How to Identify Popular Hashtags on Twitter
JUNE 21, 2016
If you are yet to explore this avenue, Jack Danielson shares four proven ways to find trending topics on Twitter that people in your niche are actually discussing about. The post How to Identify Popular Hashtags on Twitter appeared first on Spin Sucks. Comments Thanks! by Jack Danielson Thank you, Paula. I’m glad you liked the post. by Jack Danielson Genius!!
How to Measure Social Media Success for Your Small Business
JUNE 20, 2014
There are many business owners running small-to-medium sized businesses who are still hesitant to invest in and start social media marketing because they are not sure how to measure and prove social media ROI – Return on Investment. Engagement, Shares, Comments. 4. Social Media Referral Traffic and Visitor Increase to your Website. 5. Referrals. 8.
Sponsored Comments: Is the Web About to Get Uglier?
FEBRUARY 3, 2015
” The idea was to generate a little awareness and build relationships with journalists and bloggers by commenting on articles where the client had an expertise. Though the idea has evolved to look more like DIY media relations , it still is pretty viable…if you know how to comment well. We evolved as comments became the next big thing.
How to Pitch Editors Perfectly Every Time
MARCH 3, 2015
By Andrea Lehr Wondering how to pitch editors? How do you know which are worth pitching ? Or maybe you found the perfect editor and are wondering what to include in your pitch? Every journalist has his or her own personality, so it’s imperative you alter your tone and approach throughout the outreach process to maximize results.
How to Build a Community that Thrives
FEBRUARY 26, 2015
thought my keyboard was going to catch fire. During that conversation, one of the questions posed to me was: What role does social media play in content marketing? Talk to your community. But let’s back up and talk, first, about what it means to build a community. In fact, I didn’t say, “Let’s build a community” and strategically set out to do it.
How To Curate Content Better In Less Time
DECEMBER 26, 2016
Learning how to curate content is an essential task for social media managers. As a social media marketer, you need to both create original content and curate content from other sources. Time spent reading niche-related blog articles is important to keep up with industry news. Click To Tweet. 1. like to call this target the “brand seeds.” Click To Tweet.
How to Monitor Comments on your Instagram Ads (and why it’s crucial to do so!)
JUNE 7, 2016
The beauty of Instagram ads is that they are a great way to get leads and generate traffic to your website, your landing page, or your mobile app from Instagram. They’re actually the easiest native way to get leads as you can’t have any clickable URLs on organic Instagram posts. Like ads on Facebook, your Instagram Ads receive comments. Click To Tweet.
How to Create Facebook House Rules or Community Guidelines
APRIL 30, 2012
Every Facebook Page is a potential target for the irrational, irate person that ‘Likes’ the Facebook Page only to leave a barrage of negative comments on the Page. Blog Facebook How To Policy Social Media Marketing Facebook community guidelines Facebook house rules how to set up Facebook Community Guidelines How to set up Facebook House Rules
How to Easily Remove Any Facebook Application
MARCH 21, 2011
It has also become a major place for quizzes, gaming and other fun little activities that are easy to find anywhere on the site. Maybe it turns out to have spyware attached, or gives your personal details to third parties. Here’s how to get rid of any Facebook Application. How to Get Rid of Applications. Email this to a friend?
How to Apologize Like a Boss
AUGUST 7, 2013
Society has embedded it in our brains: fight to be right, never be wrong. Whether it is in an effort to save face or to avoid embarrassment or feeling weak, these negative, dead-end perceptions have got us pointlessly digging our nails into quicksand. It takes an evolved person to admit when they are wrong. For example, “I was wrong to let this carry on for so long.”
How to Make Layoffs Suck Less
OCTOBER 28, 2014
By Matt Ridings Whenever people ask me what my worst day in business was, without hesitation I say it was the day I had to lay off a very large group of people. We had to do the layoffs in a couple of batches. We had families with children that were in the United States because we were their sponsor, and who were now going to have to leave the country.
How to Promote Blog Posts: 200+ Ideas from Eight Experts
FEBRUARY 17, 2014
In addition to their SEO benefits and role in maximizing web presence for brands , blogs produce sales and leads. According to recent research , more than half (52%) of consumers say blogs have impacted their purchase decisions; and 57% of marketers say they’ve acquired new customers with their blogs. 25 Easy Ways to Promote Your Blog by Kim Garst.
How to Create High-Quality Content
FEBRUARY 12, 2015
By Gini Dietrich In 2001, I trained for and ran my very first marathon. I had just moved to Chicago from Kansas City and didn’t know a soul. needed to make friends and I thought the best way to do that was to take up a sport that would require me to spend a lot of time with groups of people. You have to have a marathon mentality. Now get to work!
