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The Social Media Train – is it too late to catch it?

Akamai Marketing

Image courtesy of FreeFoto.com under Creative Commons. PS: Here are the blog posts which inspired a couple of the slides: Everything you ever wanted to know about social media you learned in kindergarten. What’s the ROI of Nothing? .

Training 196
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How to Use a Marketing Gantt Chart (with Free Template Download)

Oktopost

There’s nothing simple about marketing in today’s digital landscape. Marketing teams have to manage multiple campaigns as they’re carried out simultaneously over numerous channels, and customer expectations are higher than ever. Download Your Free Gantt Chart Template for Marketing Teams. Email Address.

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Daring PR Professionals and the Lawyers Who Love Them: A Primer for Avoiding Legal Problems

Waxing UnLyrical

There are legal rules marketers and PR professionals aren’t always aware of, and there can be serious legal consequences if these rules are violated. Let’s explore a few common legal problems (and their solutions) so that you and your clients can stay on the right side of the law! Third parties upload stolen content all the time.

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Creative Storytelling: Picture This: It’s Not Just the Words – It’s What You Do with Them

Waxing UnLyrical

During the 2017 training camp, when offensive tackle Lane Johnson said he’d buy fans beer if the team won the Super Bowl, Bud Light stepped in and tweeted “Let’s make a bet. Image: Via Pixabay, Creative Commons CC0. Mary Wascavage is a Philadelphia-based public relations and marketing professional.

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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

You should also be listening for new industry trends, concerns, fears, opportunities, markets, strategies, etc. Image via Pixabay , Creative Commons CC0. And there’s a lot of talk, discussions and conversations taking place in active groups. These and more you can find in the right groups/communities.

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#measurePR Recaps: March-May 2018

Waxing UnLyrical

Because organic reach is continuing to dwindle, paid advertising is becoming an integral part of #nonprofit marketing. On how nonprofit marketers can get buy-in from management to use a paid ad strategy: A4: Provide data that supports the need. Image: Siora Photography via Unsplash, Creative Commons CC0.

Hosting 140
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How Do You Build A Brand? Start by Asking What Drives Human Behavior

Waxing UnLyrical

Image: Bess-Hamiti via Pixabay, Creative Commons License CC0. The site has 5,000 agency and professional profiles in areas including: crisis communications, public relations, internal communications, government affairs, investor relations, content marketing, social media, SEO, website development, photography and video.

Brands 185