Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Let’s envision this scenario: a user has a support issue about an Apple product. If it was a Comcast product, you’d get a near immediate response from Frank Eliason , the company’s Director of Digital Care. It can instill faith that your customers have in your company. No acknowledgment. Empower them.

Apple 154

Apple Twitter Forums Policies 154

Techipedia: Tamar Weinberg

JANUARY 19, 2010

3: Large Brands – Bigger brands have two things that smaller companies don’t: an already built community, and money. 4: Online Driven Companies – Social media can be used to drive traffic to online websites. I would add that social media has changed the game for companies. It’s rubbish traffic.

Social Media 164

Social Media Yahoo Discount Training 164

Techipedia: Tamar Weinberg

MAY 13, 2008

Such was the case for this Digg story , which compared multiple web hosting companies and watched as these hosts handled the traffic spikes that resulted from the Digg effect. Note how I bolded a specific term: web hosting. The issue at hand is not the fact that the company was virtually unknown.

Social Media 100

Social Media Digg Brands Marketing 100

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

That’s why Coca Cola strives to produce its products so that they taste exactly the same no matter where they are made or sold. If you are supporting one product today, try to avoid turning against that product tomorrow, barring any unforeseen or unknown information. Inconsistent Behavior Customers tend to value consistency.

Brands 236

Brands Handbook MySpace Construction 236

Techipedia: Tamar Weinberg

JULY 15, 2009

What if someone can’t stop singing praises about the product she just bought? If you’re looking at buying a product or utilizing a service, chances are you’re looking for the sentiment about that product or service as well. How are small and large companies using Twitter , and how can I do the same?

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. The big catch: Epic Change is not a large company at all. Answers Yahoo!

Social Media 172

Social Media Case Study MySpace Yahoo 172

Social Media Strategery

MAY 12, 2010

Image courtesy of Flickr user remography When I first started my foray into Social Media there were two kinds of people—those who proselytized Web 2.0 Turns out, Web 2.0 Guide Social Media and the Next Generation I Started a Blog But No One Cared The Public Doesnt Need to Know What Gov 2.0 support strongly always!

Gov 2.0 101

Gov 2.0 Web 2.0 Wiki Sports 101

Techipedia: Tamar Weinberg

DECEMBER 19, 2009

My opinion has not changed much since I wrote about Twitter’s ability to market products in March. If you have a software application and people follow your product, by all means, set up a Twitter feed and let your users subscribe! A marketing firm might want to sell a product. I still follow Woot.com. Answers Yahoo!

Twitter 131

Twitter Microblogging MySpace Yahoo 131

Techipedia: Tamar Weinberg

DECEMBER 31, 2009

This is a guest post from Shevonne Polastre, who wrote this article on behalf of TopHost.Gr , a Greek web host that offers shared hosting. Crowdsourcing has become more and more popular with private companies, non-profit organizations, and even government agencies. GetSatisfaction provides a way for companies to do that.

Crowdsourcing 192

Crowdsourcing scribd Ustream Social Media 192

Techipedia: Tamar Weinberg

MAY 12, 2010

The site does not resolve on smart-phone browsers, and if they sell products online, their e-commerce platform has no social functionality (no review functionality, no commenting functionality, etc). User reviews for products? using their product, visiting their storefront, engaging with their service offering, etc.)

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. If you’re only on the forum to tell other people to visit your website or to use your product, you won’t go far. A lot of big companies I try to engage with don’t want to talk back. Engage in dialogue.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

JANUARY 28, 2010

Genuine You don’t always have to engage in expensive video production to promote your wares, nor as the marketer do you have to create the video yourself. Why not ask your customers to try their hand at video production for you? Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Video 236

Video Flash Mob YouTube MySpace 236

Social Media Strategery

MAY 6, 2010

&# Granted, the discussion doesn’t usually devolve to that level (but imagine how much more fun meetings would be if they did), but I’ve spoken to a number of people in the Gov 2.0 link] Nike air force Here products xx, has fashion model, superior quality and service, cheap price and updates quickly.I htttp://www.scarf8.net

Gov 2.0 72

Gov 2.0 Organization Social Media Forums 72

Techipedia: Tamar Weinberg

APRIL 22, 2010

If you work for a company that just had a Super Bowl ad, a real time search will give you a window into how people interpreted the advertisement. You can also perform a real time search to identify and potentially contact power users who talk about your product or service to wide audiences. Answers Yahoo!

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Techipedia: Tamar Weinberg

JULY 21, 2009

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. Sure, there are probably a few things you can point out that should work in the company’s favor. Every bad sale costs you five.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Social Media Strategery

MAY 26, 2010

As Shedd mentions in his post, “In much the same way as you need to train yourself to recognize the market ‘pains’ that product opportunities create, you need to train yourself to note who you work best with, what personalities are most compatible.&# I’m one of the leads for our social media/Government 2.0

Gov 2.0 91

Gov 2.0 Fashion Web 2.0 Committee 91

Social Media Network Marketing

MAY 30, 2010

Sunday, May 30, 2010 The Social Media Challenge Many companies think of the internet like television: consumers are expected to sit patiently and absorb the branded message, and then act accordingly. Now, with the rise of a combination of technologies called Web 2.0, Unported License.

