Remove influence
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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

People mention what they are doing on social media channels and they also look for advice. They could be talking about buying a relevant product or service or asking questions about it. Influencer Monitoring. Relevant Influencers drive conversation and action so they are an important part of social media.

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Go Beyond Blogging – Multi-Channel Marketing via Online Media

ProBlogger

When you want your prospects to buy something, you want them to visit your site and proceed to the order / payment page. Contest is an effective way to generate buzz around the blogosphere, especially if you are able to have other bloggers and influencers blog about it. Hold a contest. Participate in contests. Meet bloggers in person.

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Is Social Media Worth it for You?

Techipedia: Tamar Weinberg

4: Online Driven Companies – Social media can be used to drive traffic to online websites. Communities, social news sites, and online sharing can be leveraged to build a site following. Low Return Industries These types of businesses tend to take a long time to create return in social media. Could I add one to your list?

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How to Go Beyond Blogging and Harness Multi-Channel Marketing

ProBlogger

When you want your prospects to buy something, you want them to visit your site and proceed to the order / payment page. Contest is an effective way to generate buzz around the blogosphere, especially if you are able to have other bloggers and influencers blog about it. Hold a contest. Participate in contests. Meet bloggers in person.

How To 26
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Why You Should Fix Your House Before Inviting People Over

Techipedia: Tamar Weinberg

However, the CEO read an article in Adage, and as a result, he wants to hit social ground running. They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly Calling attention to social profiles?

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This Week in Social Media – 4/3/2013

Social Media Marketing

Some examples include: continuous product development, deeper customer relationships, more transparency, and measurement of influence, not impressions. Trends in consumer marketing are showing that consumers want less advertising and more interaction. More on content marketing: Writing sucks, and it’s hard.

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10 Reasons Why Your Business Needs a Killer Social Media Strategy

Techipedia: Tamar Weinberg

Where are the people most likely to buy your products and services? Establishing a social media strategy will help you see where potential customers are hanging out. It finds your customers Companies using traditional marketing methods (e.g. surveys, focus groups, test marketing) often spend millions to locate their target markets.