Oktopost

JUNE 19, 2020

The social executive community isn’t a complete wasteland; outside of the Fortune 500 bubble, 80% of CEO s around the world, are adopting a social presence. However, there’s still untapped potential for chief executives to bolster their companies’ social media marketing by getting personally involved. Humanizing the Company.

Company 125

Company B2B Loyalty Survey 125

Waxing UnLyrical

JUNE 6, 2016

With the media landscape morphing as rapidly and dramatically as it does today, brands know that integrated communication strategies have a greater chance of success. This week, we feature seven such case studies from both sides of the pond. Integrated Marketing Communications Case Study: City of Hope .

Case Study 100

Case Study Study Banking Campaign 100

Convince & Convert

SEPTEMBER 18, 2014

To celebrate its 30th birthday, Burt’s Bees took to Facebook and Twitter on September 17th to host a Global Beeday celebration with its community. » Social Media Case Studies bloggers campaign case study celebration community facebook influencers outreach social media twitter' Read the whole entry. »

Hosting 140

Hosting Communities Case Study Social Media 140

Waxing UnLyrical

FEBRUARY 5, 2013

But like any other marketing strategy, growing your B2B Facebook community simply requires an investment of time and genuine engagement. As a B2B company, your customers know the angles, and they know the game. SEOmoz recently did a great study on the theory and proof of why content goes viral. Build an Active Facebook Wall.

B2B 230

B2B Communities Facebook How To 230

agora pulse

NOVEMBER 6, 2019

Digital Butter’s that kind of company, and when Robyn Mays, its co-founder, told us that our social media tool helped it run as smooth as butter (pardon the pun), we couldn’t wait to talk with them. We recently talked with Robyn Mays, co-founder of the company. Q: What’s the mission of your company?

Case Study 77

Case Study Study Social Media Social Media Management 77

agora pulse

NOVEMBER 6, 2019

Digital Butter’s that kind of company, and when Robyn Mays, its co-founder, told us that our social media tool helped it run as smooth as butter (pardon the pun), we couldn’t wait to talk with them. We recently talked with Robyn Mays, co-founder of the company. Q: What’s the mission of your company?

Case Study 77

Case Study Study Social Media Social Media Management 77

Laurel Papworth

DECEMBER 29, 2022

List of Reasons for Car Companies to use Web3 & be in The Metaverse. McLaren ~ 2022 Purchase NFTs to join the community McLaren Special Operations (MSO Lab) also see the inworld McLaren Racing Experience centre. Let me give you the list of reasons why automotive companies are using the Metaverse and interested in investing in web3.

Automotive 59

Automotive Company Virtual World Education 59

Sprout Social

DECEMBER 5, 2023

Meet our experts Kikora Mason Laurise McMillian Greg Rokisky Cassandra Blackburn Algorithm Name: Kikora Mason Pronouns: She/Her Company: JPMorgan Chase Title: Vice President, Community—Chase Social Media Bio: Kikora Mason currently oversees social listening and community management strategy at JPMorgan Chase.

Social Media 122

Social Media Survey Education Team 122

Waxing UnLyrical

APRIL 29, 2015

Community fundraising goes beyond raising funds for a specific cause. It provides an opportunity to improve an entire community through the efforts of the fundraiser. Here’s one example of an organization that’s clearly been successful through their community fundraising efforts. Guest Post by Kari Kiel. But does it work?

Communities 100

Communities Eventful Case Study Groups 100

Likeable

JUNE 24, 2020

Over the past few weeks, we’ve seen social media serve as a powerful platform for people and brands to take a stand against systemic racism in support of the Black community. . Understand what having a diverse company truly means. What steps will you need to take to ensure diversity within your company? Win with the 80 percent.

Company 74

Company Conversation Proposal Hosting 74

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Read Part 1 here. See [link] for a quick overview.

Communities 221

Communities Collaboration Statistics Lurker 221

WebInKnow

NOVEMBER 1, 2022

The volunteer members of the Harry Howard Hook & Ladder Company in Port Chester, NY are fans of the Grateful Dead, and they share their fandom in their work as well as with members of the public. This Fanocracy means that members pull energy, new ideas, and deep connections from and then back to like-minded people in the community.