Managing Negative Comments in Social Media
JANUARY 10, 2012
If you work as a social media manager or online community manager you see these all the time … negative comments. When you see them you try at first to plan how to respond, but sometimes have a strong urge to react. Here are 6 more tips on how to manage negative comments: Listen to what is being said. How angry are they?
How to Find the Right Content Distribution
NOVEMBER 6, 2014
By Gini Dietrich One of the things my team and I are working diligently on is finding new ways to distribute content and engage new audiences. Those people have no idea the content isn’t unique to PR Daily and that there is an entire blog over here that focuses on education for our PR peers. But we also create content and bring on guest authors to speak to those other audiences.
25 Suggestions For How To Use Twitter
FEBRUARY 2, 2011
Twitter sent an email around to users yesterday, giving four suggestions for getting the most out of Twitter in 2011: Follow your interests: Follow the people who share your passions. Don’t panic: Search for hashtags and relevant accounts during emergencies to stay informed. Four suggestions seems a little thin to me. Planning to be somewhere at a certain time?
How to Ignite Your Brand Ambassadors
APRIL 20, 2015
After my presentation on Spin Sucks , several people asked me how to create a brand ambassador program. It seems to be the one thing everyone wants to do, but hardly anyone knows how to build and execute. After all, wouldn’t it be nice to have an army of people out there who zealously promote your products and company to anyone who’ll listen?
Feature Friday: How to Choose the Best Comment System for Your Blog
JANUARY 20, 2011
One of the key goals when I started blogging was to encourage a healthy discussion area in the comments. I’ve always been a firm believer that the real gold to any blog post can (and does) come from the comments left afterward. Depending on how encouraging the blogger is to foster open discussion, the comments can take the original post in a whole new direction.
How To Boost Your Social Media Like a Boss
NOVEMBER 28, 2016
Being ordinary isn’t going to help your brand grow. In this article I want to share how to boost your social media like a boss and grow your business or brand. It’s not rocket science to boost your social media but it does take planning and effort. Great things can happen when the pressure is off to 'be perfect.' Click To Tweet. 2.
How to Love Facebook Live
JUNE 23, 2016
Both businesses and individual brands such as Robert Scoble are capitalizing on Facebook Live in a variety of ways, from showcasing new virtual reality technology to offering a behind-the-scenes tour of new exhibits at the Metropolitan Museum of Art. Here are some lessons to learn from how brands succeed with Facebook Live. Have a purpose. Both approaches work. Be social.
Five Ways to Lose Your Commenting Virginity
APRIL 20, 2011
But I look at our analytics every day and see it’s a very small percentage of visitors who are doing the majority of commenting. There has been much discussion on blog commenting in the past few weeks. Check out these other resources if you haven’t already: Erica Allison wisely suggested that you Comment Before you Blog. And how do you make that big first step?
How to Use Analytics to Increase Instagram Engagement
FEBRUARY 8, 2016
Do you use analytics to increase Instagram engagement ? How How do you grow your Instagram account? I’m going to share some solid tips to increase Instagram engagement account using analytics. In this article, I’ll discuss: • How to create an Instagram strategy. Easy-to-use daily and weekly Instagram admin task list. Click To Tweet.
How to Use the Facebook Ad Split Testing Feature
DECEMBER 8, 2016
Experienced advertisers understand that extensive Facebook ad split testing is necessary to uncover what works and what doesn’t. Split testing allows an advertiser to experiment with two or more versions of a single variable (like two different audiences) that would see the same ad. And it was also difficult to assure that different ads were shown equally. Test Audiences.
Why You Need to Respond Quickly to Social Media Comments
FEBRUARY 2, 2015
Until recently, customer service was more or less limited to channels that were fully under the control of brands and safely hidden away from the scrutiny of the general public. The growing trend of support-based interactions taking place on social media represents major challenges for brands seeking to maintain positive reputations online, but the trend also makes for major opportunities.
How to Remove LinkedIn Connections
FEBRUARY 1, 2011
Have a LinkedIn connection that messages you too much about “how to learn to create a Twitter account with 5,000 followers in one day ? How about the one that invites you to every single one of the groups that he creates on a weekly basis? Here’s how to remove those annoying LinkedIn connections. 1. Go to My Contacts. 2.
How to Measure PR: A Case Study and Examples
FEBRUARY 17, 2016
While it's easy to talk about why AVEs should die, it's harder to show how to measure PR. The post How to Measure PR: A Case Study and Examples appeared first on Spin Sucks. Comments Excellent post. Marketwired Survey Shows PR Industry Still Behind How to Operationalize the Barcelona Principles 2.0. So well explained.
How to Gain a Massive Following on Instagram: 10 Proven Tactics To Grow Followers and Engagement
JUNE 29, 2016
It’s an exciting time to get to know Instagram. The company just announced that it will open up a set of business tools including new business profiles, analytics and the ability to create ads from posts directly within the app. Lately, we’ve been sharing, liking and trying new ways to grow Buffer’s Instagram account , and it’s been so much fun.
