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The pros and cons of social media

Sprout Social

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

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Three Creative Ways to Use Social Media to Promote your Event

Webbiquity SMM

Social networks have become the primary means of keeping friends, family members, and business contacts up to date on what’s happening in our lives. 77% of all Americans have at least one social media profile. Social media is a powerful tool to build buzz around your event and drive attendance.

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Get Ahead of the Holidays with Your Social Media Strategy

Ignite Social Media

I just saw a meme that said there are 15 Fridays until Christmas. That means it is time to start figuring out your plan for your social media marketing initiatives for the end of the year. Messaging is also important to be able to break through all the clutter that is being thrown at consumers through their social feeds.

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What marketers need to know about managing social media through an economic downturn

Sprout Social

Executing on a social media marketing strategy is like completing an obstacle course. In 2023, amidst recession talk, a cost of living crisis and a seemingly never-ending flood of layoff announcements, it feels a bit like the obstacle course is on fire. To put it simply, brands can’t afford to cut back on social.

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What Marketers Need to Know About TikTok

Ignite Social Media

As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. A mixture of behind-the-scenes moments and odd memes have made them the “boomer darlings” of the youth-focused app. Paid Media Opportunities. Who is not currently on TikTok, however, are brands

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The 10 Best Places to Find Cheap (or Free!) TikTok Templates

Hootsuite

Good news: There are plenty of places to find cheap or free TikTok templates that can help you reduce the stress (and cost) of creating video content. Plus, they can save you from extra costs, such as expensive design software, since you can often edit within the template platform. Cost : Free! Cost : Free! Cost : Free!

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Top Instagram trends from 2019 and what to expect in 2020

Sprout Social

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. Stay ahead of the curve by ensuring these top Instagram trends are ready to go in your 2020 social media strategy. Tweets and memes are taking over Instagram.

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