Mindjumpers

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What Made Oreo’s “Daily Twist” Campaign So Engaging?

Mindjumpers

Each day, Oreo shared an image of a cookie depicting all thinkable (and unthinkable) events of the day in question, such as important milestones or current events. Using milestones and popular-culture events to engage. Please share with us in the comment field below. Combining the offline and online worlds.

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Why Oreo’s ‘Daily Twist’ is one of our all-time favorite social media campaigns

Mindjumpers

It used milestones and pop culture events to create engagement. The Oreo twists were especially created to spark conversation and sharing, referring to milestones or pop culture events that people could relate to and share their thoughts about. Here’s why…. 2012 was the year that America’s favorite cookie turned 100. Lessons learned.

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OliveWoo – The First Location-based Date Service

Mindjumpers

About SF New Tech SF New Tech is the largest and longest running monthly technology event in San Francisco. Since forming in March 2006 more than 5,000 people have signed up to attend monthly standing room only events.

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Super Bowl Becomes Social Bowl

Mindjumpers

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Online version of the Boston Globe is partner on BrandBowl and will be promoting the event and hosting it on their site.

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Facebook Reactions – Three Months On

Mindjumpers

One really interesting thing to come out of this so far was Facebook’s first ever testing of a temporary Reaction – a flower for Mother’s Day in the US (and other countries that celebrate this event in May). This shows their intentions for the future and the massive potential for customised actions on one-off days or events such as this.

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Remember Your First Times With Virgin’s New App

Mindjumpers

This is the first time of all Virgin companies around the world have come together on one day to take part in a global social event. The Marathon last for 26 hours, where everyone shares their first times – first photo, first check-in, first page liked, first comment and first event. will be shown with the friend.

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Facebook Goes Live with New Video Channel

Mindjumpers

Currently, the videos are replays, though, but eventually it is expected to have more streams to promote movies, music, sports and many other interesting events. Facebook Live has channels for features and events. What can you do with the app? Facebook Goes Live with New Video Channel (mindjumpers.com) [.]

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