Remove influence
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How to Get More Email Subscribers with Influencer Marketing

Pixlee

Leading marketers are always looking for ways to link their owned media platforms with their influencer marketing program. While influencers are on the newer side of the marketing scene, email marketing is a tried-and-true medium that almost all industries already benefit from. How Does Influencer Marketing Impact Email Subscribers?

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How to Promote Non-Visual Brands on Instagram

Pixlee

Conversely, non-visual brands, like insurance, software, and other similarly abstract brands can struggle with Instagram as a channel. Even for the most abstract industries, like insurance, forging an emotional connection with customers is critical. Work with Influencers Relevant to your Audience. They all thrive on Instagram.

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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

For example, a life insurance brand may want to appeal to both older and younger generations. Identify relevant partners Collaborating with content creators and influencers who have a trusting relationship with the people you’re trying to reach can have a halo effect for your brand. The nonprofit engages with 20-50+ year olds.

Brands 115
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20 Instagram Reel ideas for all types of brands

Sprout Social

MeUndies collaborated with creators like Lauren-Ashley Beck to promote their social media contest, #GetSpookywithMe. Grove Collaborative is an eco-friendly, sustainable household cleaner and personal care brand, so sharing a fact about recycling is a perfect fit. A post shared by Grove Collaborative (@grovecollaborative).

Types 118
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Top 6 Best Social Media Platforms for Financial Services

Oktopost

This strategy involves working with finance sector social media influencers who have a large following in your target market and who can help promote your brand to their followers. Example: Austin Hankwitz is an influencer in the finance niche who uses TikTok to share quick and helpful videos on a variety of finance topics.

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How Are Serious Games Reinventing Businesses?

Buzz Marketing for Technology

Our collaborative games-based approach to making these choices leaves you and your entire team feeling energized because in the game you can explore both ROI and non-ROI factors to selecting your social media investments. Crowdsourcing Gaming Innovation Collaboration Communities Customers Games innovation Innovative Games Serious Games'

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What’s Social’s True Value to Business? We Asked 2,162 Marketers.

Hootsuite

For example, Mapfre, a global insurance company, uses social analytics to better understand what customers are thinking about. It’s essential to collaborate cross-departmentally to understand social’s far-reaching impact on customer buying decisions. Social measurement can’t happen in a silo.

Marketing 144