Communities Film Hosting Marketing 
Social Media Strategies Summit
NOVEMBER 30, 2022
But what does engaging storytelling in marketing look like? Gucci x The North Face Go Beyond Traditional Influencer Marketing. Find the right influencer — one who aligns with your values and audience — and their personality rubs off on you, helping to communicate who you are as a brand. But your audience isn’t naive.
Sprout Social
AUGUST 21, 2023
AI has actualized dreams of increased efficiency, with many brands already leveraging AI marketing over the past few years. In this article we’ll define what AI ethics are, why brands should be concerned and the top ethical issues facing marketers, including job security, misinformation and algorithmic bias.
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Ignite Social Media
APRIL 22, 2021
We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services. Community Tab.
Sprout Social
MARCH 8, 2023
In Sprout’s 2023 Content Benchmarks report , over half of marketers cite this as a challenge when planning and scheduling posts. You can film them yourself, outsource the whole filming process to them or do a mix of both (like we do at Sprout). As long as someone has a phone (and interest), they can film. The best part?
Ignite Social Media
NOVEMBER 8, 2018
This can be used to promote events, give an inside look, run a live sweepstakes or show your community what is happening in-the-moment. DO Let Your Community Know. Make sure you tell your community when and on what platform you are planning to go live, so they know when to tune in. Do Plan in Advance. Plan, plan, plan!
Waxing UnLyrical
SEPTEMBER 18, 2013
Hosting an event is just the beginning of its life-cycle. Tip: If you’re hosting a speaker, film their session and edit it down to quick, digestible takeaways post-event. If you’re hosting a meet-up, ask attendees to answer questions on-camera, and edit the montage together for distribution.
Later
APRIL 28, 2021
Social media video content is quickly becoming an essential asset for growing your community and sharing your brand story. Here are 5 helpful tips every creator or brand should consider when creating video content for social media: Film High Quality Footage. Tip #1: Film High Quality Footage. Start with a Strong Hook.
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