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YouTube At A Crossroads: Social Media Network or Streaming Service?

Ignite Social Media

We asked one of our representatives what prompted the move, and the GWI research team replied with the following: We reviewed the social media questions last year and felt that the landscape had changed since they were first introduced in 2013 and that YouTube would now fit more comfortably into the TV, film and video services. Community Tab.

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10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. One approach is to leverage multiple content formats in your storytelling campaign, like the National Film Board of Canada does in our following example. Image source.

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The Dos and Don’ts of Going Live on Social

Ignite Social Media

This can be used to promote events, give an inside look, run a live sweepstakes or show your community what is happening in-the-moment. DO Let Your Community Know. Make sure you tell your community when and on what platform you are planning to go live, so they know when to tune in. Do Plan in Advance. Plan, plan, plan!

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5 Social Media Video Tips to Get More Engagement

Later

Social media video content is quickly becoming an essential asset for growing your community and sharing your brand story. Here are 5 helpful tips every creator or brand should consider when creating video content for social media: Film High Quality Footage. Tip #1: Film High Quality Footage. Start with a Strong Hook.

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Extend the Life of Your Event with Post-Event Planning

Waxing UnLyrical

Hosting an event is just the beginning of its life-cycle. Tip: If you’re hosting a speaker, film their session and edit it down to quick, digestible takeaways post-event. If you’re hosting a meet-up, ask attendees to answer questions on-camera, and edit the montage together for distribution.

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How to recruit more talent for your social video content

Sprout Social

You can film them yourself, outsource the whole filming process to them or do a mix of both (like we do at Sprout). As long as someone has a phone (and interest), they can film. So I leaned on them to host educational Facebook Lives. Filming video content tends to be an easier ask for busy leaders. The best part?

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How to Go Live on TikTok: A Step-by-step Guide

Later

TikTok’s gifting feature lets followers support you by sending virtual gifts (which can be exchanged for funds) while a creator is hosting a live video. When setting up your Live, film in a well-lit area with natural lighting or consider using a ring light. So what are you waiting for? 10 Best Practices for Going Live on TikTok.

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