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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Over the past several years, Google and Bing have released guidelines for webmasters to make websites more crawlable. This is a consolidation of all the guidelines released by Google and Bing over the years to improve onsite optimization. Duplicate content on pages is another way to get on Google’s black list.

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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Take your message directly to consumers: Social media tools enable you to directly engage consumers in conversation. You can also benefit from posting to bookmarking sites that use NOFOLLOW tags if people read your posts and link back to your Web site. Be sure to build trust by adding value to the community consistently over time.

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How to Optimize Your Content for Authorship Success

ProBlogger

Twitter, that always-on social network that is constantly abuzz, and Google+, a social network claimed to offer incredible SEO benefits, offer two incredible ways that complement each other to solidify your digital presence. But how, you ask? Introducing Your New Best Friend: Google Authorship. Through digital authorship.

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How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

The post How to Go Beyond Blogging and Harness Multi-Channel Marketing appeared first on ProBlogger. In fact, a blog is just a tool for publishing and conversing online. How to Get the Words Out with Content Marketing. Read Darren’s post on how to get media coverage for tips on how to do it. Hold a contest.

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25 On-Page SEO Keystones to ALWAYS consider

Writtent Blog

Having a slow loading website can drastically reduce sales and conversions. Once you learn how to decrease page load time , improve user experience by achieving a load time of 3 seconds or less. That aside, new information is likely to be more relevant—that’s how Google sees it —and is therefore more likely to show up in search.

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Are Blog Comments Still Worthwhile … Or Are They a Waste of Time?

ProBlogger

Or would you rather they add to the conversation? Another reason some new bloggers leave comments everywhere is they think it’s a good way to build backlinks to their blog that will in turn raise their standing in Google. Reason #1: You Have Something Interesting or Useful to Add. Think about your own blog. So is commenting worthwhile?

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10 Premium SEO Tools That You Can Try for Free (or Cheap)

Kikolani

Search for conversations about your brand, your competitors or relevant industry terms to find fresh mentions and links. Rank Tracker – Our Rank Tracker allows you to check, track, and monitor where your site lands in Google, Yahoo, and Bing. How to Get the Most from Your Trial Subscriptions. Honorable Mentions.

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