Mindjumpers

FEBRUARY 9, 2011

According to the infographic a majority of organizations are using social media tools to strengthen their team. When building a community, you built trust and as a result the value of a brand is enhanced. Storytelling – A Powerful Tool When Branding Your Organization In Social Media. Engage and build trust.

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Mindjumpers

JANUARY 3, 2012

Tweet Social media has no doubt changed the way brands communicate with customers and the how they prefer to be seen and heard. In an attempt to increase their visibility and speak to their influencers, every organization engages in active Public Relations, which has naturally been affected by the boom in social media.

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Mindjumpers

AUGUST 28, 2013

Only three weeks ago, Facebook introduced an update to the news feed that allows organic stories to appear near the top of the News Feed if the stories are still getting likes and comments, as this improves the experience of the news feed. Source: News Feed FYI: Showing More High Quality Content. 4 Ways to Create Always-On Content.

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Mindjumpers

NOVEMBER 8, 2011

I’ve been on a journey figuring out how best to provide value to Mindjumpers’ growing community of people interested and passionate about that thing called social business. Organization. · Objective vs. targets. · From the Executive point of view. Destination to Distribution. The Social Evangelists. … and many more.

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Buy Nielsen ROI Organization 172

Mindjumpers

JANUARY 5, 2011

In other words, an elaborated plan is necessary before throwing yourself out there – and especially also to establish who has the responsibility of social media within the organization and what kind of budget is available for your business to make an (improved) effort. Similar Posts: Making an Integrated Marketing Communication Effort.

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Mindjumpers

JULY 25, 2012

How to Actively Use Facebook Post Insights to Improve Your Community Management. This will help you figure out which posts may have been less successful than others. Similar Posts: 5 Useful Facebook Updates To Notice. How a Rainbow-Oreo Sparked a Boycott and Doubled the Fan Growth.

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Facebook How To Metrics Social Media Management 267

Mindjumpers

JANUARY 14, 2011

Tweet Written by Nabanita Roy , who is a web enthusiast and blogger currently working as a Community Development Executive at forums.com. Community building- The impact of group communication. Group communication can help you to share, discuss and spread your thoughts to a community as a whole.

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Mindjumpers

JUNE 22, 2012

By having a character to follow and involving fans in the process of launching a new product, Skittles created a feeling of community belonging amongst fans. A like is not just between the brand and a fan – the like will be visible for the fans’ friends, which then creates an organic spread of content.

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Mindjumpers

APRIL 19, 2012

This means that Facebook pages for brands are much more about community management and engaging your audience on an on-going basis. Use this feature to create a story of your brand or organization in your timeline. Tabs are also more limited than before. Get used to post visual content in order to make your timeline look appealing.

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Mindjumpers

MAY 8, 2012

Tweet Last week, Facebook finally revealed their much hyped “life saving” feature: the organ donor status. This has sparked our interest towards other examples of how brands and charity organizations have managed to use social media as a platform to help social problems through user engagement.

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Mindjumpers

JULY 27, 2010

Indeed, a preoccupation with online tribes obscures a range of opportunities for companies and organizations to connect with and engage individual stakeholders and threatens to leave obvious business opportunities unexploited. The notion of tribe remains as the ideal goal of stakeholder community engineering.

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Mindjumpers

OCTOBER 1, 2010

Here is what you can learn from the company to achieve a more engaging and growing community. You want your community to grow bigger and you want people to recommend it to their friends. It’s in peoples’ nature to be part of communities – so let them be a part. Among other things, you can go to the “Style Guide” or “H&M TV”.

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Social Media Fashion Disqus Communities 279

Mindjumpers

NOVEMBER 26, 2010

A campaign that built up a large community which give this year’s campaign a lot of audience from start. there were loads of discussions regarding the different pralines and some even started small praline communities through Facebook pages. Anyways, this was not the campaign my blog post would be all about. Creating engagement.

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Mindjumpers

MAY 23, 2013

The Organization. This shift requires additional capabilities from Community Managers, Editors and Content Creators to adapt current processes and systems. Focusing on real-time conversations across social platforms also give a brand the opportunity to spot trends before they become viral.

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Mindjumpers

SEPTEMBER 7, 2010

Each of these profiles gives us a chance to connect with new communities in different ways, but each network needs to be managed and updated. However, that is what makes you successful and trustful in these social communities! However, that is what makes you successful and trustful in these social communities!

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Mindjumpers

NOVEMBER 20, 2012

This week, Group M Next shared a report called “Gaining an Edge: The Brand Impact of Facebook’s EdgeRank Algorithm Change” where Group M Next Predictive Insights team, together with the GroupM–owned social media and community activation agency M80, share results from an analysis, conducted across the Facebook pages of 25 brands.

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Mindjumpers

JUNE 25, 2010

According to Mashable there are plenty of reasons to celebrate social media, because it has changed our lives – not only in the way we communicate, but also in the way we connect with one another, consume our news, conduct our work, organize our lives and so on. The meetup has its own website and page on Facebook and Twitter.

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Mindjumpers

AUGUST 23, 2010

A tale about community One of the stories is about Ravi, who travels daily to work in Silicon Valley from San Francisco. Ravi created a community and the profile quickly became an invaluable source of information and now has more than 4,000 followers. Everyone can give their input and tell a Twitter tale.

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Mindjumpers

AUGUST 23, 2010

A tale about community One of the stories is about Ravi, who travels daily to work in Silicon Valley from San Francisco. Ravi created a community and the profile quickly became an invaluable source of information and now has more than 4,000 followers. Everyone can give their input and tell a Twitter tale.

