Pam Moore

APRIL 6, 2019

The new always on, always connected, digital and social world provides amazing opportunities for smart digital brand marketers and business leaders to develop, test, and launch marketing programs, campaigns, products and services to market in far less time than days past. know what people think of your latest campaign?

Campaign 60

Campaign Social Media Content How To 60

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. This metric is estimated. TikTok Analytics Defined.

Analytics 154

Analytics Brands CPA Marketing 154

Rebekah Radice

SEPTEMBER 13, 2016

Times change and so do social media tactics. The social media campaign that worked last year – heck, 6 months ago – may no longer elicit the same results. Or, you could design a customized social media campaign. 11 Steps to the Best Social Media Marketing Campaign. People want more.

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Campaign Social Media Marketing URL 143

Hootsuite

SEPTEMBER 29, 2020

LinkedIn research found that 58 percent of digital marketers have to prove social media ROI to get approval for future budget requests. However, only 37% were “very confident” in their ROI metrics. Measuring social media ROI is also key to building and refining your social marketing strategy. Social media ROI definition.

ROI 145

ROI Social Media Tools HootSuite 145

Hootsuite

NOVEMBER 18, 2015

In fact, social networks have made a point of ensuring that analytics are simple and digestible for everyone, whether it’s your first day on the job or you’re the CEO. Whether you Tweet once a day or 50 times a day, the social network gathers information around your messaging and your audience. Impressions over time.

Metrics 75

Metrics Analytics Twitter Module 75

Hootsuite

JUNE 29, 2020

When you’re finished, you’ll have a single strategy document for all your social channels, with key details at your fingertips. How to perform a social media audit. Hint: If you plan to start working on your audit as you read through this post, download our free social media audit template (above) now. Source: Twitter.

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Template Templates Social Media HootSuite 145

Buffer Social

NOVEMBER 24, 2020

Together with our Facebook, Instagram, and Twitter integrations, this makes Buffer’s analytics an all-in-one solution for these four popular social networks for businesses. Want to see what’s new and why 3,000 customers use our analytics to boost their social media strategy? Or simply, did all the metrics increase?

Analytics 98

Analytics LinkedIn Data Metrics 98

Hootsuite

APRIL 15, 2020

In this post, we’ll offer our best tips and tools for social media collaboration. To increase your social media team’s productivity through efficient team work. Bonus: Download our free, customizable social media calendar template to easily plan and schedule all your content in advance. New social network review.

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Collaboration Team Social Media Tools 135

Hootsuite

FEBRUARY 18, 2022

Social network depth: We’re working hard to provide the most up-to-date channel capabilities as social platforms continue to evolve. That’s why we’re making it easier for you to select/deselect which Facebook and Instagram placements you want to include in your ad campaigns within Hootsuite Ads. You asked, we listened!

HootSuite 112

HootSuite Advertising Analysis Campaign 112

Keyhole.co

MARCH 7, 2022

Only if you have something more accurate to prove the value of your social marketing plan. Enter social media reporting. What is A Social Media Report? Here we’ll show you the essential metrics you should include in your social media reports to make smart decisions and streamline your efforts. Share of Voice.

Report 52

Report Social Media Metrics How To 52

Hootsuite

MARCH 16, 2020

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. Apple and Google Play users have downloaded the TikTok app over 1.5 TikTok was one of the most downloaded apps in the US, Japan, India, and Korea in 2018. . Creating a new ad campaign.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Hootsuite

JUNE 1, 2020

Having to manage multiple social networks using different apps is time-consuming and inefficient. Fortunately, there’s no need to open multiple social apps to manage multiple social media profiles. What is the best software to manage multiple social media accounts? Connect each of your social network accounts.

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HootSuite Social Media How To Library 145

Hootsuite

MARCH 29, 2021

Continue reading to see how Iain Beable, Hootsuite’s Social Media Strategist (EMEA), pulled up the numbers and broke them down. Bonus: Download a free guide that shows the 11 tactics Hootsuite’s social media team used to grow their LinkedIn audience from 0 to 278,000 followers. Not all platform metrics are created equal.