Social Media 62

Social Media Reputation Widget Disqus 62

Social Media Strategery

AUGUST 26, 2010

Wouldn’t they do their job more effectively if they were actually a user of the product they’re developing? Doesn’t the product have more credibility if the people behind it are believers in the product’s features? Shouldn’t they be the ones drinking the Kool-Aid?

Gov 2.0 117

Gov 2.0 Tools Wiki Sharepoint 117

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. If you have a quality product and good at your behaviour, soon you will have a great fan following !!! Hotels in NYC are costly.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site. Answers Yahoo!

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Social Media Strategery

OCTOBER 6, 2008

Home About Me Speaking Legal-ese My Team Gov 2.0 Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Government 2.0 I’ve got the Web 2.0 I’ve got the Web 2.0 Miscellaneous Personal Prof. Is that a problem?

Gov 2.0 50

Gov 2.0 Social Media Web 2.0 Consultant 50

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

Tagged as: media snackers , social media , web 2.0 { 6 trackbacks } Media, Mm Mm Good! I guess I shouldn’t be surprised though, misery loves company right? Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca My friends, do you respect media snackers? Answers Yahoo!

Meme 100

Meme Digg Web 2.0 StumbleUpon 100

Techipedia: Tamar Weinberg

MAY 19, 2008

Here are three cases that were blown way out of proportion but could have been handled a lot better if the companies thought of the consequences before acting. There’s a bottom line: it’s a lot harder to sweep your mistakes under the rug, especially as a company in a world of conversing markets.

Reputation 100

Reputation Airlines Digg MySpace 100

Social Media Strategery

JANUARY 27, 2010

Job Opportunity Spotlight Department of Homeland Security (DHS), Director, New Media and Web Communications : Be responsible for the overall direction and management of Department new media communications, products and strategy. Here I want recommend some excellent websites , There are many good products help you make a good journey.

Gov 2.0 86

Gov 2.0 Web 2.0 Forums Wiki 86

Social Media Strategery

MAY 19, 2010

I had a great conversation recently with one the senior leaders at my company and he told me that’s the one thing that separates the good from the great. The good worker will meet all their deadlines, crank out high quality products, not ruffle any feathers, show up on time, and do everything that’s asked of them.

Gov 2.0 79

Gov 2.0 Project Web 2.0 Meeting 79

Techipedia: Tamar Weinberg

MARCH 31, 2008

4 Jobs I’ve Had Right after college, I worked for a few months in tech support at a forex company in the Empire State Building. As a PI, I researched trademarks and products that may have had conflicting names with existing trademarks and I reported on the findings. It was actually a very interesting line of work. Answers Yahoo!

Meme 100

Meme Blogger StumbleUpon MySpace 100

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. It’s about having a strategy for making your company or organization more like a person and less like a machine. If your customers and prospects feel like your company is more human and actually cares about them, they’ll want to be part of it.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Ideas and good products spread faster. More people were reached using one advert or one advertising channel.

Social Media 105

Social Media Marketing Digg MySpace 105

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Despite the title of the post, having worked as the social media manager for Fortune 500 companies, and a lot of knowledge here being totally personal, I do not think of myself as an expert. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Answers Yahoo!

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. Some have gone as far as outing the companies who have trodden down this path. I’m sure you can relate. Answers Yahoo!

Press Release 129

Press Release How To Radian6 Blogger 129

Convince & Convert

FEBRUARY 11, 2010

February 11th, 2010 |Written By: Jay Baer | View Comments Tweet Guest post by Bob Dennis , freelance Web designer with experience in everything from audio production to social networking. Ive founded 5 companies, and spent 15 years running digital marketing agencies. Also, $0.30 You know what’s not a good idea?

Social Media 113

Social Media Strategy Apple iPhone 113

Social Media Strategery

FEBRUARY 9, 2010

.&# Hmmmm…sounds like his perspective, experience, and business acumen would be a valuable addition to the Gov 2.0 I recently read a fascinating article in the latest edition of Fast Company – “ A Problem Solver’s Guide to Copycatting.&# I’m one of the leads for our social media/Government 2.0

Gov 2.0 94

Gov 2.0 Organization Sports Forums 94

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Social Media Strategery

OCTOBER 27, 2009

Talk like a human being, not a living, breathing, walking product or service offering pitch. Get to know your companies strengths and weaknesses, and be honest about them. Stay on top of current Gov 2.0 After all, government gets to have its own “2.0” All other industry reference for social media is “Web 2.0.”

Gov 2.0 94

Gov 2.0 Consultant Social Media How To 94

Techipedia: Tamar Weinberg

JUNE 18, 2008

Be the first to have all of these features , or just take over companies that already have them and make Plutter Kite. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca So there you go. Answers Yahoo!

Microblogging 102

Microblogging API MySpace Yahoo 102

Techipedia: Tamar Weinberg

JULY 29, 2010

Lisa Barone made a really good point last month when she said that her productivity went up as a result of respecting her time. The problem has been growing for about 20 years as more and more products and services have become commoditized–and Google is the ultimate example with free search. Sadly, it absolutely has.

Products 267

Products Consultant Price Social Media 267

Social Media Strategery

DECEMBER 22, 2008

best practices , government , government 2.0 , public sector , social media , web 2.0 I’m one of the leads for our social media/Government 2.0 list of each team’s contact info on company intranet) would give people a taste of collaboration and encourage other small steps. bring up from the sabotage manual ).

Gov 2.0 62

Gov 2.0 Social Media Wiki Web 2.0 62