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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

They discussed various issues related to collaboration, including how to ensure cohesive branding, maintain effective communication, break down silos, and share best practices with university social media managers. Read on for all the key takeaways: Overcoming Common Higher Ed Collaboration Challenges. Image source.

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Rethinking the influencer-brand relationship

Sprout Social

From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing. Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time.

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How to Host a Successful Virtual Event: Tips and Best Practices

Hootsuite

Virtual events still sound a little futuristic, but they’ve been happening since 1993 when the world’s first livestream brought us nail-biting webcam footage of a coffee maker in mid drip. Moving events like this online can reduce costs and carbon footprints, and make attendance accessible to a wider audience. What is a virtual event?

Hosting 145
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Live Shopping on Instagram: Everything You Need to Know to Get Started

Hootsuite

With Live Shopping on Instagram you can: Educate your audience : Share recommendations and reviews, do product demos, and answer questions to help shoppers build confidence that this is the right product for them. Note that you can build collections of up to 30 products within your catalog for easy access to a curated group of goods.

Instagram 126
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The Best Facebook Messenger Marketing Strategies for 2023

Hootsuite

Also, Facebook Messenger marketing allows your business to send one-on-one messages or messages to groups. Additionally, Facebook Messenger allows you to segment your audience so that you can send different messages to different groups of people. Connect and engage during a Facebook Live event. Groupe Dynamite.

Strategy 118
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31 free social media templates that will elevate your workflows

Sprout Social

These can range from everyday content creation, to long-term strategic planning and reporting, to frameworks for collaborating with other teams and partners. If you’re also looking for that level of collaboration this year, you need to clearly define roles and responsibilities for the channel. Get the templates 16.

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New at Hootsuite: Customer Care, Inbox, and Amplify Updates

Hootsuite

Time-saving workflows: This is a longer-term priority for our product teams to help customers increase efficiency, productivity, and collaboration. Now for the rest of our most recent changes, which are categorized into four key groups: customer connections, workforce activation, risk mitigation, and social management. Request a Demo.