Oktopost

MARCH 15, 2021

The mood and behavior of your audience have changed, and so too must your marketing strategies. Here’s how to adjust your strategy to be successful. Re-evaluate Your Marketing Strategy. Step one for optimizing your social media marketing strategy is to perform an audit and analyze your key performance indicators.

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B2B Social Media Strategy LinkedIn 136

Social Media Strategies Summit

APRIL 11, 2024

84% of consumers say online communities directly impact how they feel about a business and whether they buy from and remain loyal to said organization. So, how can you use this to improve your social media marketing strategy? How you implement this strategy is entirely up to you (and should depend on your brand’s personality).

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Social Media Tips Marketing UGC 234

Keyhole.co

MARCH 26, 2024

Unsurprisingly, the same innovation and universality are also core to LEGO’s marketing strategy. Let’s see how LEGO’s social media strategy builds on its prominence in pop culture. However, it still employs smart social media strategies to draw and retain followers. Instagram: 10.3 million Facebook: 15 million YouTube: 17.6

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Construction Social Media Strategy Collaboration 52

Social Media Strategies Summit

AUGUST 4, 2020

Social media is an essential component of the marketing strategy of your business. But the way you design your social media strategy might vary depending on the type of business you have, e.g. business to consumer (B2C) or business to business (B2B). The first step is to decide what you want to obtain from your social media strategy.

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B2B Social Media Strategy How To 130

Likeable

JUNE 15, 2022

From memes and challenges to teasers from artists and musicians to back-and-forth dialogues, viral content thrives on this platform. In the words of Lacey Mark, Likeable’s Associate Director of Social Strategy, TikTok might have once been viewed as a younger platform full of dance challenges — but today, that isn’t the case.

Organization 74

Organization Strategy Meme Trends 74

Ignite Social Media

AUGUST 2, 2022

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. You need to have a solid strategy in place, which is where we come in. Here are 7 surefire TikTok Marketing strategies. Having this at top of your TikTok Marketing strategy can quickly build audience loyalty.

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Strategy Marketing Banking Influencer 92

Keyhole.co

DECEMBER 13, 2022

One of the things that set Netflix apart on social media is their ability to engage with their audience and create a sense of community. What makes Netflix’s social media strategy successful? Let’s look at what goes into making Netflix’s social media strategy a raging success: 1. A glimpse of Netflix’s social media strategy.

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Buffer Social

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. It’s a great tactic!

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Communities Engagement Community building Instagram 81

Keyhole.co

NOVEMBER 21, 2023

In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. million So, here is a closer look at Apple’s marketing strategy and how they manage to keep people engaged with their social media. Here are some key ways in which Apple’s social media strategy works.

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Social Media Strategy Apple iPhone 59

Social Media Strategies Summit

SEPTEMBER 14, 2021

Social media strategy is complex. Jennifer Davies explains that the City of Las Vegas’ brand voice is mainly about building a feeling of community. That’s particularly the case for the All of Us Research Program , which works with many underrepresented communities. That’s always been the case, and probably always will be.

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Brands Meme Research Social Media 286

Likeable

MARCH 31, 2021

From hot takes to memes to posts about new products and sales, our feeds are packed to the point where it’s nearly impossible to ever catch up. Social listening should be an integral part of any marketing strategy. Our community management team reached out to her asking if she’d let Edible Arrangements reshare the photo.

Strategy 106

Strategy Brands Influencer Analysis 106

Ignite Social Media

JULY 29, 2021

When it comes to your organic content strategy (paid media as well) engaging your existing community is likely your core focus. This is also a lot of fun for community managers, another win-win! It creates engagement from the community and opportunities for reactive responses, too.

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Class Engagement Social Media Travel 182

Buffer Social

JANUARY 22, 2024

Lia says, “If your organization already has a LinkedIn page, it can seem like a natural destination for your brand's short text updates and memes.” How will you be incorporating LinkedIn into your social media strategy in 2024? We don’t have to look far for top creator money-making strategies.

Social Media 101

Social Media Authentication LinkedIn B2B 101

Buffer Social

OCTOBER 1, 2020

Despite the pandemic, HIKI decided to push forward with the launch by shifting its social media marketing launch strategy to suit the times we were living in. Read on for a behind-the-scenes look at how HIKI shifted their social media marketing strategy for a COVID-19 era and how they leaned on their community to co-create their products.

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Social Media Strategy Marketing Communities 98

Pam Moore

OCTOBER 25, 2020

Your brand is not just your colors, tag line, digital business card, fancy graphics, logo or a sweet looking set of memes and animated video. Do you have a personal branding strategy and plan? Have you thought about your personal branding strategy? Brand strategy development – what aspects of brand development matter most.

Influencer 78

Influencer Brands Strategy Training 78

Sprout Social

MAY 9, 2024

When singer Shay Lia showed off her vivacious dance moves during Kaytrandas’ iconic Boiler Room set in 2013, she dazzled audiences and quickly became a meme. Trendsetters and culture drivers like Lia have made influencer marketing an essential piece to social media strategies.

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Industry Influencer Trends Marketing 93

Koka Sexton

DECEMBER 7, 2020

We are going to talk about marketing strategy and execution for startups. So when you talk about marketing strategy and execution, there’s a lot that goes into it and I’m going to break it down as far as I can. Maybe it’s your social strategy or something else. I also say within your marketing strategy.

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Strategy Marketing Startup System 103

Convince & Convert

APRIL 23, 2015

I’ve said it before, and I’ll say it again: Community managers have a challenging job. Although a seemingly simple idea, what makes this campaign shine is the clever use of memes and puns both in the Facebook post creative as well as the comments. So, why not let them have a little fun?

