Sprout Social

JANUARY 11, 2024

From social media mentions to searches, these metrics reveal the extent of your brand’s presence and influence. That’s the power of brand awareness—it shapes both recognition and perception and influences every customer interaction. Is the influencer partnership driving more brand mentions and positive sentiment online?

Brands 110

Brands How To Sentiment Metrics 110

Webbiquity SMM

NOVEMBER 15, 2022

Other examples of adaptability at work include: testing out new strategies on certain platforms; listening to your team’s suggestions for improvements; staying up-to-date on the latest industry trends and news stories; and. Why not join forces in a competitive space filled with other thought leaders, brand ambassadors, and influencers?

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

The Realtime Report

SEPTEMBER 8, 2023

Increase Conversion Rates When buyers move along a sales funnel, what owners expect is an increase in conversion rate. For many marketers, a more effective tactic of boosting sales that results in more leads and conversion is posting content often and increasing the quality of this content.

Content 91

Content Engineering SEO Compete 91

Webbiquity SMM

OCTOBER 25, 2016

Because of this aversion to ads, using influencers to sell products has become all the rage. Or perhaps you’re looking for new ways to get influencers engaged. Make a Twitter list of 10 people in your industry, or in an adjacent industry, who have a large number of followers and a large number of interactions on a regular basis.

Influencer 100

Influencer Marketing SEO Class 100

Mindjumpers

AUGUST 27, 2010

Maximizing effectiveness for Search Engine Optimization (SEO) can be quite costly and rather time consuming. For example, are you sure that the keywords you are using are the most commonly searched keywords that pertain to your industry? These were selected to draw from the search engines.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. The influencers found them!

Influencer 104

Influencer Social Media How To Campaign 104

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. This functionality ensures you never miss out on relevant conversations happening around your brand or competitors.

Strategy 105

Strategy Sentiment Patterns Marketing 105

Webbiquity SMM

JUNE 7, 2018

Still, 61% of marketers want to increase the effectiveness of their SEO to get more visits and conversions this year. There are numerous groups on LinkedIn within most industry segments; look for those that are active and have a large networking capacity. Influencer Marketing on Social Media. Content Marketing.

B2B 217

B2B Brands LinkedIn Influencer 217

Sprout Social

SEPTEMBER 18, 2023

See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. For example, if you got X number of leads from influencer marketing in the previous year, you can propose an X+10% increase in budget for the same activity this year.

Marketing 132

Marketing How To Sample Samples 132

Firebelly

JANUARY 22, 2018

Each month, the phrase “SEO is dead” is searched about 210 times, providing evidence that a smattering of marketing professionals aren’t entirely sold on the benefits of using search engine optimization to increase website traffic. For each dollar marketing professionals spend on influencer marketing, they produce $6.50 in revenue.

Marketing 181

Marketing Influencer SEO Adwords 181

Sprout Social

MARCH 13, 2017

There’s less outside influence on your decision. Influencer or celebrity endorsements. Try to get positive reviews on all the major sites for your industry. higher conversion rate on products with reviews compared to those without them. higher conversion rate than those without any reviews.

Conversation 111

Conversation How To Review Influencer 111

Social Media Strategies Summit

FEBRUARY 18, 2021

On social media, especially, videos like product tutorials, reviews, or product unboxing are quite popular with both brands and influencers. You can also use live videos to host an interview or a talk with an industry influencer. This also extends to your influencer collaborations on social media. And, there’s a lot more!

Trends 195

Trends Social Media Authentication Instagram 195

Keyhole.co

FEBRUARY 3, 2024

Share of voice, also known as SOV, is a unit of measurement to find out how much authority you have when it comes to industry discussions. It also indicates how often customers turn towards your brand when discussing trends, ideas, and insights in your industry. Measuring SOV can benefit businesses of all sizes, regardless of industry.

