Social Business: Four Real-Life Truths about Collaboration
NOVEMBER 15, 2012
The 3 U’s apply to collaboration as well – source: Nicola Millard (Scribd) I haven’t been blogging a lot in recent months. Many departments, countries, languages and actions: you can imagine it learns one a few lessons on social business and collaboration. and collaboration. At the same time, however, real-time collaboration is seen as very beneficial.
Defining Social Business: a Call for Clarity and Collaboration
JUNE 9, 2012
It’s also a call for collaboration. Collaboration is one of the ideas we encounter a lot in a social business context. However, in this case, I call upon YOUR collaboration. This morning I launched the idea of c reating a collaborative (e)Book on social business on Twitter, it seemed to interest people, despite the day and time. Please do collaborate on this one.
Realignment #3: From Passive Knowledge to Collaborative Discovery
JULY 31, 2015
Are plans created internally and then directly implemented or are they developed “by doing,” such as through small pilots and collaboration with customers? Instead of surveys or focus groups, CEMEX executives spent some time on clients’ construction sites and talked extensively with contractors and their teams. From The Demand Perspective Leading From the Outside. Today CEMEX has $15.1
The State of Social Media Marketing – Summary of Annual Survey Report (Part 2)
SEPTEMBER 17, 2012
The findings are based on a survey, conducted among 469 marketers from wide varieties of industries, company sizes and levels of social marketing expertise. Interesting is that for next year, 66% of survey respondents are planning to invest in increasing presence across all social media platforms. For comparison, in the January edition – 56 % of survey respondents stated the same.
Open Letter to the CxO: Can You Survive the Age of Integration and Collaboration?
APRIL 24, 2013
The only way to make that success happen is integration and it requires a collaborative culture. customer culture is a collaborative integration culture It’s my role, your role and that of management to create engaging experiences for employees. And engagement is what makes people productive, passionate and collaborative. An open letter to the CxO. No, I’m not a blogger.
What New Data Tells Us About Blog Advertising
Convince & Convert
NOVEMBER 20, 2015
Sponsored content with bloggers can often look like “native advertising,” but are most often “sponsored posts” or collaborations where the blogger integrates the brand into their content while declaring the sponsorship and brand association. These are sponsored post, giveaway post, contest post, collaboration post, and event hosting post. billion pages each month. The Takeaways.
Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds
Buzz Marketing for Technology
JULY 24, 2008
Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds. Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds. Middle managers spend more than a quarter of their time searching for information necessary to their jobs, and when they do find it, it is often wrong, according to results of an Accenture (NYSE: ACN) survey released today. Committed to delivering innovation, Accenture collaborates with its clients to help them become high-performance businesses and governments.
Love Your Brand
APRIL 9, 2016
It turns out that Salesforce released their State of Marketing report that surveyed over 4000 marketing chiefs across various countries. Excel at collaborating with other business units. From the study: "Some 18% of the survey respondents are 'extremely satisfied' with the current outcomes realized as a direct result of their company's marketing investment. collaboration. Let's not forget about brands. Let's not forget about our messaging. Let's not forget about how a brand connects to a market. The difference is not semantics. What if we started there? brand.
Why Email Needs A Facelift
NOVEMBER 13, 2012
From the news item: " according to [pdf] a Blue Kangaroo online survey of more than 1,000 US adults aged 18-64, a whopping 43% said that more than half of the new emails in their inbox the week prior to the survey came from marketers (including daily deals, retail newsletters, and sales alerts). Because email was created before the advent of social media and other collaborative tools, we now need to figure out a way to unlock a lot of this communication. collaboration. There has got to be something better than email. Game over. Email makes life easy. Literally.
Survey results: The top Twitter tools and apps « The Cube
OCTOBER 6, 2010
Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Survey results: The top Twitter tools and apps 06/10/2010 tags: Twitter tools and apps by Gemma Went This is the second in the series of results that came out of my tools and apps survey a few weeks ago. The first post covered general social media tools. CoTweet was used by 9% of the respondents.
Survey: Blogging within the architecture, design and construction.
