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Viral and Cultural Moments: How and When Brands Should Tap into the Conversation

Social Media Strategies Summit

But tapping into buzzworthy conversions isn’t a silver bullet for social media success. For GoFundMe, they’re usually tied to a significant news moment or a cultural conversation — like noticing a surge in violence against Asian Americans and figuring out what they can do to help. Trends mean different things to different brands.

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Three Must-Haves for a Successful Conversion Campaign

Ignite Social Media

Everyone understands the intrinsic value of social media, yet marketers haven’t been able to find the secret sauce for driving conversions via social media. We’ve run this campaign for several clients, one campaign for a fashion retailer saw a 51% increase in impressions and a 76% increase in online revenue! Full Funnel Program.

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Fashion Retailer, Altar’d State, Named Finalist at Social Media Buzz Awards

Ignite Social Media

Through precise audience targeting , social first content creation, and ad units optimized for traffic and conversion, we have driven significant online and offline sales for the brand, while also elevating their brand ethos of “Stand Out. For Good.”

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Social Spotlight: How Universal Standard commands the fashion space with inclusive content

Sprout Social

The brand lives up to its name, creating a new clothing standard that embraces more of the world, offering fashion freedom to everyone from a size 00-40, and featuring models of various age ranges, ethnicities, body shapes and identities. The fashion retailer shows us a social strategy that’s less calculated and more human.

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Find UK TikTok Influencers for your brand

Sprout Social

Other choices include entertaining or funny stories, sports, fashion and beauty. Review trending UK TikTok hashtags Trending hashtags highlight topics that resonate with UK audiences, giving you insight into which influencers are leading conversations that matter locally. Here are a few tips to help you discover the right creator.

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The Top Five Up-and-Coming Fashion and Style Influencers

Pixlee

These five micro-influencers are all about fashion, style, and most importantly, authenticity – brands marketers have a lot to learn from these up-and-coming stars in the influencer space. With her own casual-chic style, Samantha Brown continues to grow her clientele and work with brands reflecting fashion that is fun and size-inclusive.

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What is This “Deinfluencing” Trend and Should Brands Care?

Ignite Social Media

Especially as conversations heat up around fashion waste, environmental impacts from overconsumption, and economic inequality. Brands who avoid falling into fast fashion traps have little to worry over. Followers grow tired of the constant indiscriminate hard sell. As with any trend, moderation is key.

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