Social Media 59

Social Media How To Metrics Sentiment 59

Mindjumpers

AUGUST 27, 2010

Maximizing effectiveness for Search Engine Optimization (SEO) can be quite costly and rather time consuming. For example, are you sure that the keywords you are using are the most commonly searched keywords that pertain to your industry? These were selected to draw from the search engines.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

AUGUST 27, 2010

Maximizing effectiveness for Search Engine Optimization (SEO) can be quite costly and rather time consuming. For example, are you sure that the keywords you are using are the most commonly searched keywords that pertain to your industry? These were selected to draw from the search engines.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Social Media Marketing

FEBRUARY 8, 2021

These digital marketing strategies include various methods and tools for targeting online users, getting leads and increasing conversions. SEM SEM or Search Engine Marketing covers both paid and free methods of search engine traffic to your website. 20 Effective Digital Marketing Tools 1. Content is a waste if it can't be found.

Types 90

Types Marketing SEO Affiliate marketing 90

Oktopost

MARCH 10, 2021

In this episode, Madkudu ‘s Director of Demand Generation, Hana Jacover joins Oktopost’s Director of Social Strategy, Jennifer Gutman to talk openly about some of the industry’s greatest marketing and marketing ops challenges. She even dives into the mindset, skillset and toolset needed to solve them.

B2B 118

B2B Marketing Committee Class 118

Webbiquity SMM

APRIL 13, 2021

Real-time conversation app Clubhouse has had an incredibly fast start. For anyone not aware of the social conversation’s app brief but remarkable history to date, Clubhouse was launched in April 2020 on the iPhone only. If you’re not there, you miss a conversation forever.” Influencer partnerships?

Apple 215

Apple Plaxo Microsoft Vimeo 215

Ignite Social Media

JULY 10, 2020

Think of Pinterest as a visual search engine with over 4 million users who spend an average of over 14 minutes per day on the platform and you can see that the demographics of Pinterest make it interesting. Influencer Marketing. Their ad platform has also improved over the years.

Brands 176

Brands Facebook LinkedIn Influencer 176

Ignite Social Media

JANUARY 12, 2018

A few last-minute additions for your 2018 strategy are to include more video, use Pinterest for Search, activate micro-influencers and determine a role for Messenger. In 2017, Pinterest announced that it was moving away from being a social network to be more focused on being a visual search engine. Activate Micro-Influencers.

Strategy 133

Strategy Social Media CPC Influencer 133

Oktopost

DECEMBER 5, 2022

The search engine recognizes that it’s easy for website owners to place these links, thus downgrading their value. That’s why you can optimize not only your website for search engines, but social media pages as well. Depending on your industry and strategy, that percentage can be much higher. Social media in search.

SEO 115

SEO Social Media Reputation Real Estate 115

Oktopost

APRIL 11, 2022

Competitive analysis could include many different elements such as visiting competitors’ websites, tracking their search engine rankings, or looking at the content they post on their blogs or social media pages. No matter what industry you’re in, other businesses are probably using these strategies already.

Analysis 118

Analysis Price Influencer Sentiment 118

Buffer Social

SEPTEMBER 11, 2023

When you're writing your experience, be sure to use keywords that are relevant to your industry and the jobs you're interested in. Include skills that are relevant to your industry and that align with your career goals. Attend industry events, join relevant LinkedIn groups, and reach out to people you admire.

LinkedIn 113

LinkedIn Tips Skills URL 113

Sprout Social

SEPTEMBER 11, 2023

NLP uses rule-based approaches and statistical models to perform complex language-related tasks in various industry applications. Semantic search powers applications such as search engines, smartphones and social intelligence tools like Sprout Social. It involves sentence scoring, clustering, and content and sentence position analysis.

Process 111

Process Sentiment Analysis Applications 111

Buffer Social

JULY 5, 2023

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. I became more active on LinkedIn , engaged with industry experts' posts, and read the latest trends for unique insights.