APRIL 21, 2010
Skip to content The Cube Home About us Speaking/Training Contact us Pitch us Subscribe Survey: Blogging within the architecture, design and construction industries 21/04/2010 tags: blogging by Annalisa Morgan In January of this year, we conducted a survey on the use of blogging amongst professionals in the architecture, construction and design industries. Why did you launch the blog?
Only 17% Of Businesses Measure Social Media ROI; 12% Have A Realtime Analytics Solution
The Realtime Report
AUGUST 8, 2012
These findings are from a survey conducted jointly by Teradata Aster , Mzinga , and the Center for Complexity in Business (CCB) at the University of Maryland to provide insights into the adoption, use and current state of social business software and big data analytics in businesses. Social Media is Good! … But We’re Not Doing It Right.
Humanize Public Workshop, DC Tuesday 10/16
OCTOBER 11, 2012
Join us on Tuesday!! We’re going to have a great discussion with some top execs who have been actively working through some of the concepts we talk about in Humanize, like collaboration, transparency, and social business. They will also be discussing (for the first time) the results of their recent Social Leadership Survey. Rich, Ph.D., REGISTER HERE and join us on Tuesday!
The 6 Ways to Organize a Content Team
Convince & Convert
JANUARY 5, 2016
They recently published their 2016 Content Report, based on a survey of 370 content and digital marketers. According to the survey, content teams are organized in one of these constructs: 1. Today, Digital Content Teams are most common , with 36% of survey respondents using that model. You know you need content – and probably more this year than ever before. Department.
[NEW!] Social Media Readiness Workshop
JANUARY 24, 2014
In this fun, collaborative, and insightful two-hour workshop, authors Jamie Notter and Maddie Grant will analyze your organization through a social media readiness assessment, digging into several principles drawn from their research and their book Humanize. Format: Emailed survey assessment + two hour facilitated workshop, with presentation of assessment results. Fee: $3,000.
Measuring Social Media ROI
DECEMBER 21, 2009
eMarketer reported in September that 86% of those who responded to a survey of professionals from various industries said they had adopted social technologies. pamorama marketing, life, social media Home About Bookshelf Links Contact Measuring Social Media ROI by Pam Dyer on December 21, 2009 Share Companies and brands are finally beginning to fully embrace social media. What about Twitter?
10 Social Media Tools To Help With Your Crowdsourcing Efforts
Techipedia: Tamar Weinberg
DECEMBER 31, 2009
This is a great use because it allows doctors collaborate together and share their expertise, which can ultimately save a patient’s life and/or help find cures in the future. You can use the many applications that Facebook offers, so that others can answer questions on a survey, have discussions on the forums, and/or have notes to bring awareness to a topic. Answers Yahoo!
13 Great Guides to Growing Your Blog Audience
MARCH 25, 2015
” Survey of 1000+ Bloggers: How to Be in the Top 5% by Orbit Media Studios. Andy Crestodina reports on findings from the Department of Blogger Labor Survey , which asked 11 questions of more than 1,000 bloggers. use the WPO framework ); how to use your blog as the ultimate networking tool; and “always be collaborating” among other tips. Simple—but not easy.
Change Happens. Are you ready?
DECEMBER 9, 2015
We have put together a 5-10 minute Readiness Challenge survey covering the 5 areas outlined in this blog. Good decision makers deliberately frame the question – defining goals, priorities and criteria – they think creatively about different options and have a structured and collaborative way of coming to a conclusion. Guest post by Stuart Easton. —————-.
Twitter Insiders: A Research Hub for Brands, Agencies
JUNE 8, 2016
Twitter is working with consultancy CSpace on the initiative, and Proctor said consultants from CSpace “specialize in fostering collaboration between companies and their customers.”. Twitter Wednesday introduced Twitter Insiders, a single destination for brands and agencies to fill their research needs. and U.K. and the U.K. and socio-economic backgrounds.
How Social Is YOUR organization?
APRIL 13, 2016
Collaboration. It’s not about whether your employees are happy, unhappy, or even if they are engaged or disengaged (those engagement surveys don’t get to the truth, but that’s for another post). It’s official – we’re launching ! Big things are happening!! But before we get into that, let’s think about a use case. Congratulations. Inclusion.
Access.is that our greatest asset?
