Social Media Strategies Summit

SEPTEMBER 3, 2020

The 2000s was the rise of mobile that placed the power of the internet and desktop computers in the palm of your hand. However, before you can begin to understand how technology like Voice is going to impact you as a marketer it is important to understand what “Voice” is as a technology and why it is important. What is Voice?

Real Estate 155

Real Estate Marketing Skills Domain Name 155

Sprout Social

JUNE 7, 2023

At the end of the day, we want to cut through the noise and leave a lasting impression that grabs market share. It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. What is brand experience? Let’s dive into the advantages in detail.

Brands 111

Brands Sentiment How To Analysis 111

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What is influencer marketing? What influencer marketing goals can be set for holiday campaigns?

Metrics 52

Metrics Influencer Campaign CPA 52

Keyhole.co

DECEMBER 15, 2023

There are many online platforms and mobile-toting people. Sentiment analysis and reputation management: Brand management features help you understand audience sentiments about your brand and uncover ways to boost your reputation. Monitoring and sentiment analysis are some of the features Brand24 offers.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Keyhole.co

JANUARY 9, 2024

LinkedIn has emerged as a powerful platform for content marketing, particularly for B2B marketers. As one of a company’s content marketing managers, it can be easy to let such tasks fall through the cracks. What are some audience-oriented LinkedIn metrics that content marketing managers should be keeping an eye on?

Metrics 52

Metrics LinkedIn Analytics Sentiment 52

Hootsuite

FEBRUARY 5, 2024

Post comment rate: Number of comments as a percentage of followers or reach. If your goals involve building loyalty, or nurturing relationships, count comments separately from overall engagements and work to lift that number specifically. Reel interactions: Total likes, comments, shares, and saves. Using Hootsuite 1.

Analytics 97

Analytics Instagram HootSuite Metrics 97

Convince & Convert

JULY 27, 2017

As of 2015, about half of all Instagram captions and comments included at least one emoji. Whether they’re commenting or captioning, people love to express themselves with something a bit more exciting than words. Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge.

Tips 121

Tips Marketing Press Release Influencer 121

Sprout Social

JUNE 15, 2020

However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. How does GDPR affect marketing on social media? Good question!

Social Media 131

Social Media Privacy Marketing Policies 131

Mindjumpers

AUGUST 31, 2012

The SoLoMo (Social, Local, Mobile) revolution is taking over, which means that mobile and location-based social networks are becoming increasingly popular, while desktop based social media platforms are constantly working on optimising mobile access. The number’s don’t lie , mobile is the future.

Tools 228

Tools Foursquare Brands Sentiment 228

Hootsuite

NOVEMBER 2, 2020

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. Here’s how to use YouTube analytics on desktop and mobile. Get real results after one month.

Metrics 145

Metrics Analytics YouTube How To 145

Keyhole.co

APRIL 26, 2023

And yes, it spans way beyond likes, views, and comments. Hence, checking your TikTok analytics numbers can help you create winning marketing strategies and viral campaigns. Unlike Instagram analytics, you can access TikTok analytics from mobile and desktop. Mobile Open your profile. Find both procedures below: 1.

Metrics 52

Metrics Analytics Tools Overview 52

Harp Interactive

OCTOBER 9, 2009

Build blogs and teach conversational marketing and business relationship building techniques. Couple your email newsletter content with additional website content on a blog for improved commenting. Build sentiment measurements, and listen to the larger web for how people are talking about your customer. Don’t fabricate this).

Social Media 232

Social Media Press Release Marketing Widget 232

Keyhole.co

APRIL 18, 2023

Meanwhile, the rookies are happy tracking the number of likes and comments. This is just one instance of how Instagram metrics can be an absolute game-changer for chalking out a marketing strategy for your brand. Engagement can include actions such as likes, comments, shares, and saves. So what exactly is the sweet spot?

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Keyhole.co

FEBRUARY 6, 2023

And yes, it spans way beyond likes, views, and comments. Hence, checking your TikTok analytics numbers can help you create winning marketing strategies and viral campaigns. Unlike Instagram analytics, you can access TikTok analytics from mobile and desktop. Mobile Open your profile. Find both procedures below: 1.

Analytics 52

Analytics Overview Hashtag Metrics 52

Sprout Social

MAY 11, 2023

Brand safety tools can also track conversations about your company online: They monitor what people are commenting on your posts and ads, how your brand hashtags are being used and the discourse surrounding your brand. Social listening allows you to: Monitor brand sentiment to get ahead of a crisis.

Reputation 129

Reputation Tools Brands How To 129

Keyhole.co

MAY 3, 2023

Hashtags are a powerful tool in your marketing toolbox, but only if you use them strategically. You should always aim to prove the effectiveness of your marketing campaigns. Sentiment Analysis Beyond pure quantity, it’s important to know how people feel about a topic. Why Should I Measure Hashtag Performance?

Hashtag 52

Hashtag Social Media Sentiment How To 52

Pixlee

SEPTEMBER 29, 2020

With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. Social media engagement including liking, sharing, and commenting on posts. Using a mobile app or online service. 1 Likes, Comments, and Shares on Social Media Platforms.

Engagement 90

Engagement How To Metrics Loyalty 90

Keyhole.co

SEPTEMBER 12, 2023

So, if you want to get noticed by your target market, building a thriving digital presence is a must. In today’s article, we bring you the best social media management tools to up your marketing game. They offer a range of features to automate social media marketing and let companies run data-backed campaigns without hassle.

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Keyhole.co

MAY 16, 2023

Even influencers can track negative comments or rumors about their personal branding online and respond to them before they damage their reputation. Say you own a line of beauty products; you can use media monitoring tools to find other beauty bloggers with a similar audience and reach out to them for influencer marketing campaigns.