How To Handle Negative Reviews
JANUARY 2, 2013
SEO content has taken a slant towards opinions and reviews, giving writers a chance to raise their voice for profit. It’s very much a balancing act, and expects the writer to keep both the readers and the company having their product reviewed satisfied. Honesty is critical to loyal readership, which means that you will write negative reviews. Quarantine the Negative.
How to Use Twitter as a Professional Networking Tool
AUGUST 21, 2015
Twitter is more than just a method to share your thoughts regarding any particular subject. It can be a powerful tool used to develop a vast professional network. As more than 300 million active users take to the site on a regular basis, there are a number of opportunities that could be waiting for you. Use Hashtags to Archive Conversations. Mention Others. Posts Images.
How to Write Blog Posts that Get Read and Shared
FEBRUARY 5, 2015
We had such great success with Andy Crestodina’s webinar last month on influencer relations , we hope to keep the professional development and engagement level at the same high pace. Therefore, next Thursday, I am going to host How to Write Blog Posts that Get Read and Shared. More, more, more, you’ve said, and I am super happy to oblige. CT, 10 a.m.
How to Bring Your Business Blog to the Next Level
MARCH 31, 2015
Many company blogs are like this: Business owners start them because everyone else does but you are not sure what to do with it. You just haven’t brought your blog to the next level. The first thing you need to do is define success, as it means to your business. What would it take for you to feel as though you reached a new and exciting milestone?
How to Get Creative with Influencer Marketing
FEBRUARY 24, 2015
By Lauren Jung According to recent studies, 74 percent of global marketers will use influencer marketing as part of their marketing strategy in the next 12 months. As this form of marketing continues to pick up steam though, brands and PR professionals need to get creative with their campaigns or run the risk of blending in with the crowd.
How to Monitor Your Organization Online
FEBRUARY 3, 2015
It’s not always pleasant to hear what your partners and competitors are saying about your organization online. However, deciding to turn a deaf ear to the constant buzz of their feedback puts you at risk for getting into a situation where your organization’s reputation is damaged almost beyond repair. It’s a great way to start interaction. Begin to Work With BuzzSumo.
How To Create a Presence on Google+
NOVEMBER 9, 2011
For long, Google’s message to business has been to “hold your horses”, while they were creating a proper solution for businesses and brands. Of course the reasons for having a Page on Google+ are those that we already know from Facebook: To build relations and to connect with your network. guess many of these services will be integrated to a Google+ Page too.
How To Use Consumer Insights For Product Inspiration and Development
Ignite Social Media
SEPTEMBER 19, 2016
To produce a product that people want to buy can clearly be a difficult feat or we’d all be bajillionaires (unless you’re this guy ). The primary benefits are being able to focus on specific information and target questions to specific audiences. It may be hard to believe, but there’s a great deal of customer service involved when it comes to brand community management.
How to Write Better Content for Social Media
Convince & Convert
OCTOBER 30, 2014
What do you want from social media today? I’ll answer this question for you: When you post something on Twitter, Facebook, or Google+ you want tons of people to click and read it. And social media is a great way to promote your work and attract people to it. As a result, you must know whom you are going to share your content with. Posting to Circles. Right?
10 Content Ideas that Generate Comments and Shares
FEBRUARY 1, 2012
As I was trolling the web for a topic for today’s blog post, it occurred to me I haven’t covered many tips or tools lately. herby commit to change that. When you have writer’s block (cough, Lindsay Bell and Jason Konopinski , cough), you now have something to jog your brain. Giving people the opportunity to see two sides of something works incredibly well.
How to Unlock the Key to Instagram Engagement
JANUARY 10, 2017
The key to Instagram engagement is TIME. Visual storytelling and conversation starting combined with the right mix of when to post and what to post creates Instagram gold. T – Time. Are you giving Instagram enough time to make a difference? I – Intent. Time to stop your random acts of posting on the Gram. Give shouts out to thought leaders and friends.
Crowdsourced Content Should Be Fun, Not Scary or Risky
NOVEMBER 2, 2016
Some brands have a fear of sharing, liking, or commenting on crowdsourced content. But it's a golden opportunity to work with your most loyal customers. Brandie McCallum has four ways to get started easily, and without risk. Related Stories How to Podcast: A Two-Part Series Master Modern PR By Integrating the PESO Model Spin Sucks Celebrates 10 Years!
How to Create a Social Media Presence That Says Hire Me
JULY 5, 2016
Whether you’re looking for a job, trying to connect with potential clients, or managing a small business, social media can be the key to getting hired. Learn how to create a social media presence that says “hire me!” It’s complicated to write succinctly and get all the main points in but with some work you can get it just right.