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Samsung’s Social Media Strategy: Widespread Reach With Curated Content

Keyhole.co

The Samsung Group conglomerate has dozens of affiliate companies under its banner. They excel at identifying trends and specifically curating products for different markets and regions. This blog inspects how Samsung’s social media strategy furthers its dynamic marketing. LinkedIn: 4.2 million TikTok: 2.5 LinkedIn: 4.2

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14 types of social media every marketer should know

Sprout Social

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

Types 145
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4 social advocacy examples that prove authenticity pays off

Sprout Social

There are few sure bets when it comes to organic reach on social media. And yet, social advocacy examples continue to be the exception. Social advocacy empowers employees to amplify your brand message in a way that’s consistent with your business’s voice and tone. It piques interest.

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Metaverse examples: The brands to watch across industries

Sprout Social

We’ll also give you a list of metaverse examples across industries to help inspire your strategy. Phygital marketing combines digital and physical tactics to curate unique experiences for consumers. For example, Frito-Lay’s FIFA World Cup campaign leveraged the metaverse for a phygital experience.

Industry 111
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Understanding and exploring core social media features

Sprout Social

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in.

Features 101
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Social media personalization: The opportunity and risks to consider

Sprout Social

According to The Sprout Social Index™ , consumers across age groups agree the most memorable thing a brand can do on social media is respond to customers. To create an exceptional customer experience, invest in your team’s social media personalization strategy. And not just respond.

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4 Emerging Social Media Trends to Watch in 2020

Social Media Strategies Summit

We don’t have to tell you that social media is an industry that changes almost daily. At any given moment, there are new tools, platform updates, improved tracking, and several 2020 social media trends are emerging now that point to our industry being one of constant movement. Source: PEW Surveys conducted 2012-2019.

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