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Twitter Disqus Fashion Policies 202

Mindjumpers

SEPTEMBER 22, 2010

Posted by Sara Hansson Sep 22nd, 2010 Tweet As part of people’s digital identity, we join communities and groups that are relevant to us and to our interests. This blog post is about how people can achieve social change with help of social communities, and how your company chooses to act in a time of crises when all eyes are drawn at them.

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Social Media CSR Policies Disqus 208

Mindjumpers

SEPTEMBER 30, 2010

Having a Facebook community allows the brand to listen to what the customers are saying real time. Similar Posts: Social Media Marketing Policies and Education: The Employee Perspective Building Online Brands: The Influence Sphere of Brand Communities Facebook Changes Their Pages – What Does It Mean For Your Marketing Potentials?

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Facebook Marketing Policies Disqus 171

Mindjumpers

OCTOBER 18, 2010

Many brands have been unsure whether to create a groups or a page, but the differences are getting more distinct: The groups work better for internal communication and to stay connected to a group of people you need to communicate with. The intention is for brands to run their communication on pages and not in groups.

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Mindjumpers

JUNE 26, 2010

World Without Torture World Without Torture is a global proactive community, a movement of people who share a dream and fight for a World Without Torture. It was launched on Facebook in May 26, 2010 and got more than 2000 supporters from 40 different countries in the first two weeks.

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Mindjumpers

DECEMBER 28, 2010

Here is what you can learn from the company to achieve a more engaging and growing community. Storytelling – A Powerful Tool When Branding Your Organization In Social Media : When we talk about social media, it’s the same as talking about connecting and making conversation. Read Full Post ». Read Full Post ». Read Full Post ».

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Mindjumpers

MAY 4, 2011

Ideally a brand should want its community to grow organically because it is the most sustainable way of ensuring your fans stay loyal to the brand. Make sure that if you decide to put a video out there that it’s a quality product that’s fit for its purpose, and will do the job.

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Mindjumpers

SEPTEMBER 17, 2012

Re­spondents came from a cross-section of executives, managers and those who support the social marketing functions within their organizations(45% – Executive or Senior Management, 28% – Mid-level Management, 15% – Marketing Support, 12%- Other). . 45% report 2+ accounts on Twitter, with 11% reporting over 5 profiles.

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Survey Report Social Media ROI 225

Mindjumpers

OCTOBER 18, 2011

Inspired by a blog post on Inside Facebook , I will here go through a couple of examples where different organizations have been able to bring Facebook into their physical store. Personally, I think that the cases above can serve as good inspiration for brands wanting to make offline customers join their online community.

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Posterous Examples Engagement Brands 228

Mindjumpers

JULY 15, 2010

3 things the campaign is doing right: • Giving something back to the community – the videos encourage people to engage with the Old Spice guy and manages to give something back you can look at, thus giving the user a sense of ownership and seeing concrete results. It’s a simple idea, but is creating a lot of buzz and PR.

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Mindjumpers

SEPTEMBER 13, 2011

Tweet I see a lot of small or even large organizations that are present on Facebook, but are not making the best possible use of their presence. Many times, because they are not able to write updates that communicates well to the users. Here, I will go through some of the things to bear in mind when you need to write engaging updates.

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Mindjumpers

AUGUST 3, 2010

As a part of this Master, she has now joined Mindjumpers as a Project Assistant with focus on developing communication for our clients and supporting Mindjumper’s own marketing, PR and community team. Tuki Ghiassi is currently working on his BA in media production and management at the Danish School of Media and Journalism.

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Mindjumpers

JULY 8, 2010

I also think that Radiotjänst does a nice work creating a community of people who share the thought of being a hero and contribute to democracy just by paying for your TV license. As social media marketing often shows, it’s profitable to give to get. Show appreciation. Don’t push – pull.

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Flash Mob Film Campaign Disqus 183

Mindjumpers

JUNE 28, 2010

In that way it is more or less easy to connect with other bloggers on the Tumblr platform, but it can also be a downside that it is a closed community with no external comment options. Wordpress Wordpress has both the abilty to have a webhosted blog at wordpress.com and a self-hosted blog at wordpress.org.

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Mindjumpers

OCTOBER 7, 2010

I’m looking forward to see the big community response on the new changes – thx for a great blog. The new group notification system and group chat seems interesting, but both features ceases to exist when the group reach 250 members (from then on you will only get notified from friends actions within the group).

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Mindjumpers

MARCH 4, 2012

Moreover, the feedback is real-time and organic – the amount of feedback and the timing of it can give you a sense of prevailing trends and sentiment in relation to your business. The insights you gain from social media are authentic in the sense that the data is not produced in a setup with different methods distorting the data.

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Social Media How To Sentiment Data 237

Mindjumpers

SEPTEMBER 9, 2010

Customers change, the needs of communities change, technology changes, social media changes, everything changes and is dynamic. And there is always the next new thing. Keep providing guidance and resources to your employees.

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Mindjumpers

AUGUST 5, 2010

It is also criticized that Energi Nord in the end makes their marketing more aggressive, inviting their community to participate in events. Some of the skeptics criticize the fact that Energi Nord from the very beginning had their mind set on a certain number of lamps, which in some way renders the Facebook campaign superfluous.

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Mindjumpers

FEBRUARY 28, 2012

Pinterest allows users to organize and share images and videos they find into boards of specific categories. The success behind Pinterest is not only because of it’s functionalities of saving and organizing images. In fact, Pinterest drives more traffic to websites and blogs than YouTube, Google+ and LinkedIn combined.

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