Communities 57

Communities Energy Company Case Study 57

Direct Marketing Observations

JULY 20, 2010

The biggest reason is that we, the social media community lose our poster child/ case study of how one person with one tool/platform can transform how a company operates in the social media spectrum of customer service. What does the company do? Well guess what? It’s finally happened.

Company 187

Company Case Study Brands Posterous 187

Buffer Social

MARCH 5, 2021

She's the Social Media Manager at Southern Elegance Candle Company (SECC), a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for. Southern Elegance Candle Company is a home fragrance and budding lifestyle brand that captures the warmth and hospitality that the South is known for.

Company 89

Company Social Media Instagram Social Media Management 89

Waxing UnLyrical

APRIL 15, 2015

Regular WUL readers know that Shonali (a friend and former colleague at Socialmedia.biz ) showcases guest posts about how to build, engage and sustain an online community, among other things. Lots of case studies and lots of stories of success and failure. so that others might gain insights for their own community efforts.

Communities 100

Communities Travel Metadata Content management systems 100

Social Media Marketing

MARCH 1, 2010

The study, conducted by Business.com , finds that that four of the top five most effective social media tactics for engaging small business decision makers do not require significant IT investment or involvement. Company / Brand Pages on Social Networking Sites – social network participation is now mainstream for U.S.

B2B 159

B2B Study Social Media Small Business 159

Convince & Convert

AUGUST 21, 2011

Online community and our lust for it is at its apex. Companies of every size and description are pondering ways to engage with customers, and interact with their fans. How did companies possibly succeed in that technologically challenged epoch devoid of touchy-feelie buzzwords? Instead of listening software, we just listened.

Communities 124

Communities Construction Case Study Compete 124

Convince & Convert

MAY 8, 2012

What are the defining characteristics of a community? To get to this point, it becomes necessary to define what a community is. According to dictionary.com, a community is. According to dictionary.com, a community is. As community managers, it’s our job to manage a brand’s online (and offline) presence.

Communities 154

Communities Brands Lurker Facebook 154

Small Business Mavericks

JULY 24, 2013

In fact, content marketer Monica Wright conducted a study and wrote about it on Marketing Land. Not all of your Facebook page posts have to be about you and your company. Your fans will appreciate getting to know more about your company and its passions. Here are some ways you can use to keep your Facebook page interesting.

Communities 101

Communities Facebook Survey Small Business 101

Ari Herzog

MARCH 13, 2012

Periods may not be awesome but Kotex — the feminine care company that manufactures tampons, pads, and pantiliners — is doing awesome stuff online. Over on Twitter, the company is known as @Kotex and their page is ripe with similar questions as Facebook. Women are dishing it up. Guys are participating, too.

Company 152

Company Tumblr Case Study Hashtag 152

Oktopost

NOVEMBER 22, 2023

Facebook: With the ability to refine your audience targeting with Facebook Ads and create Facebook groups for customer support, Facebook is another popular platform for B2B marketers to raise brand awareness and build an online community. Facebook is a solid social media platform to focus your community-building efforts.

B2B 117

B2B Trends Social Media UGC 117

Buzz Marketing for Technology

JULY 24, 2008

Fast Company. Connect with Fast Company. Here are the odds, the scientifically studied odds: nine to one. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. Find People. Find Groups.

Company 279

Company Health Care Energy Groups 279

Ignite Social Media

AUGUST 2, 2016

Today, let’s examine four recently emerging social media communities. As new responsibilities take hold in their lives, parents are now on the lookout for brands and companies that meet their needs for their little ones. At Ignite Social Media, we are here to help you weather these changes and stay on top of the latest social trends.

Communities 60

Communities Social Media Instagram Trends 60

Small Business Mavericks

APRIL 17, 2011

A media company. But what does it mean to be a media company? These include forums, blogs, community websites where industry news can be published, wikis, etc. Whatever it is, if you are a media company, then you’re a power to reckon with. One Response to “Are You A Business Or A Media Company?&#

Company 142

Company Wiki Case Study Press Release 142

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. It’ll help you create a loyal community of followers and promote your page and business. When combined with social media, SEO can amplify your brand message and build a community of happy customers.

