Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. By understanding how to get the most out of each and every YouTube metric, you’ll learn how to build your brand, get more engagement, and ultimately make better videos.

Metrics 98

Metrics Analytics YouTube Price 98

Audiense

OCTOBER 23, 2020

Social media research is a method of analysing social media data to gather useful insights. This can involve interpreting engagement metrics, follower data or conducting social listening to understand more about your brand’s performance on social media and what matters to your followers.

Research 105

Research Social Media Metrics Data 105

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. Both the placement formats and the metrics by which you will evaluate effectiveness depend on this choice.

Metrics 52

Metrics Influencer Campaign CPA 52

Buffer Social

JULY 5, 2023

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. So, I ventured out to find more research methods to address this issue. You need to expand your research beyond those pages to serve these gaps.

Research 77

Research Google Newsletter Curation 77

Oktopost

NOVEMBER 28, 2022

Over 84% of B2B executives are using social media as a source for making a purchase decision, which shows that buyers are doing their research online before they make a commitment to a company. To help you, we’ve put together a list of six ways to improve your B2B engagement metrics and close more deals. Website Engagement.

B2B 84

B2B Metrics Engagement Data 84

Ignite Social Media

FEBRUARY 8, 2019

One of the most exciting advancements the social channels have made is the metrics associated with paid social ads. These metrics have evolved beyond impressions and likes into metrics that impact the business. We will evaluate a few ways to connect those paid media results to business metrics. Customer journeys can look.

Metrics 117

Metrics Conversation B2B Analytics 117

Webbiquity SMM

AUGUST 27, 2019

Per recent research , though 77% of B2B marketers say they use Twitter to distribute content, Twitter use is down 8% since 2014. a metric obviously impacted by a small number of companies with ludicrously high ratios. The post How B2B Tech Marketing on Twitter is Changing (Research) appeared first on B2B Marketing Blog | Webbiquity.

B2B 154

B2B Research Twitter Marketing 154

Audiense

JULY 6, 2020

This is the first article in a series of guides that will focus on how you can integrate your keyword intelligence and audience intelligence that develops an audience-centric digital strategy that will improve SEO, paid media, content, digital PR, social media & email campaign metrics.

Research 156

Research ROI SEO How To 156

Keyhole.co

DECEMBER 5, 2022

LinkedIn allows you to conduct market research and gain accurate insights. It gathers data on several key metrics. This way, you know exactly what insights you want to retrieve at the end of your research. Hence, it is important to focus your resources on the key metrics.

Analysis 52

Analysis LinkedIn Research How To 52

Keyhole.co

APRIL 26, 2023

You can’t bear to ignore these metrics because they essentially help you chart your growth on TikTok. Before we tell you what metrics you should focus on, let’s start with the fundamentals. TikTok analytics are metrics that depict the success of a TikTok account. What is TikTok analytics?

Metrics 52

Metrics Analytics Tools Overview 52

Keyhole.co

FEBRUARY 3, 2023

So you can’t just rely on shallow metrics and decide whether your current Instagram marketing strategies are working in your favor. This blog will reveal the top social media metrics that can help you make data-driven decisions. Track your Instagram account with Keyhole Top must-track Instagram metrics Hold on a bit!

Metrics 52

Metrics Analytics Instagram Hashtag 52

Convince & Convert

APRIL 12, 2024

Identify which metrics ladder back up to business/marketing metrics and research industry benchmarks Testing & Optimization – Understand the goals you want to create and choose a desired experimentation to test and learn. Measure social data among other marketing metrics to show impact.

ROI 135

ROI Team Social Media Metrics 135

Waxing UnLyrical

APRIL 2, 2017

Twitter Facebook Google+ LinkedIn Big Research Smarts for Small Budgets. Shonali is mad about ABBA, bacon, cooking, dogs, and Elvis, though not necessarily in that order. Wouldn't you like to be in her kitchen?

