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4 ways to advance your agency with your social media strategy

Sprout Social

Whether providing full-service social solutions, specialized brand marketing or stepping in for a specific campaign or project, agencies cater to their clients first and foremost. The answers should inform your messaging and the content you share on social. . Use paid targeting options to serve case studies to relevant people.

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6 best social media monitoring tools 

Unmetric

A social media monitoring tool can track: Monitor mentions of your brand. We’ve curated a list of some of the best social media monitoring tools in the market to help you fine-tune your marketing strategy and perform better on social. Get competitive intelligence. Track relevant hashtags. Analyze keywords.

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15 Hot Digital Marketing Trends for 2020 [video + podcast]

Pam Moore

Learning how to tweak, rinse and optimize your marketing campaigns, content and social programs will help you be more agile. Marketers will embrace curated content leveraging the best proven content they have. The social networks are making it easy for us. Voice search. Prepare your content for voice search.

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4 Tips for Driving Sales with Instagram Ads

Socialmedia.biz

Here are a few tips for successful Instagram ad strategies , to help you launch captivating ad campaigns on this hugely popular social platform. Visual marketers who find the most success on this social channel know how to create photos and videos that are highly engaging, particularly when they are carefully curated or produced.

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Video Content Marketing Strategy, Email Painkillers and Expensive Mistakes

Writtent Blog

To inspire your content marketing strategy , we’ve curated five of the coolest stories we encountered in the past week: 17 Expensive Marketing Mistakes That Cost You Customers. If there’s anything that SMB and enterprise CEOs have in common, it’s a disdain for marketing campaigns that don’t yield measureable ROI.

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Breaking All Of Twitter's Rules

Twist Image

If you only follow back those who are truly interesting to you, it's a better way to curate content and dive deeper into some of the meatier conversations. This is online social networking. Often, breaking all of the rules is what it takes to develop your own best case studies, ROI and metrics. social media roi.

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Ultimate Guide to User-Generated Content

Later

Want some more inspo on how to use UGC in your marketing campaigns? Check out our blog post on the top 5 Creative UGC Marketing Campaigns to Grow Your Business ! . One UCG-focused campaign that never fails to capture the world’s attention is the annual Apple “Shot on iPhone” campaign. . View this post on Instagram. ?ƒ????

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