AUGUST 1, 2013
Talent used to be employed.now talent is accessed and deployed - think crowdsourcing, think home working, think crowdfunding, think online collaboration. Surveys, user groups, customer feeback was compiled often at huge cost and treated as a selling asset to retailers.now feedback is instant and open to all.you just have to access it from the web.
Influence your PR campaign with Influencer Marketing
APRIL 13, 2016
According to a survey by Tomoson : Influencer marketing generates as much as $6.50 in revenue per $1 spent. The famous brewer Heineken promoted its #100Heineken Campaign by collaborating with top men’s influencers, designers and boutiques such as fashion Instagrammer Eliezer Infante ( elisoul01 ). 2. Guest Post by Taral Patel. Let’s face it. But wait. The answer is no. Gap’s Styld.by.
Social Music: A Sound Endorsement Strategy [INFOGRAPHIC]
AUGUST 14, 2012
Some brands have even founded music academies , special artist collaborations for upcoming musicians and festivals. They have carried out a survey of 500 music lovers and their use of music in everyday life uncovering interesting behavioural facts about people’s interaction with and use of music and social music sites. Pepsi led the way. Adding social media to the equation.
The Individual Donor Benchmark Report is Out!
AUGUST 5, 2014
Third Space Studio in collaboration with BC/DC Ideas, has released the third annual Individual Donor Benchmark Report , the results of a nationwide survey collecting fundraising data for small and medium nonprofits. “The next step to a successful individual donor campaign lies in the data! This info graphic will have you measuring your fundraising goals in an entirely new way.”.
Time for a Social Media Assessment?
MARCH 7, 2012
Clarity and collaboration –finally, you’ll get a sense for how your organizational dynamics are impacting your social media efforts. We start with a short survey of staff who are involved with your social media work. The survey gives us a 360 degree view of the organizational dynamics affecting your social media work from a staff perspective. Three Key Focus Areas.
What Are Social Businesses Really Doing?
DECEMBER 7, 2012
They got nearly 3,500 responses to their survey from managers in companies in 115 countries and 24 industries, so it’s a nice, broad study. A “social business,” according to this particular study, is one that is integrating social software into its operations. 138-140 and 200-03), using collaborative tools to enable faster solutions to operational problems (Humanize, pp.
Marketers Need Return On Marketing Investment Now
MARCH 30, 2012
The results of the annual marketing survey by Belgian The House of Marketing , in collaboration with STIMA, are a clear illustration of the need for ROMI. Barely, one year ago, the 2011 edition of the survey showed a relatively optimistic marketer. It’s exactly the same in Belgium and in many other countries, where similar surveys are conducted. Marketing ROI.
The Digital Business Impact of Multifunction Device Consumer Adoption
FEBRUARY 12, 2013
However, it has also important consequences for the way we work, collaborate and communicate, with an important role for social CRM and social business. Aberdeen Research conducted a survey that clearly showed sales reps and other workers would use the CRM system more and better if they could access it in a mobile way. Collaboration. Will it be the year of mobile?
Why Your Brand Should Create Less Content
Convince & Convert
DECEMBER 18, 2015
They sent out an email surveying the marketers in their network, asking us to weigh in on strategy, and promised early access to the report if they took the survey. Quick! It’s time to audit the amount of content on your social channels. Whose voice is behind the majority of the content you share on social and in your blog? Is it the voice of your brand? If so, that’s not good.
50 Shortcuts to Create Visual Content for Social Media
MARCH 4, 2016
recently surveyed my audience and I asked them “What is your biggest challenge when it comes to visual content creation?” Team Collaboration Shortcuts. Canva for work allows us to work collaboratively – and creatively – on visuals. Right there with Google Drive is Dropbox as one of our collaborative tools. Image by Shutterstock. And much quicker.
How to Boost Social Media Engagement with Influencer Marketing
APRIL 6, 2016
Marketers who participated in the survey said that influencer engagement was effective in building brand awareness, generating leads and nurturing loyalty. Create opportunities for collaboration. Look at collaboration opportunities beyond the digital space. Guest Post by Jessica Davis. Influencer marketing is more than just a buzzword. But don’t give up just yet.
