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Klout for Enterprise 2.0 Networks is a Bad Idea

Social Media Strategery

I then read " Enterprise Social Networks, Performance Reviews, and Company Culture ," on the Social Media Club DC blog that rightfully (and thankfully!) Enterprise social networks don’t work like that. Bringing Klout to the Enterprise? TeamFollowBack appears on internal networks.

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The Return On Influence In A World Of Klout

Twist Image

Schaefer over at Grow Blog recently published his second book, Return On Influence - The Revolutionary Power of Klout, Social Scoring, and Influence Marketing , which dissects the fascinating world of social scoring an individual consumer's true influence in the online channels. Enjoy the conversation. social media.

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2011 Round-Up Of My Social Media Cartoons And Comics

SocMed Sean

The biggest category of content that attracted visitors to SocMedSean.com in 2011 was definitely my social media comic strips. Yes…each comic strip was based on a conversation that I had with someone this year. In case you were wondering, my favorite comic that I created this year was The Social Media Kneejerk.

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Social Media Isn’t About The Numbers! Or Is It?

SocMed Sean

If you ask me what my Klout score is …I’ll likely vomit. Too many folks get caught up in the numbers game when it comes to social media. They use numbers like “friends”, “followers” and…ewww…”Klout” to determine whether they are doing social right.

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48 Ways to Measure Social Media Success

Webbiquity SMM

Ultimately, as Olivier Blanchard has pointed out repeatedly , social media marketing has to demonstrate an ROI (though he acknowledges the questions have to be made more specific). In the b2b world, the “R” is generally leads (website call-to-action conversions) with some monetary value applied to them. Klout and Kred scores).

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Social media- it’s not about the ratings

Janet Fouts

If all you hear about are their scores and their number of followers on 100 social networks, beware. Those are likely the people who put their Klout score and their Hubspot ranking on their home page and only talk to other people whose Klout score is higher than theirs.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

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