LinkedIn 132

LinkedIn Engagement HootSuite Metrics 132

Waxing UnLyrical

NOVEMBER 20, 2018

Instead of publishing repetitive press releases and campaigns built on educated hunches, the Growth PR era is fueled by data-driven, iterative storytelling. Here is a list of some metrics and KPIs used to measure success for Earned and Owned Media: Revenue attributed to Earned and Owned Media.

Nielsen 140

Nielsen Press Release Metrics Smart Phone 140

Hootsuite

MARCH 31, 2020

In the context of social media, an algorithm is how a social platform determines which content to display at any given time to a particular user. Analytics is an umbrella term used to describe both social analysis tools and the information those tools provide. The 6 Best Instagram Analytics Tools (And Metrics You Need to Track).

List 145

List Social Media HootSuite URL 145

Hootsuite

MAY 3, 2021

UTM tags provide three key benefits: They help you track the value of social marketing programs and campaigns and measure ROI. Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. The last two are optional and are used specifically for tracking paid campaigns.

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Sample Code Social Media HootSuite URL 145

Bill Hartzer

NOVEMBER 2, 2021

Goods and Services Description.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Oktopost

OCTOBER 28, 2021

In this post, we’ll explore the benefits of social selling for B2B, and how marketers can take advantage of social selling tools to meet their buyers where they’re at – and get them to convert. What is Social Selling? What are social selling tools, and why should you use them? is currently free to download.

Tools 144

Tools B2B Price ROI 144

Hootsuite

SEPTEMBER 14, 2023

If you’ve been daydreaming of the possibilities that social media intelligence can bring, here’s your guide to what it is and why you need it. Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. This information can be used to shape a data-driven strategy.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Hootsuite

MARCH 15, 2023

But LinkedIn also works with approved marketing partners to help recruiters, marketers, and advertisers automate some of their tasks on the platform, from finding candidates to managing ad campaigns. Plus, we share some of the best (legitimate) LinkedIn automation tools to improve your efficiency on this business-first social network.

LinkedIn 98

LinkedIn Tools HootSuite Cost 98

Keyhole.co

FEBRUARY 28, 2024

million downloads in January 2024 to becoming an unicorn in the industry, a significant part of this success is due to the brand’s genius social media marketing. Of course, the Duolingo social media strategy would have been incomplete without including YouTube and the OG social network Facebook. From over 16.2

Social Media 105

Social Media Strategy Meme Education 105

Sprout Social

OCTOBER 12, 2020

To ensure your awareness efforts are working, keep track of metrics like follower count, impressions, and organic brand mentions. These metrics will affect your conversion, so it’s important to figure out what you want to convert for before doing anything else. Are you looking for newsletter signups? Clickthroughs to your site?

Content 141

Content Metrics UGC Conversation 141

Hootsuite

JUNE 20, 2022

Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Here are a few ideas for how Facebook search operators can help you optimize your marketing campaigns: Research your audience. With Hootsuite, you can manage all of your social media activity in one place.

Tips 145

Tips HootSuite Badge Facebook 145

Hootsuite

SEPTEMBER 9, 2020

In this guide, we explain how to use the various types of social media ads to achieve real business results while maximizing your spend. Bonus: Download a free guide that teaches you how to turn Facebook traffic into sales in four simple steps using Hootsuite. Types of social media ads. New friends! Targeting teens?

Advertising 145

Advertising Social Media HootSuite How To 145

Hootsuite

APRIL 8, 2021

Bonus: Download a free checklist that reveals the exact steps a lifestyle photographer used to grow from 0 to 600,000 followers on Instagram with no budget and no expensive gear. Download the Instagram app for iOS , Android or Windows. Track the right performance metrics. So we’ve brought everything together here.

