Sprout Social

MARCH 5, 2024

I was surprised to learn the team behind Nelnet’s vast social presence is only a team of two (who work with customer care and marketing groups across the company). He explained the relationship building and resource prioritization required to manage multiple accounts effectively. The big misconception about social is that it’s easy.

Resources 100

Resources Telecommunications Collaboration Project 100

Keyhole.co

MARCH 9, 2023

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Keyhole.co

JANUARY 17, 2024

So, when we delve into social listening, we’re exploring the “why” – the motivations and sentiments that drive the online discourse. However, the distinction between social listening vs. social monitoring isn’t always as clear-cut as this definition might suggest.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Hootsuite

MAY 6, 2024

Hootsuite is a comprehensive social media management tool. It also features social media scheduling, in-depth analytics, automated reporting, and easy social listening — everything you need to handle your social media marketing and customer service from one place.

Tools 79

Tools HootSuite Team Social Media 79

Sprout Social

OCTOBER 19, 2023

Table of contents: What is online reputation monitoring? This feedback can identify customer sentiment (positive or negative), trends and more. Although reputation management is synonymous with review sites (think: Yelp! This is where something like social media sentiment analysis can really save the day.

Reputation 94

Reputation Sentiment Analysis Notification 94

Sprout Social

JANUARY 9, 2024

For example, Sprout’s Listening capability will inform you of what topics are trending in social conversations about your brand, what related terms customers are using and the sentiment around those topics. These tools can seamlessly analyze all incoming messages and assign them sentiment so team members can quickly triage responses.

Analytics 111

Analytics Sentiment Analysis Patterns 111

Sprout Social

SEPTEMBER 18, 2023

The advertising team may not know what the content team is doing and the PR team is unaware of what the customer marketing team is up to. Getting teams to collaborate and find synergies between different channels can save money. And 26% agree that memorable brands take risks with their social content.

Marketing 128

Marketing How To Sample Samples 128

agora pulse

NOVEMBER 10, 2020

Zoho Social. Example of Agorapulse, a social media analytics tool. Agorapulse is a social media management tool that offers scheduling, engagement, monitoring, and reporting. Awario, a social media analytics tool. Social media channels. Social media channels.

Analytics 179

Analytics Social Media Tools Price 179

Hootsuite

MAY 1, 2023

Are you looking to create a more efficient social media workflow? Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. In some cases, you may have multiple social media workflows.

Template 136

Template Templates Social Media Tips 136

Keyhole.co

DECEMBER 13, 2023

Our tool excels at tracking and gathering real-time social media data and using simple graphs and pie charts to depict the information. Keyhole is a Mention alternative offering end-to-end social media management packages. Sprout Social Another popular name among Mention alternatives is Sprout Social.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Oktopost

JULY 4, 2022

Salesforce announced earlier this year that Social Studio, their one-stop social media management platform, has entered sunset mode and will no longer be receiving any updates. For those of you working in Social Studio and enjoying the native integration with your Salesforce platform, this is likely a difficult time.

B2B 133

B2B Social Media Management Metrics Social Media 133

Sprout Social

AUGUST 28, 2023

Table of contents: Best overall AI marketing tool AI marketing tools for copywriting AI marketing tools for editing AI marketing tools for digital marketing AI marketing tools for automation Best overall AI marketing tool More companies are expanding their AI usage as they scale or undergo digital transformation from legacy software.

Team 87

Team Tools Marketing Hubspot 87

Sprout Social

JANUARY 24, 2024

Achieve a 15% growth in online sales attributed to influencer collaborations in the upcoming quarter. Selecting influencer marketing goals that align with your social and marketing strategies will help you set a clear benchmark for success and move the needle in terms of social performance and achieving business goals.

Metrics 97

Metrics Influencer Marketing Survey 97

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. The social media field is becoming more complex as it expands.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Oktopost

MAY 30, 2023

We don’t need to remind you of the benefits of consistently posting quality content to social media, particularly when it comes to getting ahead of the competition. Here are the five things you need to know about streamlining your social media strategy. Scheduling content You know what’s difficult to do on demand?

Publishing 87

Publishing Social Media Film B2B 87

Sprout Social

JANUARY 19, 2021

Your owned content (that is, the content you publish on your brand’s social profiles) is the first thing you’ll want to benchmark. This gives you a better sense of how your competitor’s social content is resonating with your shared audienc e and how strongly they’re performing on individual platforms.

Data 93

Data Sentiment API Analysis 93

Sprout Social

NOVEMBER 3, 2022

Social is more than just posts, likes and comments. It’s an extension of our world with opportunities for communication, discovery, collaboration and connection. As people and platforms continue to evolve, your business’s approach to social should as well. Social media can optimize every aspect of your business.

Marketing 110

Marketing Team Social Media Skills 110

Sprout Social

JANUARY 18, 2022

Once your Topic is set up, it will continue to collect social data as long as it’s active. . While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. . Social listening for audience insights.

