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Top B2B Brands on Social Media

Social Media Strategies Summit

1 Hubspot is a Resource for Marketing Decision Makers. Source: Hubspot Facebook. But Hubspot understands their target audience, and focuses their marketing around providing valuable resources to their consumers. In turn, marketers identify Hubspot as a go-to source for this valuable information. #2 Source: Square.

B2B 150
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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. Keyhole offers campaign monitoring, influencer tracking, brand mention monitoring, and powerful competitor research tools that make it easy to benchmark your campaigns against your competitors’.

Tools 84
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8 Tips by B2B Marketers for LinkedIn Lead Generation

Oktopost

A HubSpot study found that LinkedIn had a 2.74% visitor-to-lead conversion rate, making it nearly three times more effective than its closest competitors, Facebook and Twitter. The cost (sometimes) is lower. In turn, this will usually mean higher conversion rates and lower costs per lead. The leads are better.

B2B 148
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5 Core Pillars for Your Ecommerce Marketing Stack in 2022 

Pixlee

of ecommerce sales in 2021 came from a mobile device, and that percentage is up from 52.4% There’s an important message in these statistics: mobile devices are critical in sales, so if you want sales, you need to meet customers where they are. . You can optimize your store for mobile devices by using a mobile-friendly theme.

UGC 52
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The Hybrids are Coming: Evolution of the Prototype Marketer

Convince & Convert

Hybrid professionals are trained to deliver services across search, mobile, social, content, analytics, web, PR, and email marketing. These next-generation professionals excel in the emerging core-marketing disciplines of mobile, analytics, social, web, search and content. The Marketing Agency Blueprint (Wiley), pp. 3) Success Factors.

CPM 137
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Dos and Don’ts for Nurturing Leads on Social Media

Socialmedia.biz

With a paid advertising campaign, you can target people based on their gender, age, location, interests, and other parameters relevant to your brand. Jon usually put an end to a campaign when it started costing him more than 20 cents/click.

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What Bill Gates Predicted About Content Marketing

Convince & Convert

Its most intrinsic value was that it could be spread globally at little cost. After running an “Introduce Yourself” campaign, they collected 1,511 pieces of content. NetLine helped Hubspot get their collection of 20 ebooks into the hands of qualified leads. (Maybe this is where the phrase was coined.)

Content 60