Instagram 145

Instagram How To HootSuite Hashtag 145

Hootsuite

APRIL 8, 2021

Metrics show that Facebook native videos garner 10 times more shares than linked videos, a boost that likely also holds true for LinkedIn native videos. Video ad campaigns have greater potential to increase brand awareness, brand consideration, and lead generation since they are typically served to a larger, more targeted audience.

LinkedIn 145

LinkedIn Video HootSuite Embedding 145

Sprout Social

DECEMBER 18, 2018

The Facebook ads platform may have dominated the social advertising space at the onset, but marketers’ paid social strategies are continually diversifying across social networks—and with good reason. In fact it ranked as the second biggest challenge facing social marketers in our 2018 Index.

Strategy 94

Strategy Aggregator Overview ROI 94

Hootsuite

MARCH 2, 2020

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. Like any other social network, TikTok has a gamut of influencers and meme machines who cash in on views, likes, comments, shares—and virtual coin. TikTok’s metrics are tricky to track.

Brands 145

Brands Meme Hashtag Remix 145

Likeable

APRIL 13, 2021

Whatever the reason, the reps are enthusiastic, knowledgeable, and relatively helpful compared to those at other social networks. By “fundamentals,” we mean the core media metrics old-fashioned digital marketers (oxymoron?) Metrics like CPM, CPV, and CPC compete reasonably well. Need to run a campaign on TikTok?

Platform 95

Platform CPM CPC Advertising 95

Sprout Social

AUGUST 10, 2022

If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Some influencer marketing tools also offer valuable insights related to your campaigns, influencer interactions and the latest social media trends. This data can be helpful when making important decisions for future campaigns.

Influencer 109

Influencer Tools Marketing Software 109

Keyhole.co

DECEMBER 10, 2022

And when it comes to comparing two marketing strategies or campaigns, numbers and data speak volumes, don’t they? Not just because you need it for your use, but also because you share those key performance metrics with your team, boss, and more importantly, your clients. No more using Boolean logic for social search.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Sprout Social

MARCH 4, 2021

Sprout’s own social media publishing solution comes with robust content curation features to find relevant and engaging posts to share with your social media audience. The Find Content tool crawls through social media platforms to discover the most shared content across major social networks.

Curation 137

Curation Data Content UGC 137

Hootsuite

AUGUST 26, 2019

In this complete guide, you’ll find out why you should be using Twitter analytics, which Twitter metrics to track, and what tools to track them with. Bonus: Download the free strategy guide that reveals how Hootsuite grew our Twitter following to over 8 million users and learn how you can put the tactics to work for your business.

Analytics 112

Analytics Twitter HootSuite Metrics 112

Hootsuite

MAY 17, 2021

When it comes to measuring and proving your brand’s social media success, data speaks volumes — and that’s where social media KPIs come in. Social media KPIs are measurable metrics that reflect social media performance and prove social’s ROI for a business. Important social media KPIs you should be tracking.

Social Media 145

Social Media HootSuite Metrics CPC 145

Hootsuite

MARCH 3, 2020

What is social listening. Why social listening matters. How to get set up for social listening. Social listening tips. Social listening tools . Bonus: Download a free guide to discover how to get more sales and conversions with social media monitoring on Hootsuite—no tricks or boring tips.

Tools 145

Tools Sentiment HootSuite Reddit 145

Keyhole.co

FEBRUARY 16, 2024

Having these data in front of you, you can improve your YouTube strategy for better reach, engagement, and effectiveness of marketing campaigns. These may be to understand the type of content they produce to grow a YouTube channel , track engagement metrics, identify trends, research keywords, or everything at once.

Analysis 52

Analysis YouTube Tools Strategy 52

Hootsuite

NOVEMBER 18, 2015

In fact, social networks have made a point of ensuring that analytics are simple and digestible for everyone, whether it’s your first day on the job or you’re the CEO. Whether you Tweet once a day or 50 times a day, the social network gathers information around your messaging and your audience. Impressions over time.

Metrics 40

Metrics Analytics Twitter Module 40