Webbiquity SMM

MAY 9, 2023

Each objective requires a different approach and set of metrics to track progress. These tools not only help in measuring brand awareness but also enable you to track metrics from multiple social networks, all in one place. This will not only solidify your brand voice but build community engagement as well. Or all of them?

Social Media 267

Social Media Tips Marketing HootSuite 267

Waxing UnLyrical

APRIL 2, 2017

Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Twitter Facebook Google+ LinkedIn Big Research Smarts for Small Budgets. Author information Shonali Burke President & CEO at Shonali Burke Consulting, Inc.

Research 200

Research Tweetdeck Survey Banking 200

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. Your audience is more aware now than ever before and taking every decision after considerable research. If you’re part of the black community, you should be focusing on the latter, as it’s less competitive and will yield results for you faster.

SEO 157

SEO Social Media Strategy Hashtag 157

Oktopost

MAY 12, 2021

It turns out that creating a brand community for your B2B company can give you that type of mouthwatering ROI. . B2B businesses need to foster a strong spirit of community to serve their clients and customers better. Let’s take a deeper look to learn how you can build a beneficial community around your B2B brand.

B2B 121

B2B Communities Brands Loyalty 121

Keyhole.co

DECEMBER 5, 2022

LinkedIn allows you to conduct market research and gain accurate insights. From connecting with industry experts to building online communities, the platform enables it all. It gathers data on several key metrics. This way, you know exactly what insights you want to retrieve at the end of your research.

Analysis 52

Analysis LinkedIn Research How To 52

Keyhole.co

FEBRUARY 3, 2023

So you can’t just rely on shallow metrics and decide whether your current Instagram marketing strategies are working in your favor. This blog will reveal the top social media metrics that can help you make data-driven decisions. Track your Instagram account with Keyhole Top must-track Instagram metrics Hold on a bit!

Metrics 52

Metrics Analytics Instagram Hashtag 52

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

Metrics 108

Metrics Social Media Analytics Report 108

Ignite Social Media

DECEMBER 4, 2023

Watch as SVPs Lisa Braziel and Misi McClelland talk about key factors in choosing social platforms with Senior Community Manager, John Wylie. Know Your Audience As John, a senior community manager at Ignite, notes, “it starts with the audience and the people – people first.”

Social Media 91

Social Media Brands How To Metrics 91

Pam Moore

FEBRUARY 24, 2018

Mark also highlights that engagement is a key metric. They may like to also talk with the people who work for the brand, use the brand's products or services or are simply part of the community surrounding the brand. Instead we look at different metrics that determine how engaged our audiences are. What does Facebook owe you? .

Feed 167

Feed Feedly Metrics News 167

Keyhole.co

MARCH 14, 2023

Iconosquare This tool shows you your community growth on Instagram over specific time periods — how far you’ve grown from period A to period B. A unique and helpful feature that Iconosquare offers allows you to compare influencers based on follower and engagement metrics. Start your free trial and get the metrics you need.

Metrics 52

Metrics Analytics Instagram Tools 52

Social Media Strategies Summit

SEPTEMBER 14, 2021

To understand the scale of this impact, check out research from Sprout Social into what makes a brand’s social accounts “best in class”: Image source: Sprout Social. Stephanie Hill , Social Media Lead for the National Institutes of Health’s All of Us Research Program. Image source: All of Us Research.

Brands 286

Brands Meme Research Social Media 286

Mindjumpers

APRIL 11, 2012

This white paper called ‘Actionable Social Analytics: From Social Media Metrics to Business Insights’ presents comprehensive definition of social analytics to increase marketing and sales effectiveness. Social Analytics for Marketing and Sales Effectiveness Framework.

Metrics 268

Metrics Analytics Nielsen Social Media 268

Pam Moore

JUNE 2, 2017

We have been working the past year on a game changing online social media training academy and member community to help solve your biggest problems and challenges related to social media marketing, digital marketing, and branding. Step 2: Enroll / buy your virtual seat and you will be inside the academy and community within minutes!