Research 77

Research Google Newsletter Curation 77

Keyhole.co

SEPTEMBER 20, 2023

With a solid online identity, a brand can: Earn its audience’s trust and credibility as a business Mitigate negative feedback before escalation Position itself as an expert in the industry Build a global recognition But it takes years to build a reputation and only a moment to destroy one. So, give your customers a reason to gush about you.

Reputation 59

Reputation Brands Construction How To 59

yMarketingMatters

JANUARY 10, 2014

Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another. Social media literally is the means by which your business can relate to, exist in and influence human communities. This means boosted search engine results for your business!

Social Media 277

Social Media Tips Marketing Mobile 277

Janet Fouts

MAY 29, 2011

People have been telling me I’ve “just GOT to sign up for Empire Avenue “, and “it’s a true measure of the real social influence of the experts&#. As a spam engine Empire Avenue excels. Your influence. Does the site measure your influence? It’s a game. Sure it does. Wanna find out?

Influencer 136

Influencer Price Foursquare Buy 136

Ignite Social Media

MAY 1, 2017

While Pinterest embraces its search engine reality, the FTC proves it knows how social networks work and Twitter starts to grow again, all in this week’s edition of Social You Should Know. Pinterest is Officially Embracing Its ‘Discovery Engine’ Status. FTC Issues Warning to Instagram Celebs. Twitter Is Finally Growing Again, Sort Of.

Instagram 104

Instagram Twitter Engineering Influencer 104

Unmetric

AUGUST 9, 2019

Benchmark your Pinterest performance with competitors from similar industries. The tool also projects an Influencer Score of your brand which is assessed based on your brand’s pin performance, reach, virality, and overall performance. You can even see how your Board ranks against your competitors in similar industries.

Analytics 126

Analytics Tools Price Curation 126

Sprout Social

OCTOBER 16, 2023

What younger consumers want from brands Depending on your company and industry, appealing to younger consumers doesn’t always mean marketing to Gen Z or Gen Alpha. Consider how to reverse engineer their content strategy or take advantage of gaps present within your industry or niche.

Brands 115

Brands How To Authentication Collaboration 115

Webbiquity SMM

JUNE 11, 2013

It starts with a well-optimized website of course, but there’s much more to it than that; a website isn’t the only way to show up in a search, and traditional search engines aren’t the only online tools that buyers are using to learn about products and services.

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Sprout Social

JUNE 13, 2023

As a solutions engineer at Sprout Social, I work with our customers to help them uncover the power of social across their business, from optimizing digital workflows to making the most of the tools in their martech stack. The data helps me make that business case to bring our trained support engineers into the process,” says Loren. “We

Atlassian 102

Atlassian ROI Social Media Collaboration 102

agora pulse

JULY 31, 2020

From a social media perspective, these are usually to boost engagement , drive more web traffic , get more signups, connect with influencers , or improve customer service. This can be a tedious process that involves far more than just typing in “social media agency” and contacting the first ones on the search engine page results.

Social Media 190

Social Media Marketing How To Social Media Management 190

Keyhole.co

MAY 12, 2023

But did you ever wonder how the best industry leaders always seem to conjure a vital issue to address? It can help you figure out which keywords to target in your ads to get the most clicks and conversions. SEO optimization Do you regularly optimize your website to rank higher in search engine results pages?

Tools 52

Tools Strategy Marketing Analysis 52

Waxing UnLyrical

NOVEMBER 30, 2018

It also improves your search rankings and establishes you as an authority in your industry. If your digital content is not optimized, it will rank lower in search engine rankings, thus affecting your website traffic. This metric measures the number of visitors who found your website through a search engine result.

Metrics 191

Metrics Content Marketing ROI 191

BeingOptimist

MAY 17, 2023

In today’s competitive industry, it’s important to find effective ways to increase sales if you want to achieve long-term growth and success. Here are the strategies that will enhance your sales engine, from lead generation to nurturing to conversion. 

Strategy 75

Strategy Software Campaign Conversation 75