Tools 52

Tools Sentiment Analysis Metrics 52

Buffer Social

JULY 29, 2019

You can audit your marketing in many ways—be it a quick-and-simple social media audit or a full-scale blog review. That’s why we’re such big fans of quick and efficient marketing graders. That’s why we’re such big fans of quick and efficient marketing graders. Hubspot’s Marketing Grader.

Social Media 70

Social Media Marketing URL Metrics 70

Sprout Social

FEBRUARY 6, 2023

As more people like, share and comment on your posts, it’s exposed to newer audiences who might be interested in what your brand offers. Establishing your presence on social and responding to comments makes you part of the conversation. Use the analytics feature to tailor your social media marketing strategy and prove ROI.

Features 99

Features Social Media Curation Geotagging 99

Convince & Convert

APRIL 9, 2014

These are common sentiments when it comes to Google+, but it really is time to rethink your strategy because Google+ is not going away. We can see this with Google Now for mobile, but desktop is still able to know whether we are about to propose to a loved one, whether we are looking to holiday overseas, or apply for an MBA.

Google 167

Google Adwords Marketing YouTube 167

Jason Yormark

JANUARY 12, 2010

If you are a serious blogger or a digital marketer, it’s a must have. A great way to test it out is to simply search your name and you can a nice little dashboard of information including measurements of sentiment, passion, reach and a variety of other data points. However when it comes to a mobile Twitter app see #7.

Products 192

Products Tools Social Media Tweetdeck 192

Oktopost

APRIL 26, 2024

Research shows that 81% of lawyers are already leveraging social media to set themselves apart professionally and 71% of them are acquiring clients through their social media marketing efforts. 3 Reasons to bring social media marketing to your law firm You may think social media is for consumer brands.

Social Media Management 62

Social Media Management Social Media Reputation Platform 62

Sprout Social

NOVEMBER 19, 2018

Mobile-first shopping grew by 20% from 2016 to 2017 and in 2018, consumers ranked social as their number one source of inspiration for purchases. Mid-market retail businesses (51-1,000 employees) received an average of 5,229 messages a day in November and December 2017. Gearing up for projected growth in 2018.

Retail 109

Retail Sentiment Project Instagram 109

agora pulse

JANUARY 3, 2020

Used by celebrities, politicians, and marketers alike, Twitter is the place to increase engagement and spread brand awareness. When fine-tuning your marketing strategy for the year ahead, knowing the stats for 2020 is a must. 80% of Twitter users access the platform on a mobile device. Retweet and comment on relevant posts.

Twitter 129

Twitter Tips Influencer Hashtag 129

The Realtime Report

MARCH 31, 2014

Facebook expands Lookalike Audiences to let advertisers target people who use their sites, apps, or Pages – now advertisers using Lookalike Audiences can target users who visit their websites, use their mobile apps, or are connected to their Facebook Pages (The Next Web). Let us know in the comments below. Foursquare.

Lithium 160

Lithium News Klout Foursquare 160

Convince & Convert

JULY 27, 2017

As of 2015, about half of all Instagram captions and comments included at least one emoji. Whether they’re commenting or captioning, people love to express themselves with something a bit more exciting than words. Understanding why consumers have adopted this new language so quickly can give your marketing efforts a competitive edge.

Tips 60

Tips Marketing Press Release Influencer 60

Keyhole.co

MARCH 7, 2022

So you’ve begun your social media marketing journey. Sometimes people like, share, and comment on your posts. Of course, counting the number of likes and comments will give you a vague idea of your social media progress. Only if you have something more accurate to prove the value of your social marketing plan.

Report 52

Report Social Media Metrics How To 52

Keyhole.co

FEBRUARY 4, 2023

The recent boom in video marketing has also made this channel a breeding ground for creators. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge. This is a mine for marketers inclined toward content experimentation.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

The recent boom in video marketing has also made this channel a breeding ground for creators. Brands become super conscious and play safe with their LinkedIn marketing strategy in fear that they will lose that professional edge. This is a mine for marketers inclined toward content experimentation.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. You’re also able to access your data via Digimind’s mobile app.

Tools 52

Tools Social Media Sentiment Price 52

Likeable

JULY 29, 2020

If you’ve spent any time in proximity to marketing, you’ve probably heard the term thrown around. A/B testing, also known as split testing, is much like the experiments we did in science class—except here, we’re testing the effectiveness of marketing materials. This goes for traditional marketing and social media alike.

Social Media 107

Social Media Class Sample Samples 107

Direct Marketing Observations

MARCH 16, 2011

We talked about empowering their employees to engage in outbound social media marketing- That’s a fancy sentence for basically letting your employees tweet and share things about the company on company time. The comment back was, “They are hourly employees, “We can’t do that-We can’t trust what they might say”….

Sentiment 138

Sentiment Social Media Mobile Company 138

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Sprout Social

MARCH 17, 2020

With the world’s attention focused on the emergence of the coronavirus, marketers are grappling with the role of their brands in this quickly changing landscape. Sprout’s mobile apps (available on iOS and Android ). When assigning a Task, you can add an internal comment and also mark a Task as high priority if needed.

Features 98

Features Brands Library Team 98

Twist Image

FEBRUARY 17, 2011

It would be great if Marketers adapted this ideology to our profession. " In August of 2009, I Blogged about the death of the big idea (you can read more about that here: Maybe It Is Time For Marketing To Move Away From "The Big Idea" ). Digital Marketing is the perfect example of this. Mistakes are costly.

Marketing 94

Marketing Insurance Construction Advertising 94