Research 200

Research Tweetdeck Survey Banking 200

Convince & Convert

JULY 23, 2014

» Social Media Research b2b marketing brand awareness content marketing resources demand metric marketing budget video marketing video marketing challenges video marketing objectives vidyard website hub' Although four out of five B2B marketing professionals reported. Read the whole entry. »

B2B 165

B2B Research Video Marketing 165

Sprout Social

JULY 30, 2019

From follower counts to post engagement percentages, the world of social media metrics can be confusing to wade into. On top of that, a new important metric seems to be created on a weekly basis. In this guide, we’ll take you through the most basic metrics that every company should be paying attention to based on your goals.

Metrics 108

Metrics Social Media Analytics Report 108

Dave Fleet

MAY 24, 2011

What action can you take based on a SOV metric alone? And if SOV alone can’t guide a decision the way sentiment, or quality of coverage, or even volume of coverage can … then is it a metric we want to be using prominently? A research effort in and of itself. This is not volume of coverage but a measure of top of mind awareness.

Metrics 353

Metrics Widget Sentiment Resources 353

Waxing UnLyrical

JULY 27, 2016

During the “Introduction to PR” course I took as an undergrad, I was introduced to RPIE, which means research, planning, implementation and evaluation. In every team, there are people who are named the key graphic designer, photographer, writer, strategist and metrics analyst.

Metrics 100

Metrics Analytics Campaign Journal 100

Keyhole.co

MARCH 14, 2023

A unique and helpful feature that Iconosquare offers allows you to compare influencers based on follower and engagement metrics. provides you with metrics like most of the other Instagram analytics tools mentioned in this list offer. Start your free trial and get the metrics you need. Price: $49 – $79 per month 6.

Metrics 52

Metrics Analytics Instagram Tools 52

Webbiquity SMM

MAY 9, 2023

Each objective requires a different approach and set of metrics to track progress. These tools not only help in measuring brand awareness but also enable you to track metrics from multiple social networks, all in one place. Start with these questions to help create an effective plan of action. Or all of them?

Social Media 267

Social Media Tips Marketing HootSuite 267

The Realtime Report

JUNE 21, 2019

Is Your Business Using All 4 of These Core Customer Experience Metrics? To close this gap, here are four customer experience metrics that all businesses — B2C, B2B, and B2B2C — should be using to constantly raise the bar and delight customers: Net Promoter Score (NPS). Just how important is it to “wow” customers these days?

Metrics 79

Metrics Aggregator Price Loyalty 79

Sprout Social

NOVEMBER 21, 2019

Be honest: when’s the last time you conducted market research? And taking the time to do research might not seem like much of a priority. Given the wealth of tools and information available, businesses today can’t ignore the importance of regular market research. Why is market research so important, anyway?

Research 97

Research How To Marketing Price 97

Convince & Convert

DECEMBER 15, 2023

Your audience is more aware now than ever before and taking every decision after considerable research. For example, keyword research tells you that the search volume and competition are high for “personal branding” and relatively low for “personal branding for black entrepreneurs.” There’s no better time to do it than now.

SEO 154

SEO Social Media Strategy Hashtag 154

Pam Moore

FEBRUARY 24, 2018

Mark also highlights that engagement is a key metric. Instead we look at different metrics that determine how engaged our audiences are. Had I only been focused on engagement metrics to make Mark Zuckerberg and the Facebook news feed algorithm happy, I would have never landed such an amazing client.

Feed 167

Feed Feedly Metrics News 167

Mindjumpers

APRIL 11, 2012

This white paper called ‘Actionable Social Analytics: From Social Media Metrics to Business Insights’ presents comprehensive definition of social analytics to increase marketing and sales effectiveness. Social Analytics for Marketing and Sales Effectiveness Framework.

Metrics 268

Metrics Analytics Nielsen Social Media 268

The Realtime Report

JULY 10, 2012

This is a guest post by Joel Rubinson, the President of marketing and research consultancy Rubinson Partners, Inc. The research I just did suggests that a brand’s new Facebook fans are mostly customers who were already loyal to the brand in the real world. Not so fast. About the Author.