Training 167

Training Communities Social Media Real Estate 167

Pam Moore

APRIL 23, 2020

As your knowledge deepened, community expanded and influence rose you somehow forgot those little things you once celebrated. It reminds us just how important community is to us both personally and professionally. Community Doesn't Happen Overnight. A real community is there for the long term. What changed? Friendship.

Communities 78

Communities Social Networking Community building Avatar 78

Social Media Strategies Summit

FEBRUARY 8, 2023

Read on to learn: Why you should create graphic templates for your team What it means to design for mobile How to more efficiently prepare your content calendar Why there is no actual “best time to post” Why you should be doing more than just answering your DMs Why engagement rate is a superior metric 1.

Social Media 200

Social Media Google Tips Template 200

SocialFish

MARCH 9, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Community: GoPlow.

Case Study 180

Case Study Study Communities Joomla 180

Buffer Social

OCTOBER 23, 2023

I did the research, so you don’t have to find the top recommendations with varying levels of ease to apply to growing on YouTube Shorts. Here are some tactics to adopt to help optimize your YouTube Shorts for SEO: Conduct keyword research to identify relevant and frequently searched terms for your video or niche.

YouTube 113

YouTube Tips Collaboration Trends 113

Sprout Social

NOVEMBER 4, 2016

Building up a loyal community is an important aspect of any marketing strategy. On Instagram you have an unique opportunity to create a community that can extend beyond your brick-and-mortar store. The most important part of building an Instagram community is to talk with your community, not at your community.

Communities 98

Communities Instagram Analytics Exercises 98

Social Media Strategies Summit

MARCH 3, 2023

Hybrid learning is here to stay, with research from Barnes & Noble College Insights revealing that almost half of students favor a hybrid class format. Identify Platforms & Content Formats During the audience research phase, Chay and Sabiha found that most of AU’s students are on Instagram. Because it performs better.

Engagement 163

Engagement Social Media Class Film 163

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. While I agree that content engagement can be a top priority metric for many brands, I also believe it is not a top priority metric for all brands. Why do advertisers love engagement? Think about it. Our audience varies.

Metrics 60

Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. While I agree that content engagement can be a top priority metric for many brands, I also believe it is not a top priority metric for all brands. Why do advertisers love engagement? Think about it. Our audience varies.

Metrics 60

Metrics Engagement Social Media Training 60

Oktopost

NOVEMBER 22, 2023

Facebook: With the ability to refine your audience targeting with Facebook Ads and create Facebook groups for customer support, Facebook is another popular platform for B2B marketers to raise brand awareness and build an online community. More often than not, the first place buyers go to research a brand is social media.

B2B 117

B2B Trends Social Media UGC 117

Social Media Strategies Summit

JANUARY 21, 2021

2 Do your research. Tools such as Pitchbox can help brands to identify the right influencers to work with, but there is also no replacement for old-fashioned research directly on Instagram, YouTube, or TikTok. #3 This could include an appreciation of their creativity, their strong sense of community, or their brand values.

Influencer 188

Influencer Metrics Campaign Survey 188

Jason Yormark

JULY 22, 2009

While community is a hot buzz word these days, it’s still quite a ways before most businesses truly embrace the idea. Companies like Starbucks , Dell , even my previous employer Microsoft Advertising , all do community incredibly well and it has paid off for all of them many times over.

Communities 190

Communities Tools Strategy Message Boards 190

Sprout Social

FEBRUARY 12, 2024

Ogilvy research shows that 75% of B2B companies have already jumped on board, realizing its immense potential. Our influencer marketing tool, Tagger by Sprout Social , simplifies influencer metric-tracking by enabling you to measure metrics from a third-party account a.k.a. your influencer’s.

