Hootsuite

SEPTEMBER 3, 2020

It’s been a busy few months here at Hootsuite and I’m excited to share the updates to the Hootsuite product that have been achieved while we also adapt to our new world of remote work. Hootsuite helps by making it easy to: Create value-driven content that resonates with your audience. Better community management with Twitter.

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HootSuite Features Instagram Mobile 99

Hootsuite

APRIL 26, 2023

Ask any marketer what they wish their superpower was, and they would tell you: “To read minds.” To know exactly what people want is a marketer’s dream. That’s why marketers regularly conduct market research, investigating industry trends, gathering feedback, and surveying focus groups to try and glean whatever information they can.

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Research Social Media HootSuite Marketing 123

Hootsuite

JULY 8, 2020

Organic and paid social—they’re the peanut butter and jelly of marketing. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts. At Hootsuite, we know our social success is directly tied to our integration of paid and organic efforts.

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HootSuite Organization Strategy Metrics 83

Webbiquity SMM

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. Marketing leaders and their CEOs understand that it’s an efficient and effective way to get out their message.” ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”

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B2B Platform Social Media Twitter 348

Hootsuite

DECEMBER 1, 2022

A well-thought-out LinkedIn marketing strategy is the best way for you to stand out in that crowd. Read on to find out how to build a LinkedIn strategy that will help you build an engaged community and effectively promote your business on the platform. What is a LinkedIn marketing strategy? General LinkedIn marketing tips.

LinkedIn 139

LinkedIn Strategy Tips HootSuite 139

Social Media Strategies Summit

JANUARY 5, 2023

To get the most bang for your social media marketing buck, you need to keep up with the latest user behavior, functionality, and technology developments. At the same time, short-form video content has grown in popularity among consumers and marketers. 93% of marketers agree consumers trust UGC more than content created by brands.

Trends 297

Trends Social Media UGC Marketing 297

Ignite Social Media

DECEMBER 10, 2020

2020 has created many challenges for the average person, but it may have created even more challenges for social media community managers across the nation. As stay-at-home orders went into effect, consumers took to social media to express themselves and engage with others in their communities. The Importance of Community Management.

Communities 176

Communities Social Media Tips B2B 176

Convince & Convert

NOVEMBER 4, 2021

Just when we thought we, as social media strategists and community managers, could rest up from the twists and turns of the last 18 months, the holiday season is upon us. . A tight labor market causes other delays, shortages, or increased prices. . Ensure Your Community Management Team Has The Right Software.

Communities 178

Communities FAQ Training HootSuite 178

Hootsuite

FEBRUARY 24, 2021

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. — Hootsuite (@hootsuite) August 26, 2020. You're doing great.

Questions 141

Questions Social Media HootSuite Marketing 141

Hootsuite

JANUARY 4, 2023

Social media marketing provides a unique opportunity to connect with this massive audience on the platforms where they already spend their time. But what exactly does social media marketing entail? How do you “do” social media marketing, and how do you get started? What is social media marketing? Community management.

Social Media 76

Social Media HootSuite Marketing Social Networking 76

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? 17 top social media video tips These 17 social media video marketing tips and production tricks are bite-sized wins you can implement today. Each video has to grab your audience fast,” says Eileen Kwok, Hootsuite Social Marketing Specialist.

Video 106

Video Social Media Tips HootSuite 106

Hootsuite

MAY 8, 2023

Insurance social media marketing presents unique challenges. Social media marketing for insurance companies offers the ability to address those concerns. Social media marketing for insurance companies offers the ability to address those concerns. Try Hootsuite’s Inbox today. Consumers are often price-sensitive.

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Insurance Social Media Policies HootSuite 88

Hootsuite

AUGUST 22, 2023

And there’s lots of options out there (like, of course, Hootsuite —yeah, we’re hooting our own horn). Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. They’re an essential investment for holistic, deliberate social media marketing. Still reading?

Instagram 64

Instagram HootSuite Hubspot Marketing 64

Hootsuite

JANUARY 4, 2021

In fact, if you want to stay on top of Instagram marketing tips and updates, Hootsuite already has a guide for that. Get the list of secret shortcuts Hootsuite’s own social media team uses to create thumb-stopping content. Explore more marketing roundups on Instagram’s business account. What are Instagram Guides?

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Instagram Geotagging HootSuite Tourism 145

Hootsuite

JUNE 17, 2020

With more than 690 million members, more and more brands are using LinkedIn marketing to network, connect, and sell. There are LinkedIn marketing tools available for every business size and type, from small to large and B2B to B2C. Before your company can start LinkedIn marketing, it needs a LinkedIn page. Source: Hootsuite.

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LinkedIn HootSuite How To Marketing 145

Hootsuite

SEPTEMBER 24, 2022

If you are a national brand, turn the spotlight back on the First Nations communities. If there is a social justice issue being championed—whether that is Pride in the gender-diverse community, or climate justice, or prisoners’ rights, or racial equality—you’ll find Indigenous people at the forefront. But we don’t want pity.

Communities 99

Communities Brands Instagram HootSuite 99

Hootsuite

MAY 9, 2023

Still, when it comes to marketing real estate on social media , there are certain strategies and tactics that can maximize the reach of your message. Bonus: Get a free social media strategy template designed specifically for real estate agents, brokers, and marketers. 1 Social Media Tool for Real Estate Grow.

Real Estate 88

Real Estate Social Media Marketing HootSuite 88

Ignite Social Media

JUNE 1, 2022

For today’s blog, let’s walk you through how you can leverage social media marketing for events, especially when hosting them virtually. Social Media Marketing Tactics to Increase Event Attendance . While 58% of marketers use social media to promote before, during, and after the event. Read more here.

