Waxing UnLyrical

NOVEMBER 7, 2014

It was an intense couple of days, but absolutely essential to mapping out and implementing their social PR strategy, which is what we’ve been retained to do. It starts to become a beautiful, never-ending loop, that also allows for pivoting the strategy when needed ( I talked about this with Rebekah Iliff recently ).

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Strategy Consultant Research Organization 243

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Return on Attitude.

Case Study 213

Case Study Library Communities Study 213

ProBlogger

MARCH 24, 2022

The post 7 Strategies for Growing Community on Your Blog appeared first on ProBlogger. Recently on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog.

Communities 26

Communities Strategy Forums Project 26

Waxing UnLyrical

MARCH 23, 2015

Need some spring cleaning for yourself and/or your business strategy? Image: Jamie McCaffrey via Flickr, CC 2.0. How to Validate that your Social Media Marketing Strategy is Working. If that’s not a fresh take on community building, what is? How will you refresh your business strategy this spring?

Strategy 100

Strategy Badge Consultant Flickr 100

Waxing UnLyrical

FEBRUARY 13, 2013

Image: moonty via Flickr, CC 2.0. And on Q5 (what PR pros *must* start doing when it comes to measurement): A5: Map back to business strategy. Map to Business Strategy: Geoff Livingston on #measurePR is a post from: Waxing UnLyrical. Twitter Facebook Google+ LinkedIn Map to Business Strategy: Geoff Livingston on #measurePR.

Strategy 188

Strategy Aggregator Consultant Flickr 188

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Return on Attitude.

Case Study 168

Case Study Communities Study Committee 168

Kikolani

DECEMBER 26, 2012

Social media gives businesses large and small an unprecedented opportunity to build community around their business. Learn to leverage these tools to maximum effect with these 7 advanced social media marketing strategies. Photo Credit: Laurel Papworth and Gary Hayes on Flickr. #1 Because social media is all about community.

Social Media 167

Social Media Strategy Marketing GPS 167

Techipedia: Tamar Weinberg

MAY 18, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > 10 Reasons Why Your Business Needs a Killer Social Media Strategy 10 Reasons Why Your Business Needs a Killer Social Media Strategy by Tamar Weinberg on May 18, 2010 Share This is a guest post by Beth Hrusch.

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Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. Fortunately, we have social media communities to inspire us. Access to these social media communities is free. How do I craft a corporate strategy for blogging ? How can I market effectively with Flickr ?

Communities 170

Communities Marketing MySpace Yahoo 170

Techipedia: Tamar Weinberg

MAY 28, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Marketing , Social Media > Social Media Strategy from A to Z Social Media Strategy from A to Z by Tamar Weinberg on May 28, 2010 Share Social media might be old. Give to your community. Join the Community.

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Social Media Strategy Yahoo Communities 278

Waxing UnLyrical

DECEMBER 9, 2013

Image: buddawiggi via Flickr, CC 2.0. The 6 critical questions guaranteed to drive your social media strategy. Why: Mark Schaefer explores six essential questions that will help strengthen your social media strategy (even if you’re in the stepladder business!). How do you build business relationships?

Community building 210

Community building Consultant Flickr Communities 210

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Waxing UnLyrical

NOVEMBER 24, 2014

Image: DVIDSHUB via Flickr, CC 2.0. Why: Planning and executing your online marketing strategy can seem overwhelming. In this still relevant guest post for Top Rank Marketing , Ashley Zeckman uses the components of a traditional Thanksgiving meal to illustrate how you can make your strategy manageable.

Consultant 177

Consultant Flickr Resources Communities 177

Waxing UnLyrical

JULY 21, 2014

Image: Cher Amio via Flickr, CC 2.0. Why: Although out of context headlines may increase traffic, this strategy ultimately reflects poorly upon your site’s overall message and credibility. Context and Community: the 2 Cs That Can Make Social Scoring Work. How does context play into your business strategy?