Association Social Media: National Society of Accountants
AUGUST 18, 2014
Over the last 3 years, it has been really exciting to watch our small staff become more collaborative in terms of projects, roles and brainstorming. Back to collaboration- one thing our team has found to be helpful for content flow is to create a dissemination calendar (use a Google Doc, Excel spreadsheet, or shared Outlook calendar). Who do you report to? . weekly member newsletters.
Introduction To Real-Time Content Marketing
JANUARY 29, 2015
Instantaneous information-sharing, collaboration, and engagement. When including search and email usage in overall network participation statistics, as many as 92 percent of all people are networked in some form, according to the May 2011 Pew Internet and American Life survey. The marketing world has exploded with social content initiatives in the last few years, and when combined with the urgency and real-time expectations of audience and customers, and new marketing discipline has emerged, one that call “real time content marketing.” Social-network distribution.
Big Business Facing A Big Problem With Social Media
OCTOBER 8, 2013
Despite spending a combined $19 million on social media in the last year, only 10 percent of the 655 big businesses surveyed in a recent global report saw positive results. In order for this collaborative approach to reap benefits, data also showed companies need to be investing in social as the brands most likely to see positive returns are spending double what the worst ones did.
Humanizing your organization creates amazing results. This is how.
AUGUST 21, 2013
The survey gave a clear indication to all of us where we can improve our processes and performance. Higher levels of collaboration which created new ideas, products and programs which built value around the brand and ultimately had more people joining the organization. ” 1. Why did Humanize resonate with you? This was the critical learning. ” . 3. ” . 6. Start here.
Effective Website Planning 101
APRIL 6, 2015
With things such as big data and video conferencing, large groups of people can collaborate over great distances—using this data to make website planning decisions. Use surveys, interviews, or simply a list of questions in a Word document to gather all stakeholder input. By Jon-Mikel Bailey. Rinse. Repeat. And thus the never-ending website planning phase continues. Sound familiar?
33 Phenomenal Content Marketing and Copywriting Guides and Tips
APRIL 23, 2013
Ardath Albee reveals three key attributes that technology buyers value in marketing content, including freshness: “58% (of technology buyers in a UBM TechWeb survey) said they wanted content that was timely and current (while) only 11% said they’d consider content more than 18 moths old.” What types of content are most valuable to my sales prospects? ’ Yawn. ”).
Digital business is a strategic priority for CEOs… but not for CIOs (yet).
MAY 31, 2012
Most C-level executives say the three key trends in digital business—namely, big data and analytics, digital marketing and social-media tools, and the use of new delivery platforms such as cloud computing and mobility—are strategic priorities at their companies , according to McKinsey’s first annual survey on the topic. Tons of interesting data in this survey. photo credit ).
Full Case Study Report from GiveToTheMax Day
MARCH 8, 2012
But through collective, collaborative – and yes competitive – efforts limited to a short time frame, they can all work together for the good of the whole community and region. Remember Give to the Max Day, November 9, 2011? This huge one-day fundraising effort raised $2,034,389 from 17,838 individual donors. Holy cow! Hmmm… food for thought.
This Week in Social Media – 4/10/2013
Social Media Marketing
APRIL 10, 2013
Industry News More than half of surveyed marketers feel that they''re missing key data points to inform them about their customers , according to a recent CMO Council survey. But they''re also going to Twitter - a fact that is backed up by Piper Jaffray''s Taking Stock with Teens survey , which also looks at their spending and consumption habits. These are those links.
The State of Social Business 2013
DECEMBER 31, 2013
Mit sloan management review research report 2013 in collaboration with deloitte university press. The 2013 State of Community Management Survey Here’s what Silicon Valley cares about. As we close out the year, here’s a good report on the current state of social business maturity. social business shifting out of first gear from Fred Zimny.
88 Expert Content Marketing Posts Worth Another Read
JANUARY 5, 2016
Surveys suggest that many marketers are uncertain of the effect of content marketing. The New B2B Buyer And The Collaborative Economy by Tony Zambito. Understanding the new B2B Buyer in the Collaborative Economy can be difference between longevity and struggle. this week’s chart, we look at data from a survey of 542 U.S. Image credit: HubSpot. Is your Content Boring?