SEO 154

SEO Social Media Strategy Hashtag 154

Pixlee

JANUARY 12, 2022

Instead of shouting into the void why their product is the best, leading brands now build a brand identity and community through the creativity of their customers. With the consumer shift toward values like transparency, social responsibility, and customer focus, the rise of community-driven brands makes sense.

Communities 52

Communities UGC Marketing Newsletter 52

Buffer Social

DECEMBER 14, 2023

Share company culture and employee highlights Showcase your company's culture, values, and team members through a carousel. Why this works : This approach works because it not only introduces new team members but also gives a sense of the company's growth and global reach.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Social Media Strategies Summit

JULY 14, 2022

I am a Consultant working with PE funds seeking to invest in businesses or directly with companies seeking to raise capital. Through our case study and simple-to-follow tips, we will show you how to build a network of Advocates to create real business impact regardless of budget size or how advanced your marketing strategies are.

Education 204

Education Case Study Overview Upcoming 204

The Realtime Report

NOVEMBER 21, 2023

The Value Behind Bridging the Diversity Gap Diversity, equity and inclusion (DEI) has become a hot topic in all industries, with research indicating how these initiatives can improve a company’s performance and outcomes. Studies have found 2.3 times higher cash flow than those of companies with more monolithic staff.

Organization 91

Organization Industry Engineering Reputation 91

Convince & Convert

FEBRUARY 21, 2024

More than 92% of Fortune 500 companies are using ChatGPT. How AI is affecting workers and companies is nuanced and requires high-level thinking. Companies that best adapt to AI impacts will consider and respond to all of these considerations. Do you have company guidelines for AI use? Adapt for your use as needed.

Training 152

Training Policies Team Guidelines 152

Akamai Marketing

MARCH 23, 2011

While most the examples within the book are of enterprise-sized businesses, the mini-case studies of numerous different types of brands ranging from WD-40 to Lunapads (a feminine protection product) to the oft-cited Zappos, Wikibrands proves that no matter the product, engagement can happen with a strong and willing brand.

Review 142

Review Company Klout Policies 142

Bill Hartzer

FEBRUARY 18, 2010

Companies that use Facebook and Facebook fan pages to market their company to potential clients can increase sales, word-of-mouth marketing and client loyalty significantly among a subset of their clients, according to new research from Rice University’s Jones Graduate School of Business. Add this to Mister Wong. Tweet This!

Study 155

Study Health Care Facebook Digg 155

Convince & Convert

MARCH 5, 2015

It’s tempting to focus on your company when celebrating a milestone, but Converse understands that a 100-year milestone wouldn’t be possible without its passionate supporters. The key here is to deeply understand your community, tap into their passion points, and invite them to join the celebration in a way that adds value.

Communities 60

Communities Case Study Tumblr Campaign 60

The Realtime Report

MAY 14, 2020

Daniels’ company is among those trying to simplify that complex chore for Americans, using artificial intelligence to transform that raw data into an easy-to-understand narrative. A 2017 study of the U.S. That study also found that Americans want accurate and honest information, even if that information might worry people.

Data 212

Data Software Report Study 212

Ignite Social Media

JUNE 16, 2016

Father’s Day can be a tough one for community managers. Though they may not be successful at making you laugh, dad jokes seem to be a pretty effective form of marketing, as proved by appliance company HH Gregg’s Jokes From Dad campaign. Why It Works: Sometimes, the best content is that which comes from the community.

Communities 60

Communities Tips Content Authentication 60

Socialmedia.biz

JULY 19, 2018

Attracting top talent to your company is one of the most difficult tasks facing any owner, recruiter or business manager. You’ll need to understand each platform and its user demographics when creating content with which to promote your company. You’re not selling products and services, but you are definitely selling something.

Company 61

Company Tips Applications Mobile 61

The Realtime Report

DECEMBER 2, 2022

Playsee , the fast-growing social media company that highlights neighborhood connections, today announced a major feature release. Playsee Boards is a neighborhood-centric feed that allows users to explore and start new conversations in the community, discover first-hand information about places and learn about local happenings. “The

Social Media 91

Social Media Apple Survey Feed 91