Consultant 195

Consultant Flickr Resources Metrics 195

Social Media Marketing

DECEMBER 18, 2012

It's not too long ago (okay, in social media terms, it was eons ago) that Flickr was one of the major social networks. But the rise of Instagram as a deft and light app that allowed seamless integration into sites like Facebook, Twitter, Tumblr and more made some wonder if there was a future for Flickr. So what happened? Remember that.

Instagram 168

Instagram Flickr Privacy Policies 168

Laurel Papworth

APRIL 8, 2010

If you want a really obvious example – even if Twitter shuts down, Facebook removes my account, and Foursquare/Flickr/YouTube and so on disown me, people can still find me on this blog. Fanpage vs community vs brand vs groups. The new Fan page is Community page. Community Pages. Rules change all the time.

Communities 111

Communities Facebook Widget Web 2.0 111

Waxing UnLyrical

JULY 28, 2014

Blogging is a great way to start conversations, share ideas, and build your online community. Image: Mike Licht via Flickr, CC 2.0. Why: The right mix of SEO in your or your client’s blog and other online content can create the perfect strategy for boosting online visability. What strategies have worked best for you?

Consultant 191

Consultant SEO Flickr Blogger 191

Writtent Blog

JULY 24, 2013

So what kind of link building strategy can you use to get the high-quality links you need without incurring the wrath of the Google gods? The answer: a strategy that focuses on building relationships and benefiting readers. 9 People-Focused Link Building Strategies That Work. Image credit: Pete Georgiev/Flickr.

Strategy 92

Strategy Crowdsourcing Flickr How To 92

Waxing UnLyrical

MARCH 24, 2014

Image: Maria Ly via Flickr, CC 2.0. I wrote this post a while back, because I thought it was a great way to explore how a little trust can go a long way when building your online community. Why: Shel Holtz challenges the myth that organizational hierarchies destroy trust, communication, and growth. Happy Monday!

Influencer 189

Influencer Consultant Flickr Collaboration 189

Waxing UnLyrical

JUNE 4, 2014

via Flickr, CC 2.0. It’s a landslide: Community creates results. The Harlem Shake depended on community. User-generated content is far better at creating that community. It’s been a heck of a ride! Image: mayeesherr. (in in West Bengal!) So which one garnered more interest according to Google trends?

Content 253

Content UGC Community building Hotels 253

Webbiquity SMM

JANUARY 24, 2019

Depending on your campaign strategy and target audience, social media marketing could be a 24×7 job. In addition, a significant portion of social media marketing is engaging with your community. Executing an automation strategy needn’t be all that complicated. This cannot and should not be automated.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Waxing UnLyrical

APRIL 26, 2012

Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective. This is also a good time though for said teams to re-evaluate their adoption of new networks into their overall strategy.

Social Networking 222

Social Networking Flickr Influencer Retail 222

Waxing UnLyrical

MARCH 14, 2011

Image: familymwr via Flickr, CC 2.0. To the Army, engagements often mean meeting with people in the community. This is an important tool in both a counterinsurgency strategy and a PR campaign. If we engage the community, build trust, and demonstrate they have a vested interest in the outcome, we might tip the scale of favor.

Vocus 274

Vocus Flickr Training Posterous 274

Waxing UnLyrical

JUNE 23, 2014

Image: Depone via Flickr, CC 2.0. 7 Tips for Using Quotes for Your Nonprofit’s Content Strategy. Beth Kanter shares seven simple tips to integrate quotes into your content strategy. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Content 198

Content UGC Consultant Flickr 198

Waxing UnLyrical

AUGUST 18, 2014

Attitude can affect business relationships, strategy, and security. Image: aussiegall via Flickr, CC 2.0. David Meerman Scott discusses why a tangible public relations and marketing strategy is key in changing attitudes towards future human space missions. Carving out the Modern Day Communicator.

B2B 187

B2B Collaboration Consultant Flickr 187

Firebelly

AUGUST 30, 2013

Designed to attract college and career minded kids as young as 13-years-old, LinkedIn has high hopes their latest strategy can help students “at every critical milestone from campus to fulfilling, successful careers.”. Photo Credit: Flickr: smi23le.

