Buzz Marketing for Technology

JUNE 27, 2008

We now all know that the economy revolves around conversations. The insights I got from my unstructured conversations with these people was immense. Yet the nature of conversations is that they are - largely - evanescent. I will experiment more with the format of a post-conversation video, as I think it can be very useful.

Process 100

Process Web 2.0 Movable Type Collaboration 100

Mindjumpers

DECEMBER 3, 2010

Tweet Written by J-P De Clerck , who is an experienced content, conversion and social media consultant. Like Mindjumpers, he is associated with Social Marketing Forum. You can connect with him on Twitter @Conversionation. Why do people share content?

Content 213

Content Social Bookmarking Press Release Research 213

Buzz Marketing for Technology

MAY 26, 2010

In a recent conversation I was having with the Bloom Group they believe “the practice of publishing white papers must come to a close because of the utter proliferation of white papers, and the poor content contained within so many of them.” Kill the white paper!”

B2B 252

B2B eBook Marketing Aggregator 252

Josh S Peters

NOVEMBER 18, 2009

Excluding the millions of forums, niche networks, and sites that your customers could be hanging out on there are 2 “de facto&# sites that are very quickly emerging as the two you “need&# to be a part of and one platform you should have. Another tactic is to create something of value (ebook, white paper, etc.)

Social Media 113

Social Media ROI Newsletter Campaign 113

Buzz Marketing for Technology

JUNE 27, 2008

One theme that emerged from these conversations is the pervasive struggle to promote knowledge sharing among various generations of employees. Since November 2007, he has been commanding officer and supervisor of shipbuilding, conversion, and repair in Newport News , Virginia. By Darcy Lemons on June 23, 2008. Comments (0).

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

Diva Marketing Blog

OCTOBER 21, 2010

More frequently, however, those conversations are directed, not to friends or family, but to the people who represent brands. Gives us an opportunity to answer a question or solve a problem while reinforcing in a broad forum, our willingness and desire to do so. What do people do on social networks and blogs? They "talk" of course!

Industry 89

Industry Social Media Loyalty Resources 89

Buzz Marketing for Technology

JUNE 28, 2008

Increasingly, co-workers seem to figure theres no point in walking 10 feet to a colleagues desk and having a brief conversation when a 300-word e-mail mini-essay will do. Intranet Global Forum. Intranet (Finding ROI) White Paper. E-mail fatigue has become a common business complaint. Technology Vendors. Intranet Articles.

Sharepoint 189

Sharepoint Wiki Web 2.0 Class 189

Social Media Strategery

MARCH 10, 2009

I immediately began thinking of ways to bring this open, authentic conversation to my other government clients, knowing that maybe this Government 2.0 She and others wanted a way to interact with passengers and talk about airport security, knowing there’s not really much time for conversation at the checkpoint.

Blogger 81

Blogger Gov 2.0 Policies Survey 81

Sprout Social

FEBRUARY 22, 2021

Choosing something more niche allows you to tap into specific conversations with industry thought leaders, executives and employees. This week on #TheWeeklyTake we recap our recent forum on the economic outlook, and how it will affect occupancy strategies for companies in the banking & financial services sector. Conclusion.

B2B 137

B2B Social Media Hashtag Press Release 137

Writtent Blog

DECEMBER 18, 2023

You can find out what your target market wants and needs (for both content and product creation) through surveys, demographic research, forums, and Q&A platforms such as LinkedIn Answers and Quora. Comment on related blogs and forums. A few minutes a day spent building relationships via comments and forums goes a long way.

Tips 98

Tips Content Press Release Marketing 98

Social Media Strategery

JUNE 21, 2009

Crowdsource white papers and presentations! implementations of blogs, wikis, or forums not living up to the expectations of the technology? I often surfing on this forum when I m free and I find there are so much good information we can learn in this forum! Enterprise 2.0 Break down stovepipes! Cure cancer!

Gov 2.0 117

Gov 2.0 Wiki Social Media Collaboration 117

Convince & Convert

APRIL 28, 2010

Look to Yelp and Forums When you get beyond social networks, the heaviest concentration of influential impressions is on ratings and reviews sites (32%), followed by discussion boards/forums at 29%. Someone in your company should be assigned to monitor and respond to ALL reviews and forum posts , positive or negative.

Social Media 149

Social Media Strategy Influencer Social CRM 149

Social Media Strategery

OCTOBER 27, 2009

Read other people’s blog posts, wiki edits, forum questions, and tweets and help out if you can – even if it’s just sending a helpful link, providing a good point of contact, or giving a restaurant suggestion to someone in a different city. You have to take part in the conversation if you ever hope to influence it.

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. But, fortunately there are some pretty sweet tools out there to help me find the right people to engage in conversation. But, fortunately there are some pretty sweet tools out there to help me find the right people to engage in conversation.

