore

MAY 19, 2023

Companies that invest in AI will have a big advantage in areas like data analysis, customer experience, and operational efficiencies. Improved data analysis and decision making. AI can quickly process large amounts of data and provide insights that would e difficult for humans to identify on their own. Increased ROI.

Team 148

Team Marketing ROI Training 148

Pam Moore

MAY 19, 2023

Companies that invest in AI will have a big advantage in areas like data analysis, customer experience, and operational efficiencies. Improved data analysis and decision making. AI can quickly process large amounts of data and provide insights that would e difficult for humans to identify on their own. Increased ROI.

Team 147

Team Marketing ROI Training 147

Dave Fleet

JUNE 15, 2010

Social media ROI is a hot topic right now, as social media begins to (slowly) mature. One area in particular which is fast-evolving is social media monitoring (my ex-colleague Michael O’Connor Clarke quipped last week that there’s probably a micro-industry dedicated to watching it). I came away impressed.

Sysomos 273

Sysomos ROI Social Media Privacy 273

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story. Perfect, right? Actually, no.

ROI 108

ROI CPC eBook URL 108

agora pulse

MAY 29, 2018

Social media has become increasingly data-driven which means that social media managers today must prove social ROI (return on investment) to their boss. Businesses use ROI to calculate dollar/cents return on a dollar/cents investment and social media is no different. Social ROI- A Story. Perfect, right? Actually, no.

ROI 108

ROI CPC eBook URL 108

Pam Moore

APRIL 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Unfortunately too many marketers give up on creating exciting, engaging, empowering and entertaining content as they feel their products, services and industry are too “boring.”

Industry 152

Industry Real Estate Insurance Content 152

Convince & Convert

JULY 16, 2013

Call it the Analytics Effect: People get so hooked on cheap-and-abundant data from sources like Google Analytics that they ignore useful data from other sources. I’ve been at this so long that it’s hard to believe that we haven’t mastered the ROI of social media. Image via BigStockPhoto.com.

Data 146

Data How To ROI Survey 146

Webbiquity SMM

JUNE 1, 2021

A proven system that yields results, regardless of industry segment? That’s a 44x ROI. The heatmaps the tool provides give you detailed data about the maximum hovering areas, highest clicked buttons, and more. Be aware of data regulation policies. Staying updated on data privacy laws is the first step.

Tips 352

Tips Marketing Privacy Influencer 352

Sprout Social

FEBRUARY 12, 2024

They expect a positive return on investment (ROI), incremental growth contributions and strategic alignment. Partnering with influencers who exhibit fresh perspectives and innovative ideas by keeping up with industry changes also keeps your brand relevant and forward-thinking. It also gives you a consistent audience. your influencer’s.

Influencer 106

Influencer Marketing Collaboration ROI 106

Sprout Social

JANUARY 9, 2024

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics. What is AI analytics?

Analytics 113

Analytics Sentiment Analysis Patterns 113

Oktopost

SEPTEMBER 21, 2023

Instead, position yourself as an industry thought leader and strengthen your digital brand strategy by offering a range of industry-related trends, personal content, company-related updates, and relevant articles and resources while inserting your unique insights and expertise. pushing more leads down the funnel).

Examples 136

Examples B2B ROI Analytics 136

Talkwalker SM

FEBRUARY 8, 2016

million times on social media in the month of January alone – we used Talkwalker’s advanced social media analytics to give these brands some tips on using social listening to measure the ROI of their influencer marketing. Tip #2: Change In Sentiment: Maximize ROI By Identifying Key Marketing Efforts.

ROI 84

ROI Influencer Sentiment Tips 84

Buffer Social

JANUARY 16, 2018

What’s in store for the social media industry in 2018? To better understand these changes, plus what’s ahead for 2018 and beyond we teamed up with Social Media Week to collect data from over 1,700 marketers and create the State of Social Media 2018 report. – About the data. Industry breakdown.

Report 111

Report Data Social Media Research 111

Oktopost

DECEMBER 21, 2023

To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources. However, these numbers varied based on the company’s industry. Here’s our guide to help you get started.

Marketing 62

Marketing Survey Skills How To 62

Talkwalker SM

SEPTEMBER 28, 2015

Social ROI is a hot topic of discussion for all companies involved in social media. Here is what he had to say about the issue: “In our experience, to prove true value it’s critical to build metrics based on data that C-suite can easily digest and clearly map back to true business goals and objectives.”.

ROI 60

ROI Metrics How To Microsoft 60

Keyhole.co

FEBRUARY 23, 2024

As a social media manager, it’s easy to lose sleep over knowing what data is truly important. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. But remember that different industries prioritize different metrics. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

MARCH 12, 2020

Social ROI often comes down to the data you collect and how you use it. Customers, competitors, campaigns, cultural events—today’s marketers have real-time data on it all and still, 39% say they struggle to demonstrate the value of social across their organizations. Building a data-driven marketing culture.

Data 101

Data Skills Meme Social Media Management 101

agora pulse

NOVEMBER 10, 2020

With the right social media analytics tools, you can collect and evaluate meaningful data and help your company or clients make smarter decisions. Social media analytics relies on data to: Identify patterns. Although all social media platforms provide native data, their analytical and reporting capabilities tend to be limited.

Analytics 179

Analytics Social Media Tools Price 179

Keyhole.co

FEBRUARY 29, 2024

As a social media manager, it’s easy to lose sleep over knowing what data is truly important. We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. But remember that different industries prioritize different metrics. Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. Social media share of voice Share of voice (SOV) measures your brand’s presence compared to competitors so you can judge where you stand in the industry.

Metrics 100

Metrics Influencer Marketing Survey 100

Hootsuite

SEPTEMBER 14, 2023

By tuning in to the conversations that your target audience is having–both about your brand and the broader topics in your industry–you can gain valuable insights into how they think, what they care about, and what motivates them. This information can be used to shape a data-driven strategy. This is where data analysis comes in.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

The Realtime Report

MARCH 16, 2020

The research provides brand marketers with tangible steps to avoid waste and improve campaign content performance by introducing an alternative to commonly used scraped data. There are inefficiencies in the influencer marketing industry that we have the means to improve upon,” said Erick Schwab, co-founder of Sylo. “By

Research 135

Research Influencer Brands Marketing 135

Sprout Social

JULY 25, 2023

That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights. And 56% claimed they soon planned to invest more resources in social media data analysis. Select your industry category and business size.

Analytics 140

Analytics Report Social Media Google 140

Pam Moore

AUGUST 11, 2018

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Unfortunately too many marketers give up on creating exciting, engaging, empowering and entertaining content as they feel their products, services and industry are too “boring.” Soundcloud.

Industry 60

Industry Real Estate Content Insurance 60

Keyhole.co

FEBRUARY 8, 2024

This is because brands are now prioritizing return on investment (ROI). Understanding and analyzing these metrics can optimize your campaign performance and maximize your ROI. Aim for above the industry average (typically 5–10%). In simpler terms, ROI tells you if your campaign is paying off. Let’s get started!

Metrics 52

Metrics Influencer Sentiment ROI 52