Eventful 161

Eventful Social Media Marketing Influencer 161

Hootsuite

APRIL 17, 2024

These apps have their own internal analytic systems to reveal your followers’ demographics, but if we may be biased for a quick moment: Hootsuite analytics are full of great insights, too. Gather those details, explore our guide to defining your target market , and you’ll be ready to Thread. Grab your free Hootsuite trial now 4.

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HootSuite Feed Feedly Instagram 82

Hootsuite

MARCH 9, 2023

Meta designed Blueprint to help marketers and business owners get the most out of Meta’s marketing platforms. This topic covers things like who your audience is, the customer journey, and how to set marketing goals. You’ll see tactics like communicating via WhatsApp and going live on platforms like Instagram and Facebook.

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Badge Vimeo Facebook HootSuite 144

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Social marketing can benefit retailers at every stage of the sales funnel. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. That’s more than 4.6

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Retail Social Media Brands Tips 104

Hootsuite

APRIL 25, 2023

Bonus: Claim your pack of free animated Instagram Reels templates created by Hootsuite’s professional designers. What are the best social media platforms for real estate marketing? Only a handful have the user base and capabilities to be effective real estate marketing channels.

Real Estate 98

Real Estate Platform Social Media HootSuite 98

Hootsuite

JUNE 28, 2023

Social media marketing for doctors is the new Yellow Pages. We’ll cover why other doctors are using social media marketing, how to build and execute a plan, and end with some great social media tips and ideas you’re welcome to use. Social media marketing for doctors presents tons of opportunities. Measure ROI.

Social Media 82

Social Media HootSuite Marketing Health Care 82

Hootsuite

SEPTEMBER 25, 2023

Our team collects and anonymously compiles data from social accounts connected to Hootsuite. Our beginner’s guide to TikTok marketing will help you get started and connect with TikTok’s hyper-engaged community. Remember: It’s not a product or service that makes something seem “boring” — it’s bad marketing. Not sure how?

Industry 125

Industry Engagement HootSuite Analytics 125

Hootsuite

APRIL 27, 2022

Looking for a direct communication channel to potential and current customers? A marketing solution that drives community and commerce? Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Forget about marketing to 13-17-year-olds on Messenger.

Facebook 99

Facebook HootSuite Marketing Instant Messaging 99

Hootsuite

JANUARY 24, 2024

Hootsuite to the rescue, amiright ?) Try Hootsuite’s Inbox today. They’re designed for use by busy social media marketers and content creators when interacting with customers and followers on social media platforms. They allow marketers to respond quickly and efficiently, especially during peak engagement times.

Template 101

Template Templates Social Media HootSuite 101

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?

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Brand Monitoring Tools HootSuite Brands 98

Hootsuite

SEPTEMBER 9, 2020

YouTube marketing is often overlooked by social media marketers. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. But with more than 500 hours of video uploaded every minute, effective YouTube marketing is easier said than done.

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YouTube HootSuite Marketing Video 145

Hootsuite

OCTOBER 23, 2023

If you want to reap the rewards that social media marketing can offer your business, you need an all-star social media team. These duties can range from managing customer service on social media to building a separate community specifically for customers. There are endless benefits to using social media for business.

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Skills Team Social Media HootSuite 80

Hootsuite

FEBRUARY 7, 2024

And then learn how you can use Hootsuite to measure results. Hootsuite Analytics Start free 30-day trial The competitive analysis features within Hootsuite Analytics include trending hashtag breakdowns so you can see which hashtags are performing best within your specific niche. See how Later compares to Hootsuite.

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Hashtag Analytics Tools HootSuite 91

Hootsuite

JUNE 29, 2023

Contribute to your community The best reputations don’t just come from carefully managing your tone and image — they come from offering genuine value to your community and cultivating connections. Ask your community questions and shout-out major contributors. Try Hootsuite free 7. Run a giveaway or contest.

Reputation 106

Reputation Strategy Brands HootSuite 106

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? 17 top social media video tips These 17 social media video marketing tips and production tricks are bite-sized wins you can implement today. Each video has to grab your audience fast,” says Eileen Kwok, Hootsuite Social Marketing Specialist.

Video 74

Video Social Media Tips HootSuite 74

Hootsuite

AUGUST 18, 2021

Now that we’re well over a decade into social media, some marketers do plan to work in the field from the start of their careers. But the majority continue to segue into social marketing from fields like English, communications, even political science—all without formal training in digital marketing. Yes, only 2%.

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Education Social Media Marketing Social Media Management 134

Kikolani

APRIL 13, 2010

HootSuite offers many great features that can aid bloggers in managing their Twitter accounts for blogging uses including promotion, monitoring, keyword tracking, reputation management and more. The following are reasons I chose to use HootSuite as my primary Twitter management tool, and the ways I use it to help in my blogging.

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HootSuite Blogger Ping.fm Twitter 151

Hootsuite

MAY 1, 2023

Community management and customer service: Responding to comments and messages, routing customer service inquiries. View this post on Instagram A post shared by Hootsuite (@hootsuite) Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network.

Template 134

Template Templates Social Media Tips 134

Hootsuite

JUNE 28, 2023

You share an amazing Hootsuite blog article to your work Slack (hint!). Dark social is the oldest social network in action: private, untraceable human-to-human communication. Source: Morning Consult Great news for social media marketers, but what if your target audience isn’t Gen Z? Welcome to dark social. URL shortener.

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HootSuite URL Analytics Forums 120

Hootsuite

DECEMBER 12, 2023

Source: Jason Hawkins on LinkedIn Advocate for your business All your regular marketing still has its place, but committing to thought leadership content — meaning, you posting your insights on social media as an executive — can add quite a boost to your company’s strategy. Plan and schedule your posts This one’s easy: Use Hootsuite.

Social Media 111

Social Media Strategy HootSuite Sentiment 111