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B2B Marketing needs to Curate a Vibrant Community

Buzz Marketing for Technology

We focus a lot of energy on the acquisition part of marketing looking for new customers and getting them up the awareness to consideration to purchase cycle. Related posts: B2B Marketing: Trust + Community = ROI Trust is not a new thing when it comes to. Let me explain …. Tweet This! Share this on Facebook. Share this on Linkedin.

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Confessions and Reflections of a [Former] Digg Addict

Techipedia: Tamar Weinberg

In the past few weeks, however, even Digg’s other top users are seeing that Digg is becoming more difficult of a social news site to enjoy, and after stepping away from Digg for awhile, I have some thoughts and reflections on how it was and possibly how it should be. The community had to react. Completely.

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14 types of social media every marketer should know

Sprout Social

You could post on community review sites or live-stream it to the masses. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy. Community blogging sites. Form communities and discuss relevant news within them. Live streaming.

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Thumper’s Rule – Knowing When And How To Avoid An Online Argument

SocMed Sean

As the site owner/community manager, I even had someone threaten to come to my house in person so he could discuss the fact that I edited one of his posts for racist comments. 2) Don’t argue just to argue – Community managers can spot them a mile away. Trolls who like to just stir the pot and start arguments.

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5 Things I’ve Learned from Running BizSugar

Techipedia: Tamar Weinberg

When my company, Small Business Trends, LLC, first purchased BizSugar in the summer of 2009, the best way I could describe it was as a miniature version of Digg, except that BizSugar focused soley on sharing information geared toward small and mid-sized businesses. Work on Building a Community. A community does not build itself.

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The Secret Formula To Social Media Success (shhh…don’t tell)

SocMed Sean

They should also be passionate about social media, as well, since the role of a social media community manager can be a tough one. Don’t spend a lot of good time and energy developing your strategy just to throw it out the window with a social media kneejerk when a crisis arises. –Sean Share this on Facebook Tweet This!

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Study: Facebook Fan Pages are Great Marketing Tool for Businesses

Bill Hartzer

His research interests lie in studying motivational psychology of consumers and online marketing issues such as virtual communities and online auctions. He has published in a number of marketing and management journals, and consults with firms in financial services, energy, health-care and other industries. Share this on del.icio.us.

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