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Communities Meme How To Focus Group 60

Sprout Social

FEBRUARY 2, 2023

In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. Make space to experiment As Cheyanne puts it, experimentation was the theme of Figo’s 2022 video strategy. Cheyanne explains, “Trending sounds and memes related to pets and pets insurance drive the highest engagements.

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Social Media Insurance ROI Meme 106

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit is all about fostering community by encouraging users (a.k.a. What is Reddit?

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Sprout Social

OCTOBER 5, 2022

In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Brands can use Halloween tags to tap into conversations their community is having on social. Keep reading (if you dare). Halloween is bewitching social media users. In the U.S.,

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Hashtag Meme Film Education 109

Buffer Social

DECEMBER 21, 2023

I love looking back at the top posts of the year – it’s a great way to see what worked to help shape our social media strategy for the upcoming year. We’re also in the process of changing up our strategy, so this information will be really helpful for us. What metrics are we using to calculate these top posts?

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Social Media Content Meme Metrics 97

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: . 7 Social Media Campaign Ideas to Inspire Your Strategy in 2021: Knix ’s Community-building. Spotify via.

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Campaign Social Media Brands Apparel 91

Sprout Social

MARCH 25, 2024

Adding hashtags to Reels lets you target niche communities and specific demographics with your content—people who are most likely to be interested in your products or services. Sprout Social’s Hashtag Tracking tools can help you pinpoint exactly which hashtags work best for your Instagram strategy.

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Hashtag Instagram Engagement Brands 83

Buffer Social

OCTOBER 23, 2023

Scheduled Chats for Communities A new feature under testing allows scheduling chat events in communities, fostering organized interactions. Community Fact Checks Requirement Community fact checks on Twitter/X now r equire source inclusion , promoting more transparent information validation.

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News Social Media Airlines Collaboration 71

Sprout Social

AUGUST 26, 2020

In this article, we’ll discuss the role social plays in the esports ecosystem and why social data is the key to success for your esports marketing strategy. With tools like social listening , you can break down your audience by gender and age data, and tailor your strategies accordingly. Strengthen community engagement.

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Data Strategy Marketing Sports 80

SocMed Sean

DECEMBER 18, 2018

Like other emotions, humor can be power when used properly in a content strategy. Engagement with your community should be the ultimate goal. They like cat videos, they like funny memes, they like social media because it entertains them. Just recently she started to create her first social media course.

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Social Media Meme Advertising Strategy 220

Likeable

MARCH 8, 2022

Give her a listen on All the Social Ladies to hear about the strategy behind Duo’s spicy personality, and learn the secrets to success when it comes to hopping on trends, building relationships in the comments, and going after Dua Lipa’s heart. million as of this writing!).

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Social Media Marketing Meme Campaign 114

Hootsuite

OCTOBER 25, 2021

Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Multiple studies confirm that when used alongside an integrated marketing strategy, social media directly influences purchasing decisions. Step 1: Create a social media marketing strategy. Steal this strategy.

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Social Media HootSuite Meme Influencer 142

Keyhole.co

OCTOBER 16, 2023

You need thorough audience insights, the right tools, and data-driven strategies. Community hashtags A community hashtag identifies and connects with a specific group or community of social media users over a shared common interest, cause, or experience. Here’s how: 1. Who are they? What are their interests?

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Hashtag Instagram How To UGC 52

Buffer Social

JULY 18, 2023

Their strategies can help you grow your online business to unimaginable heights. Focus on building a community The closer you are to your audience, the more sales you’ll get from them, and what better way to do that than building a community? Once you grow your community, you can move to a different platform like Slack.

Social Media Management 79

Social Media Management Social Media Tips LinkedIn 79

Sprout Social

AUGUST 16, 2023

Add viral “meme stocks”—stocks that can become overvalued due to positive online sentiment—to the mix, and it became clear social media has real world implications and the potential to derail financial companies. But refraining from social media altogether only creates more room for crises to snowball and brand health to plummet.

Social Media 73

Social Media Banking Brands Sentiment 73

Sprout Social

MAY 3, 2022

However, due to strict community guidelines from several social media platforms, and government regulations around the promotion of marijuana products, many brands are having a hard time building their communities. The challenges of cannabis social media marketing. 4 brands elevating their cannabis social media content.

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Social Media Brands Content Guidelines 84

Ignite Social Media

JUNE 8, 2023

Whether it is a meme, hashtag, challenge or even a holiday — use current trends to your advantage. This could be as simple as putting your own spin on a current trending meme or audio that’ll speak to your audience. Finally, Remember that creating shareable content on social media isn’t an overnight process. SOCIALCRAFT.AI

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Social Media Content How To Meme 92

Social Media Strategies Summit

SEPTEMBER 23, 2022

Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? Giving leaders a voice on social media can help you build a community. That’s the sort of content that will help you stand out and build a community. So TikTok is still a comparatively under-utilized resource. Harvard College.

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Education Examples Content Nielsen 162

Hootsuite

APRIL 18, 2022

with your exceptional creative content on Instagram, having a solid hashtag strategy is only going to help you reach fresh followers and maximize your impact. You’ll engage your community. Of course, there’s no need to invent a community or movement from scratch. What are those hashtags? I am so glad you asked! makeupforever.

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Hashtag Instagram HootSuite Travel 141

Social Media Strategies Summit

FEBRUARY 22, 2021

As businesses shift away from traditional employees and budgets for social media marketing increase, there are plenty of opportunities for individuals to market their social media, design, copywriting and strategy skills into a job or business. Intermediate (social media posting, content creation, and community management): $50-$100/hr.

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Social Media Management Social Media Price Consultant 209