Jason Yormark

AUGUST 2, 2018

While using hashtags is basically the standard technique for categorizing posts in Twitter and Instagram, it’s not nearly so well accepted in Facebook, most likely due to the fact that of the difference in audiences. The general Facebook audience is maturing.

Small Business 100

Small Business Tips Facebook Hashtag 100

Jason Yormark

MAY 7, 2012

Increase their Twitter reach by identifying users within close proximity of the restaurant. Re-vamp their engagement/content strategy to incorporate more interaction, photos of food/daily specials, and highlighting nightlife events. Grew Twitter following from 30 to over 1,200 targeted users.

Social Media 249

Social Media Case Study Marketing Project 249

Jason Yormark

APRIL 8, 2011

Below is the list that I use regularly that cover using Twitter, Facebook, blogging, news consumption and social/web stats. Hootsuite (free) – Still my personal favorite Twitter client, and if you are using this on your phone or computer, it makes sense to stay consistent. Pulse (free) – I really love the UI for this newsreader.

iPad 200

iPad Social Networking Google Reader WordPress 200

Jason Yormark

OCTOBER 27, 2011

Round up as many Facebook friends and Twitter followers that you can! Now my partner in crime at S360 Molly Killien is a FB monster, but not as much on Twitter (in comparison to me), and she is the brand new recipient of a higher score then me at 55 due to the changes (and quite happy about it! You are the future now.

Klout 277

Klout Comparison Influencer Hosting 277

Jason Yormark

JULY 27, 2010

Hell, even I’m guilty of over saturating my twitter feed with social media tweets. Automate Twitter – Many people immediately balk at the idea of using tools that automate some of the tasks with Twitter. I see Twitter as a tool that can work in a variety of different ways for people. Worth every penny, hands down.

Social Media 200

Social Media Foursquare RSS Posterous 200

Jason Yormark

JULY 27, 2010

Hell, even I’m guilty of over saturating my twitter feed with social media tweets. Automate Twitter – Many people immediately balk at the idea of using tools that automate some of the tasks with Twitter. I see Twitter as a tool that can work in a variety of different ways for people. Worth every penny, hands down.

Social Media 200

Social Media Foursquare RSS Posterous 200

Jason Yormark

SEPTEMBER 27, 2010

Tweet It may seem like a foregone conclusion to making sure your blog has social media friendly elements baked into it to enable your readers to easily share your content, and become a regular follower of your contributions to the digital world. Of course you need to back it up with some good content.

Social Media 174

Social Media Module Technorati Disqus 174

Jason Yormark

OCTOBER 27, 2011

Round up as many Facebook friends and Twitter followers that you can! Now my partner in crime at S360 Molly Killien is a FB monster, but not as much on Twitter (in comparison to me), and she is the brand new recipient of a higher score then me at 55 due to the changes (and quite happy about it! You are the future now. Re-tweet dammitt!

Klout 254

Klout Influencer Comparison Hosting 254

Jason Yormark

FEBRUARY 25, 2010

Make it as easy as possible for your readers to share your content. It goes without saying that after you post, to share your content everywhere. Don’t just stop with Twitter or Facebook. If you begin to build a nice following on Twitter or with your RSS subscribers, let your readers know. Enable your readers.

Social Media 200

Social Media Digg RSS WordPress 200

Jason Yormark

FEBRUARY 25, 2010

Make it as easy as possible for your readers to share your content. It goes without saying that after you post, to share your content everywhere. Don’t just stop with Twitter or Facebook. If you begin to build a nice following on Twitter or with your RSS subscribers, let your readers know. Enable your readers.

Social Media 200

Social Media Digg RSS WordPress 200

Jason Yormark

AUGUST 19, 2012

Look beyond Facebook Likes and Twitter Followers. Look for whether they post unique content frequently, and have a consistent voice and effort in these areas. Also look for helpful content. Did they increase engagement? And if so, what tactics did they use that were specific to each client?

Consultant 218

Consultant Social Media Proposal Strategy 218

Jason Yormark

AUGUST 31, 2010

I figure why not get some great content in the process! Preferably a twitter username (so I can follow you if I’m not already), personal blog link or something that you are comfortable with. I can be reached on twitter at @eincline. Logged me in with wrong Twitter account. I can be found on twitter at @kellyhclay.

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Jason Yormark

AUGUST 31, 2010

I figure why not get some great content in the process! Preferably a twitter username (so I can follow you if I’m not already), personal blog link or something that you are comfortable with. I can be reached on twitter at @eincline. Logged me in with wrong Twitter account. I can be found on twitter at @kellyhclay.

Social Media 197

Social Media Radian6 Hubspot Alltop 197

Jason Yormark

AUGUST 8, 2012

Facebook likes and Twitter followers are not a measure of social media success. From engagement to measurement, the fact is if your business or organization is of any size, simply using Facebook or Twitter’s website interfaces will leave you frustrated and with little time left over for anything else.

Consultant 254

Consultant Questions Social Media Tweetdeck 254

Jason Yormark

DECEMBER 1, 2009

Between Twitter and Facebook, I had built a nice little social network. Twitter has turned into a nice, strong following that I leverage for professional and social sharing, while Facebook really had become my way to stay connected to the people I actually have or had relationships with. And all of that does not matter one bit.

Facebook 189

Facebook FAQ Policies URL 189

Jason Yormark

JUNE 22, 2010

Walled Content. Unless your charging for your content (and justifiably so), don’t make users register on your site to access content. Exception here is if you use Facebook Connect or the Twitter API to allow users to use their existing social media profiles to log in.