Skills 125

Skills Sentiment Team Press Release 125

Oktopost

JUNE 19, 2023

That is the digital marketer’s bread and butter, and demonstrates precisely how important a streamlined social media management strategy is needed to support lead generation. Social media is overflowing with market insights. It’s all about focusing your energy where it needs to be focused.

Social Media 62

Social Media Strategy B2B Collaboration 62

Oktopost

DECEMBER 5, 2022

What is the connection between SEO and social media? Social media in search. Social media in traffic. Backlinks from social media. Social signals. How to use social media for SEO. Extend your content marketing reach. Social media in search.

SEO 115

SEO Social Media Reputation Real Estate 115

Sprout Social

JUNE 28, 2023

Automation also breaks down silos and smooths out collaboration within your team, and beyond. Maintain brand consistency: Automated tools can maintain consistency around brand assets, email send times and content scheduling even when employees have a busy workload. One way automation can help you is through A/B testing.

Team 107

Team Hubspot Marketing SMS 107

Oktopost

JUNE 1, 2023

Automation is all about taking the human element out of repetitive, monotonous, labor-intensive work, freeing up teams to take on the more intellectually and creatively demanding aspects of a job (content creation, say, or direct customer contact). Marketing automation is the solution. What is a Lead Scoring System?

ROI 62

ROI Social Media Marketing Curation 62

Oktopost

DECEMBER 21, 2023

Social Media Listening : Monitor social media platforms to gauge customer sentiments, opinions, and discussions related to your brand and industry. Website Analytics : Examine website analytics to understand user behavior, popular content, and areas of drop-off.

Marketing 62

Marketing Survey Skills How To 62

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

How To 123

How To Social Media Management Metrics Team 123

Keyhole.co

MARCH 11, 2024

Regular analysis of your LinkedIn activities is crucial for understanding your audience’s behavior, optimizing your content strategy, and enhancing your overall presence on the platform. LinkedIn analytics is like your personal dashboard for tracking how well your page and content are performing on the platform. Who are they?

Template 52

Template Templates Analytics LinkedIn 52

Sprout Social

JANUARY 26, 2021

The social media do’s and don’ts for 2021. With social algorithms continuing to evolve over time, ditch the mentality that you need to constantly publish a high volume of content. Social algorithms prioritize relevance over quantity, so more posts don’t equate to more engagement. marketingtwitter [link].

Social Media 143

Social Media Metrics Data Team 143

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Unmetric

JUNE 11, 2019

Unmetric is an AI-powered brand focused social media intelligence platform that helps companies gather reliable social media data to perform better on social. This means creating more engaging content, getting more certainty around your social strategy and automating those tedious tasks like reporting.

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

NOVEMBER 6, 2022

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Good sentiment analysis with an accuracy of up to 80%.

Tools 52

Tools Social Media Sentiment Price 52

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. Maybe yours is design, maybe it’s content creation, digital advertising or social media management.

Social Media 108

Social Media Strategy Case Study RFP 108

Sprout Social

AUGUST 10, 2022

Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers. Sprout Social is an all-in-one social media management platform that offers powerful social listening features. Analyze consumer sentiment and brand health. Stay on top of trends.

Influencer 110

Influencer Tools Marketing Software 110

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. Awario includes dedicated features for influencer marketing and reputation management, and its users have lots of positive things to say about how it facilitates market research and customer engagement.

Tools 116

Tools B2B Sentiment Notification 116

Oktopost

JULY 22, 2021

Social CRM can be a dedicated standalone platform, or it can be performed by using software tools that integrate with an existing CRM solution. With Social CRM, businesses get more detailed insights into customer sentiments and behavior. What Are the Benefits of Social CRM? Ways to Use Social CRM for B2B Marketing.

Social CRM 98

Social CRM B2B How To Patterns 98

agora pulse

JANUARY 3, 2020

Takeaway for social media managers: Brand involvement in culture is particularly important for the Twitter population who are passionate and informed, and feel strongly about brands aligning with culture. .” Make the most of organic content that showcases your brand in a great light. More than 12.8

Twitter 129

Twitter Tips Influencer Hashtag 129

agora pulse

SEPTEMBER 21, 2019

The business decided to ditch the influencers and focus on user-generated content, and this has increased sales by 15%. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments. Source: Content Authority.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

The business decided to ditch the influencers and focus on user-generated content, and this has increased sales by 15%. Social media manager tip: Invest in social listening and monitoring tools to stay on top of any negative customer feedback and comments. Source: Content Authority.

Influencer 116

Influencer Social Media ROI Social Media Management 116

Sprout Social

FEBRUARY 5, 2020

But given the volume of conversations on social, it’s important to have the right social listening tools in place so that your entire business can get the insights they need. Social listening isn’t just for marketers and social media managers—it’s a valuable source of business intelligence that your whole organization can leverage.

Tools 90

Tools Sentiment How To Team 90