Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Many brands today are leveraging employees and outside influencers as part of their content marketing programs.

Crowdsourcing 132

Crowdsourcing Curata Mobile Content management systems 132

Waxing UnLyrical

DECEMBER 24, 2010

You could say that in addition to being a great story teller, he was the ultimate crowdsourcer. And I don’t think I’m making wild guesses when I say that Excentric, the Portuguese digital marketing agency that created the “digital nativity&# video, will be deluged by prospective clients. Thanks for sharing!

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Laurel Papworth

NOVEMBER 3, 2022

If you look at branding and marketing, a lot of that is about creating value, possibly where there is nothing intrinsic value to that. When social media, before it was called social media, it was called Web Two and online communities as opposed to Web Three in the metadata. Probably training AI, to be honest.

Real Estate 59

Real Estate Virtual World Crowdsourcing Collaboration 59

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. 6) Social Media is not new…just digitizing the norm: Reminded of this all the time. let us know what you think.

Communities 117

Communities Groups Groups Social Media 117

Social Media Strategery

JUNE 21, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media Enterprise 2.0 Crowdsource white papers and presentations! Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof. Cure cancer!

Gov 2.0 117

Gov 2.0 Social Media Wiki Collaboration 117

The Way of the Web

AUGUST 30, 2012

Marketing has evolved rapidly in the last few years to try to keep up with the digital world. One sign of this has been recent calls for a change from Chief Marketing Officer roles to becoming Chief Marketing Technologists.

Marketing 48

Marketing Skills Crowdsourcing Analytics 48

Buzz Marketing for Technology

JUNE 27, 2008

While celebrity endorsements have power in marketing, studies suggest that most people are more open to a transfer or exchange of knowledge with a respected peer. Filed under: General non-profit interest , nptech , Best practices , Non-profit Communications , training , publicity. and Social Media trends. Leave a Comment.

Web 2.0 100

Web 2.0 Crowdsourcing RSS Case Study 100

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Stacey is flat-out awesome: Social Media Manager for Vocus/PRWeb as well as serving her country as a U.S.

Twitter 260

Twitter Bazaarvoice B2B Microsoft 260

Buffer Social

MAY 13, 2019

We’ve spent time digging into the rise of Spotify as a social media platform , used by today’s hottest brands. Where Spotify fits in today’s social media landscape. There’s another community that is right on the heels of these social media giants. Maybe YouTube? Maybe Reddit?

Platform 75

Platform Brands Social Networking Instagram 75

Myrland Marketing

MARCH 4, 2010

As a Social Media Consultant & Marketing Advisor to law firms, I’m trying to get a handle on the thoughts you have so I know best how to offer what might be helpful.&# It grew in to a larger discussion about Social Media, which was healthy.

Social Media 70

Social Media Twitter Questions Crowdsourcing 70

Techipedia: Tamar Weinberg

JULY 29, 2010

Yet with social media, there’s a perception that it’s easy to score freebies. Social media has introduced incentives to the online space, encouraging others to connect with your business. And unfortunately, social media is at fault for breeding this mentality and causing it to spread.

Products 267

Products Consultant Price Social Media 267

Writtent Blog

MAY 28, 2013

If you ever want to really annoy a marketer, tell them that content is low cost marketing. You can’t produce custom blog articles, eBooks, or multi-media content without time, which is the world’s most precious, non-renewable resource. Create a quick glossary of definitions, and publish as low cost marketing. Slideshare.

Cost 102

Cost Content Meme eBook 102

Later

MARCH 31, 2020

To help you make it big (without any sketchy strategies) we asked travel influencer and social media educator Christina Galbato to share her top tips to succeed as an influencer in 2020! . GETTING THERE: Fly into Naples or take a train there from Rome. From Naples, take the train to Sorrento (around €4).

Influencer 86

Influencer Instagram Tips Microblogging 86

Later

MARCH 31, 2020

To help you make it big (without any sketchy strategies) we asked travel influencer and social media educator Christina Galbato to share her top tips to succeed as an influencer in 2020! . GETTING THERE: Fly into Naples or take a train there from Rome. From Naples, take the train to Sorrento (around €4).

Influencer 66

Influencer Instagram Tips Microblogging 66

Convince & Convert

JULY 27, 2012

This is Episode 26 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. Listen Now.

Airlines 115

Airlines Sentiment Hotels ROI 115

Convince & Convert

APRIL 8, 2010

Would it work as a marketing and/or presentation device? link] Wissensauslese RT @jaybaer: The Truth About the iPad: Are you old enough to remember when the TV remote control was inv… [link] #marketing [link] Innovate AZ The Truth About the iPad: Are you old enough to remember when the TV remote control was invented?

iPad 137

iPad Content iPhone Wireless 137

Webbiquity SMM

MARCH 14, 2011

Take a break from the marketing/PR grind and enjoy! Social Media Blues by YouTube. What happens when rednecks with banjos and too much time on their hands discover social media. Marketing’s Greatest Creation: The iPhone Cult by The Great Startup Game. Colbert as social media guru (video) by TechFlash.

Social Media 188

Social Media Proposal Marketing iPhone 188

Webbiquity SMM

JUNE 6, 2011

Note: This post, a joint effort between Cheryl Burgess and me, originally appeared on the Blue Focus Marketing Blog last month. This should be a wake-up call for companies’ content on pursuing outbound marketing initiatives. Blogger for Huffington Post and @op_editorial , Marketer, Do-Gooder, Master Surfer!

Twitter 198

Twitter B2B Crowdsourcing Hubspot 198

Hootsuite

MARCH 23, 2020

How to use social media to sell shoes. Well, there was going to be more to it but that was the major point: social can drive sales. Social platforms offer critical infrastructure, helping government agencies, hospitals, and health care organizations coordinate fast responses and speedy citizen engagement. Making payroll.

Health Care 145

Health Care HootSuite Organization Instagram 145

Kikolani

SEPTEMBER 17, 2013

In celebration of the launch of my first premium training course on how to promote your content , I asked some of the top blogging, content marketing, and online marketing experts to answer one important question. This enables them to easily promote your content to their favorite social channels. Brilliant job Kristi!

Tips 168

Tips Influencer Blogger LinkedIn 168