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The KISS Method For Determining Social Media ROI

SocMed Sean

SocMedSean - Social.Media.Sean The KISS Method For Determining Social Media ROI Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”?

ROI 269
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. In your view, what social networks beyond those big four should B2B marketers be paying attention to, if any? We’re all inundated with notifications on social media.

B2B 306
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14 Social Inbox Tools That Will Get You To (Social) Inbox Zero

Hootsuite

A good social inbox tool is the foundation of an effective social messaging strategy — and a handy tool for keeping followers, customers, and prospects happy. Keep reading to learn about the different types of social inbox tools and pick the best one for your business. Book a Demo What is a social inbox tool?

Tools 83
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Boost Your Video Marketing Strategy with the New YouTube Integration

Oktopost

Video content is taking over social media as people all over the world watch and engage with video more than other types of content. While every social network tries to encourage the adoption of native video formats, YouTube is still the biggest video-sharing platform in the world.

YouTube 114
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How I Got My Job As Director Of Social Media – Step 1: Build Experience Then Blog, Tweet, Collaborate!

SocMed Sean

When people ask me what I do for a living and I tell them I’m a Director of Social Media for a digital agency, they usually respond with 1 of 2 questions: 1) Does that mean you get to play on Facebook all day? -or- Social media is about people and relationships. or- 2) How did you get that job?

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10 Words And Phrases Social Media Pros Should Help Their Clients Understand

SocMed Sean

Speaking social can sometimes be tough, especially with clients who haven’t yet engaged in social media or sometimes just “don’t get it” Even those clients who do understand and engage in the social space are sometime confused about the use of specific terms and jargon that social media pros use.

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How to Convert Employees into Brand Ambassadors on LinkedIn

Webbiquity SMM

You may presume your employees are thrilled to share your company’s content on LinkedIn. However, unless they’re already actively reading and sharing industry insights through their social media presence, that may not be the case. If your team members aren’t already following your social media accounts, encourage them to.

LinkedIn 166