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The social media video statistics marketers need to know for 2022

Sprout Social

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics. 26% of marketers state that Stories are the most valuable type of social content.

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23 YouTube Statistics That Matter to Marketers in 2020

Hootsuite

Whether you’re a first-time creator looking to grow your YouTube subscriber count , or an experienced video marketer looking to increase your brand’s video views on YouTube , the first step towards mastering this platform is getting a handle on the numbers. YouTube user statistics. YouTube usage statistics. Table of contents.

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7 statistics that prove the importance of social media marketing in business

Sprout Social

The Harris Poll, on behalf of Sprout Social, surveyed more than 1,000 US consumers and 250 business executives to better understand how they use social media, the importance of social media marketing, social’s impact on organizations and how its influence will change in the coming years. Companies that fail to do so risk being left behind.

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10 Pinterest statistics marketers must know in 2019

Sprout Social

So, how useful can the platform be for your marketing campaigns? According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S. Women on Pinterest power buying decisions. Women ages 25 to 54 make 80% of the buying decisions in U.S. So, what does this mean for your brand?

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80% of consumers agree brand awareness makes them more likely to buy on social

Sprout Social

Every facet of the customer experience has been peeled back, tested and tested again, resulting in an abundance of data marketers can use to optimize for conversions. did TikTok really make me buy it?). knowledge of the brand) makes them more likely to buy on social. Social commerce , on the other hand, is the next frontier.

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Employee advocacy stats to secure C-level buy-in

Sprout Social

Securing C-suite buy-in is essential to getting any new project off the ground. Keep reading for statistics on employee brand advocacy that will grab the attention of multiple leaders across your C-suite. The post Employee advocacy stats to secure C-level buy-in appeared first on Sprout Social.

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47 Social Media Statistics Every Marketer Should Know

Later

Social media statistics can be a useful tool for informing your strategy and planning your future content. We’ve rounded up some of the most interesting social media statistics we could find, all of which will help you understand your platform, your audience, and craft content that’ll stand out: Social Media Statistics: Instagram.