Research 175

Research Facebook Compete Consultant 175

Buffer Social

NOVEMBER 8, 2018

Together we analyzed more than 15,000 Instagram Stories from 200 of the world’s top brands in one of the largest Instagram Stories research studies to date. Instagram Stories research benchmarks for specific verticals. One of the most interesting takeaways from our research with Delmondo is around the best time(s) to post to stories.

Research 111

Research Instagram Brands Sports 111

Convince & Convert

AUGUST 27, 2013

Likes are, of course, the most abundant and lightest engagement, and this is the only metric for which we found partial body shots beating images without people. The Research Methods Behind the Madness. New Research: Do Pictures of People Increase Facebook Engagement? Now it’s time for your thoughts.

Research 163

Research Engagement Facebook Retail 163

Social Media Strategies Summit

SEPTEMBER 14, 2021

To understand the scale of this impact, check out research from Sprout Social into what makes a brand’s social accounts “best in class”: Image source: Sprout Social. Stephanie Hill , Social Media Lead for the National Institutes of Health’s All of Us Research Program. Image source: All of Us Research.

Brands 288

Brands Meme Research Social Media 288

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. While I agree that content engagement can be a top priority metric for many brands, I also believe it is not a top priority metric for all brands. What are the metrics that drive your business? Think about it.

Metrics 60

Metrics Engagement Social Media Training 60

Pam Moore

NOVEMBER 21, 2018

If the internet world were up to Mark Zuckerberg of Facebook, engagement would likely be the top metric. While I agree that content engagement can be a top priority metric for many brands, I also believe it is not a top priority metric for all brands. What are the metrics that drive your business? Think about it.

Metrics 60

Metrics Engagement Social Media Training 60

Twist Image

APRIL 20, 2014

While he is currently running his own consulting practice, he is the former Knowledge Solutions Director at the Advertising Research Foundation and, over the years, he has spent a crazy amount of time helping the digital marketing industry get that much better at understanding how to measure, connect and engage. digital metrics field guide.

Metrics 74

Metrics Advertising Consultant Research 74

Convince & Convert

SEPTEMBER 28, 2015

Metrics are what businesses and digital marketers around the world use to determine how effective their marketing strategy is. Measuring metrics can actually become intimidatingly complex, especially for the inexperienced digital marketer. Use your bounce rate metrics to find the flaws in your website. Bounce Rates.

Metrics 60

Metrics Marketing Content ROI 60

Ignite Social Media

DECEMBER 4, 2023

Before deciding which platforms to use, research where your target demographic is spending time online. Make Content Creation Feasible If research shows you need an organic presence on a given platform, make sure content creation is realistic for your team. Understand which channels they use frequently versus infrequently.

Social Media 91

Social Media Brands How To Metrics 91

Oktopost

SEPTEMBER 12, 2023

Since B2B buyers primarily research solutions on their own, effective marketing is crucial. But how do you subtly engage your prospects when they are researching solutions online? So, if you want to connect with potential buyers, it’s crucial to incorporate social media in your intent data research.

Data 124

Data B2B How To Metrics 124

Writtent Blog

DECEMBER 26, 2023

Before you start creating content, you need to do your market research and create a plan. If you laid a proper foundation, you already know what metrics to measure by and what actions to track. What does that really mean? Then once you reach your initial goals, you can ramp up your game and set new ones. This post from Parse.ly

Startup 97

Startup Content Marketing ROI 97

Writtent Blog

DECEMBER 20, 2023

Creating a content marketing strategy that incorporates customer research, quality content, and methodical distribution is key to successful inbound marketing. First, Do Your Research Before you can create the amazing content your customers and prospects want, you have to know what they want.

Strategy 98

Strategy Content How To Marketing 98

Kikolani

MARCH 13, 2011

If you are looking for guest blogging or advertising opportunities on other blogs, you will first want to research your options so that you choose the best home for your post or banner ad. Two key metrics I check include: Traffic - It’s hard to get exact numbers, but you can at least compare the traffic of another site to your own.

Research 153

Research Advertising Postrank Klout 153