Influencer 107

Influencer Marketing Collaboration ROI 107

Hootsuite

FEBRUARY 7, 2024

Which means, you need to research, analyze, track, and compare your hashtags just like you would any other component of your social content. You get insights into important hashtag metrics like mentions, engagement, reach, and sentiment. Hashtag research tools 7. The catch is that you have to use the right hashtags.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Hootsuite

FEBRUARY 24, 2021

We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. We’ve asked the experts and gathered the latest research and resources to help you show that you know the answers. Can social media really be a full-time job?

Questions 141

Questions Social Media HootSuite Marketing 141

Keyhole.co

FEBRUARY 3, 2024

Through this monitoring and research, health brands can better understand effectiveness and potential risks. Share of voice metrics you should know Here are a few SOV metrics worth tracking. Volume of mentions : This share of voice metric indicates the number of times you’ve been tagged in tweets, posts, stories, etc.

Social Media 59

Social Media How To Metrics Sentiment 59

Waxing UnLyrical

JUNE 21, 2017

” You see, my friend Elizabeth Gregory North had been telling me of how they’ve been doing a lot of research with both small and large budgets recently. There’s no such thing as perfect research, so there’s no such thing as perfect PR measurement IMO #measurepr. Best PR, comms grow from target audience.

Research 183

Research Sentiment Banking Upcoming 183

Buffer Social

OCTOBER 9, 2023

In this article, we’ll walk through the key metrics made available in YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth. This will lead you to a page displaying various metrics specific to that video, giving you a snapshot of its performance.

Analytics 85

Analytics YouTube Overview Metrics 85

Sprout Social

MARCH 25, 2024

Adding hashtags to Reels lets you target niche communities and specific demographics with your content—people who are most likely to be interested in your products or services. Dig into original research and analytics to find out key characteristics of your potential customers. What does your ideal buyer look like?

Hashtag 90

Hashtag Instagram Engagement Brands 90

Ignite Social Media

FEBRUARY 11, 2021

Whether your team is presenting your monthly report to you or you’re planning your next big campaign, it’s essential to understand both the meaning of and difference between Key Performance Indicators (commonly referred to as KPIs) and how these metrics align with your overall business objectives. Aligning KPIs to Your Business Objectives.

Social Media 171

Social Media CPC CPA Aggregator 171

Buzz Marketing for Technology

JUNE 27, 2008

Search our database of research documents. Planned Research. Data-Driven Research. Free Research. Interactive marketers should stop toe-dipping and invest only in programs that can deliver on measurable metrics. Opt in to receive research updates via email. Purchase research and Webcasts securely online.

Research 208

Research Strategy Policies Marketing 208

Sprout Social

MAY 18, 2023

Whether you’re writing for a massive audience on an established platform or building a niche community on a vertical network , it’s important to refine your copywriting skills to reach your target audience. Consult the competitive analysis and research you’ve done on your audience to inform your copywriting strategy.

Social Media 127

Social Media Template Templates Skills 127

Oktopost

MARCH 20, 2021

Research has shown that only 15% of marketers evaluate their success by how many leads they get. Another key to growth hacking is to use what are known as pirate metrics. Pirate” growth hacking methods get their name from the acronym created by the five metrics involved: AARRR. Connect with Your Community. Get Referrals

Strategy 144

Strategy Metrics Process B2B 144

agora pulse

NOVEMBER 10, 2020

What Are the Most Important Social Media Metrics? The most important social media metrics for your brand depend on what your team wants to accomplish. That’s why you have to decide on your social media marketing goals before you can zero in on the right metrics. Some common objectives and related metrics include the following.

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

AUGUST 17, 2020

Step 1: Identify your social media marketing goals and metrics. Consequently, metrics you want to keep an eye on may include: Traffic (especially from social media channels). Unlike the above metrics, this one should be going down. Most of those metrics should be measured long-term. How to Create a Social Media Strategy.

Social Media 171

Social Media Strategy Marketing How To 171