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Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

Throughout this post we’ve outlined some of the most important social media definitions you need to arm yourself with to be dangerous. Social Media Definitions. Cost-Per-Click (CPC): The aggregate cost of each click within a campaign. Link Clicks CPC CTR View completion rate Site Traffic. CPL CPA CPC ROAS.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

It can be difficult to keep up with all the new social media definitions that seem to emerge almost every month. This social media glossary is a living document that will evolve as we add and subtract entries, expand our definitions, and provide more context for the most important social media terms. Cost per click (CPC).

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Can Facebook Ads Actually Pay For Themselves By Driving Traffic To My Blog?

SocMed Sean

Cost Per Click (CPC) – This is the amount of money you will pay Facebook, Google, Twitter, Pinterest, or any other ad provider when they drive a user to click your advertisement and come to your site. 25 per click is a good place to start when estimating CPC on Facebook. Definitely. If you can, definitely let us know!

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The Difference Between Facebook Clicks

Jon Loomer

As you can see, the hover definition is pretty good. Now you’ll see a really nice pop-over window that includes info like the following: Brief definition. I’ll pull the definitions from this information, but I’ll abbreviate and clarify the best I can as well. CPC (Cost Per Link Click). Link Clicks.

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Buzzwords Decoded: 32 Social Media Marketing Terms Explained

Ignite Social Media

While the various social networks have slightly different definitions, generally each time your content appears on someone’s screen, it’s counted as an impression. What does CPC mean? CPC stands for Cost Per Click. How do you define Impressions in social media? The digital footprints left by your content.

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What in the World … ! Surprising Facts About Reddit Ads

agora pulse

That’s most definitely not true. While Reddit’s CPC-focused campaigns resolve some of these concerns (which were largely an issue with CPM billing, and which we’ll discuss in another minute), this warning is still there. Reddit Has Recently Switched to Primarily CPC Pricing. CPC while Instagram cost $1.33.

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Split Test: Which Optimization Leads to the Most High-Quality Traffic?

Jon Loomer

Neither is the definition of a quality website visit. The CPC was lowest when optimizing for Link Clicks, twice as much when optimizing for Landing Page Views, and about 5X higher when optimizing for a Quality Visitor. The Link Click does not. So, the Landing Page View is slightly better.

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