RSS 191

RSS API Disqus Sites 191

Jason Yormark

JUNE 22, 2010

Walled Content. Unless your charging for your content (and justifiably so), don’t make users register on your site to access content. Exception here is if you use Facebook Connect or the Twitter API to allow users to use their existing social media profiles to log in.

RSS 191

RSS API Disqus Sites 191

Jason Yormark

AUGUST 19, 2009

In comparison, Twitter comes in at 14% and Facebook at 9%. Post your blog articles and/or relevant content. When you post your answer, include a description and link to your content in both the website section and the text section. Ever since doing so, roughly 20% of my blog traffic comes from Linked In.

Groups 209

Groups Groups LinkedIn How To 209

Jason Yormark

JANUARY 12, 2010

Tweetdeck – I know most of those reading will know of Tweetdeck, but I have to add this to my list as I’ve tried practically all of the different Twitter apps, and in my opinion Tweetdeck just seems to work out the best. However when it comes to a mobile Twitter app see #7. Clean, easy to use, and just works.

Products 192

Products Tools Social Media Tweetdeck 192

Jason Yormark

MARCH 14, 2016

The content and opinions expressed below are that of Jason Yormark. Bing powers Yelp local search options, Twitter translations and Uber mapping. This post brought to you by Bing Network. I’ve had a lot of experience on both sides of the fence when it comes to paid marketing strategies and execution. Bing is Social.

Syndication 100

Syndication Yahoo Small Business Apple 100

Jason Yormark

MARCH 14, 2016

The content and opinions expressed below are that of Jason Yormark. Bing powers Yelp local search options, Twitter translations and Uber mapping. This post brought to you by Bing Network. I’ve had a lot of experience on both sides of the fence when it comes paid marketing strategies and execution. That’s exclusivity that can’t be beat.

Syndication 100

Syndication Yahoo Small Business Apple 100

Jason Yormark

AUGUST 25, 2010

At the end of the day, driving eyeballs to my blog isn’t really the ultimate goal, writing useful and appreciated content is. For those not familiar, Postrank is a nifty little WordPress plugin that provides some analysis into the social engagement factor of the content you create. But I like anyone loves to see people visit.

Data 184

Data Postrank WordPress Course 184

Jason Yormark

OCTOBER 6, 2009

These add ons turn what essentially is a blogging platform, into just about any type of site you want from community to content management systems to storefronts. Twitter Tools – The Twitter Tools plugin simply helps you be more efficient by automatically tweeting your blog posts once you publish. It truly is amazing.

WordPress 205

WordPress Social Media Disqus AJAX 205

Jason Yormark

JUNE 2, 2010

The site aims to be a place with rich content on a variety of sports, nutrition, equipment, etc., Be sure to visit the site for more info, or follow on Twitter and/or Facebook. Those that love sport, compete, and live a life of activity. all geared for the 18+ demographic.

Microsoft 140

Microsoft Sports Compete RSS 140

Jason Yormark

JUNE 2, 2010

The site aims to be a place with rich content on a variety of sports, nutrition, equipment, etc., Be sure to visit the site for more info, or follow on Twitter and/or Facebook. Those that love sport, compete, and live a life of activity. all geared for the 18+ demographic.

Microsoft 140

Microsoft Sports Compete RSS 140

Jason Yormark

AUGUST 30, 2009

Most people with a pulse can tell you that Facebook and Twitter are all the rage, but Socialnomics drives it home with detailed examples from organizations that have embraced social media and found huge success (Obama’s campaign detailed in Chapter 4), to companies that have missed the boat (see Hasbro’s Scrabble incident in Chapter 7).

Review 209

Review Case Study Postrank Study 209

Jason Yormark

MARCH 30, 2010

General FYI: You followed me on Twitter so I looked you up and reciprocated when it was clear you had something interesting to say. I think actual engagement in social media improves the quality of the content and therefore the improves the quality of the message. I just clicked through to your blog based on your Tweet of this article.

Social Media 271

Social Media Facebook How To Hotels 271

Jason Yormark

MARCH 30, 2010

General FYI: You followed me on Twitter so I looked you up and reciprocated when it was clear you had something interesting to say. I think actual engagement in social media improves the quality of the content and therefore the improves the quality of the message. I just clicked through to your blog based on your Tweet of this article.

Social Media 271

Social Media Facebook How To Hotels 271

Jason Yormark

APRIL 11, 2011

For those unfamiliar, RockMelt takes an interesting approach to web browsing by integrating social media directly into the browser making it much easier to communicate with your Facebook and Twitter networks, and to also share web content more quickly and efficiently. Share Button – It couldn’t be easier to share web content.

Social Media 279

Social Media Review Real Estate URL 279

Jason Yormark

NOVEMBER 14, 2011

As of this writing, Jon claims to have received over 1,700 subscribers, 1,000 Twitter followers and 600 likes/comments on Facebook prior to even writing a single post and only publishing his movie style trailer promoting his upcoming blog launch. You can check out the trailer here. Now I’m totally on board with this idea.

Blogosphere 200

Blogosphere Upcoming Blogger Project 200

Jason Yormark

NOVEMBER 14, 2011

As of this writing, Jon claims to have received over 1,700 subscribers, 1,000 Twitter followers and 600 likes/comments on Facebook prior to even writing a single post and only publishing his movie style trailer promoting his upcoming blog launch. You can check out the trailer here. Now I’m totally on board with this idea.

Blogosphere 200

Blogosphere Upcoming Blogger Project 200