Flickr 174

Flickr LinkedIn Privacy Social Media Management 174

Diva Marketing Blog

JULY 26, 2012

Although your pins should reflect your brand values/promise (Strategy #1) not all pins should be directly related to your products, services or company (Strategy #5). Build an awarenss strategy into the overall plan. Take your community “behind the scenes” of your company e.g. a day in the life of ….

Strategy 96

Strategy URL Message Boards Social Networking 96

Waxing UnLyrical

JUNE 24, 2013

Image: Kara Harms via Flickr, CC 2.0. Whether we’re in PR, marketing, social media, or any of the sub-disciplines of communication, it’s an area most of us know just enough to be dangerous… but not nearly as much as we should. Sean McGinnis provides 10 simple strategies that can increase your SEO.

SEO 197

SEO Tips Press Release Engineering 197

Waxing UnLyrical

JULY 14, 2014

Image: Paul Townsend via Flickr, CC 2.0 . In this guest post for Jay Baer ‘s Convince and Convert, Greg Hickman explores why major brands and SMB’s can benefit from this affordable marketing strategy. Everything You Need to Know to Run a Successful SMS Marketing Campaign. Based in the Washington, D.C.,

Campaign 194

Campaign SMS B2B Case Study 194

Adam Cohen

SEPTEMBER 2, 2010

Understanding the Community. I contemplated using “customer,&# “audience,&# and even “constituents&# here, but community seems to broadly cover business partners, customers, and prospects. Photo credit: StarrGazr via Flickr. I’d love to hear your thoughts in the comments. Related Posts. Tweet This!

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Tools Posterous SEO StumbleUpon 247

Waxing UnLyrical

DECEMBER 8, 2014

Image: Scottish Libraries via Flickr, CC 2.0. In this guest post for Deirdre Breakenridge , Susan Young provides some pointers for business communicators. How do you incorporate storytelling into your business strategy? Just like Christmas, though, the spirit of storytelling is important for business all year round.

Consultant 190

Consultant Journal Flickr Resources 190

Waxing UnLyrical

JUNE 30, 2014

Image: Lotus Carroll via Flickr, CC 2.0 . 5 Strategies to Build a Network of Bloggers and Journalists . area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. This week’s roundup features seven posts from around the web that focus on support.

Small Business 202

Small Business Consultant Flickr System 202

Mindjumpers

NOVEMBER 18, 2010

Oxfam has made the use of social media an integrated part of their digital strategy based on the opportunities they present in terms of: immediacy, talking with a number of voices, content and community. Technorati Tags: charity , digital strategy , Facebook , Haiti case , J. The Haiti Case. The results.

Social Media 244

Social Media Conference Technorati Case Study 244

Waxing UnLyrical

JULY 8, 2013

Image: Sean MacEntee via Flickr, CC 2.0. How do you make your content marketing strategy most effective? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Happy Monday! Did you enjoy the long weekend? How do you make your content unforgettable?

Content 205

Content Resources Consultant Flickr 205

Waxing UnLyrical

SEPTEMBER 16, 2013

Image: Jørn Henriksen via Flickr, CC 2.0. Why: Do you have a lead generation strategy in place, but aren’t seeing the results you hoped for? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. 5 Keys to Revolutionary Lead Generation.

Consultant 186

Consultant Flickr Metrics Skills 186

Waxing UnLyrical

AUGUST 24, 2015

How can you track your social media efforts to ensure that your strategy is up to par? How do you keep track of these metrics and transform them into meaningful data to fuel your strategy? Image: mkhmarketing via Flickr, CC 2.0. If you want to compete in today’s fast paced business environment, you have to be social.

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Metrics Social Media B2B Consultant 100

Waxing UnLyrical

FEBRUARY 23, 2015

So, taking a (gold) leaf out of Oscar’s book, this week’s roundup features seven posts that examine how smart branding strategies can position your company (or you) as unique in a sea of competitors. Image: Travis via Flickr, CC 2.0. This 7-Step Guide Will Help You Create An Authentic Personal Brand.

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