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WAXING UNLYRICAL
JUNE 3, 2011
“Community Manager” Confusion
about what the difference is between “community manager&# and “social media manager?&# know I am – and I am both a community manager and a social media manager! Likewise, a lot of job seekers who want to “do&# social media for a company are thinking that they want to go into community management. The whole concept of online community is evolving.
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FRESHNETWORKS
APRIL 29, 2012
To really understand social media, you must also understand online communities
But in all this excitement it can be easy to forget something that is more important than the tools, platforms and sites that you can make use of – the skills and expertise you need to identify, manage and grow a true online community. To make a success in social media we need to understand online communities. What is an online community? Working with online communities.
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FIREBELLY
OCTOBER 7, 2011
What community means to me: 17 teenage perspectives
Community makes your who you are image credit duncan alney (c) 2011. Part 1 of 2: teenage perspectives on community and trust. While community can be experienced in countless ways, the meaning of community might be pretty universal. We had been chatting about conversations, the humanization of brands, community in online spaces and in the real world, and trust.
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PAUL GILLIN
MAY 27, 2010
The Power of B2B Communities
Here are the first 1,100 words of the chapter on B2B social communities from my forthcoming book, co-authored with Eric Schwartzman, entitled Social Marketing to the Business Customer. The rest of the chapter will go into the various kinds of social communities and how to use them, with examples from the HR, food service, medical and construction industries. Does it set the stage for a deeper discussion of social communities? Spiceworks does a very good job of managing B2B communities. As the community grows, so does the value of the resource to all involved.
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SOCIAL MEDIA CITIZENS
OCTOBER 10, 2011
Interview with Community Manager: Shruti Shah Goradia
Shruti Shah Goradia is Social Media Marketing Manager: Content and Community at Kodak. G: Where is the best place to build the community? Thus was born the Tips & Projects Exchange – Kodak’s branded online community. Wall posts and tweets disappear into oblivion whereas bog posts and community articles live forever. G: How do you attract new community members?
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SOCIALFISH
FEBRUARY 22, 2011
Open Community Case Study – Food Bank
We’re very excited to be kicking off a regular series of Open Community case studies, in which intrepid association blogger and freelance writer  Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book. Big Idea: Embracing the Ecosystem. See, it works!
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