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Social Media Marketing

NOVEMBER 29, 2012

With such ubiquity of content conversations, it should be easy, right? While my question focused on the challenge I was having, it allowed me to focus on the conversations instead. It could be your corporate website, a Facebook page, recipients of a white paper or email, viewers of a video, etc. Not so fast.

Content 167

Content Hubspot Mobile Team 167

Webbiquity SMM

MARCH 29, 2016

Engaging: Being “social” is about conversations. Start conversations with your followers by sharing great content; mentioning specific individuals in your social media posts (using “@” before their name on Twitter, LinkedIn, or Facebook, and “+” on Google+); and asking questions.

B2B 100

B2B Social Media Strategy Marketing 100

Oktopost

JUNE 9, 2020

Social networks tend to prioritize meaningful interactions between people over branded content which doesn’t spark back and forth conversations. Social media doesn’t just have to be about hustling customers through the conversion funnel. It’s extremely important to acknowledge employees for their efforts – especially in a public forum.

B2B 144

B2B Survey ROI Metrics 144

Webbiquity SMM

OCTOBER 29, 2012

are they more likely to use Facebook or a specialized discussion forum? How many conversions? As a practical matter, the WPO process includes: Research: a number of questions need to be answered before a tactical WPO plan can be roughed out, such as: where are your prospective customers congregating online?

Findability 197

Findability Directory Social Bookmarking B2B 197

Writtent Blog

JULY 24, 2013

Use social media, blog commenting, forum participation, events, and other techniques to grow your network and build lasting, valuable relationships. People who actually know you are more likely to link to you, whether they’ve met you face-to-face or have had conversations with you on Twitter. Grow your network.

Strategy 92

Strategy Crowdsourcing Flickr How To 92

Laurel Papworth

OCTOBER 8, 2012

And if my clients can manage a community of over a million members ACROSS many sites such as Facebook, Twitter, forums and blog comments with ONE part time staff member, the community manager MSF already have should actually do something besides spam pre approved status updates on social channels, no? or similar for social infographics.

Press Release 111

Press Release scribd Social Media Film 111

Convince & Convert

JUNE 29, 2012

Jim : You know, obviously, being able to put out there, I’m looking for CFOs and people who are CFOs, you know, that seems like pretty much a no-brainer but as with anything, you know, if the conversions aren’t there, then it’s really not worth your time. Eric : Yeah. The data is there to enable. Evan : Yeah.

Yammer 114

Yammer Microsoft Communities LinkedIn 114

Myrland Marketing

SEPTEMBER 21, 2010

Social Media, by its very nature, was developed, and continues, to help individuals and businesses of all types communicate and converse with their audiences. Using them in this one-way fashion is a close relative to broadcast media that only serve to communicate your message and not encourage conversation.

Comments 83

Comments Conversation Social Media Wikipedia 83

Buzz Marketing for Technology

JULY 6, 2008

Thus without much further ado, lets get things started; I will be grabbing excerpts from each of the conversations and adding further up into each of them. Here we go: " [.] However, after thinking it through - hes really just replacing one tool, with several others - and imposing unwanted disciplines on his clients. ". I doubt it!).

Tools 100

Tools Wiki Collaboration Wireless 100

Webbiquity SMM

NOVEMBER 12, 2013

And more than a third (36%) say they can’t accurately attribute online conversions to the correct marketing channels. More than 80% of B2B decision makers say they visit vendor-independent communities or forums, vendor-sponsored communities or forums, and LinkedIn at least monthly for business purposes. eMarketer ).

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

DECEMBER 30, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Listicle Summaries. Newsletters.

Diagrams 60

Diagrams Posterous Eventful Template 60

Convince & Convert

SEPTEMBER 15, 2015

White Papers. Often used to provide robust technical information, white papers are perfect for telling complex stories in a concise format, often appearing as PDFs. This is a great type of content to complement your written information in blog posts and white papers. Listicle Summaries. Newsletters.

Types 60

Types Content Diagrams Posterous 60

Webbiquity SMM

AUGUST 26, 2010

5 Fantastic Facebook Fan Page Ideas to Learn From by OPEN Forum. Brian Carter uses this post along with a white paper and video to share more than four dozen tips and best practices for Facebook advertising, which he describes as a combination of “AdWords’ copywriting and analytics with image-oriented linkbait.&#

Advertising 215

Advertising Facebook Marketing B2B 215

Webbiquity SMM

NOVEMBER 28, 2011

16 social media statistics that might surprise you by Communications Conversations Arik Hanson lists social media stats from various sources showing that 75% of brand ‘Likes’ on Facebook come from advertisements. Not too surprisingly, Facebook is the #1 method for passing along content, followed by email and then Twitter. And 73% of U.S.

Statistics 219

Statistics Research Social Media B2B 219