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How to use Google Analytics for stronger social media reporting

Sprout Social

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

Analytics 140
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How to Set Up Blog Comments as Goals in Google Analytics Using WordPress Hacks

Kikolani

As many of you know, I love writing about Google Analytics. One of the best ways to get actionable data out of your Google Analytics is to set up goals. Setting up a goal in Google Analytics tells it that someone has completed something important on your website, such as buying product, signing up to your email list, or similar.

WordPress 147
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47 Social Media Ideas, Formulas And Shortcuts for Instant Improvement

Rebekah Radice

Creating a successful social media presence is one of the most important elements to branding your business online. As recent statistics show, social networking is now the top online activity in the U.S. But it’s not just the amount of time spent on social media. Google Plus. Write down your goals.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

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SEO vs SMO and how to TURN OFF Google Social Media Optimization

Laurel Papworth

How to turn off Google personalisation (SMO) and go back to SEO BUT: SEO is dead, SMO rules. Search Engine Optimization has been hijacked by your friends and family (Social Media Optimization) and that’s a good thing. SMO (social media optimization) is in, SEO (search engine optimization) is out. &pws=0.

SEO 105
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How to Use Google Hangouts On Air to Run Your Next Webinar

Convince & Convert

As much as I love social media it moves fast and not every update gets seen. I’m not dropping social media entirely, I’m just focusing my efforts more on my list. Google Hangouts on Air are free! With Google’s Hangouts On Air, you can take advantage of webinar list-building perks without the associated costs.

Google 165
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How to Make Money from Your Social Media Influence

Bill Hartzer

I have news for you: you’re not using your online social media influence as you should be. Even though you are Tweeting on Twitter , Plus One’ing on Google Plus , and sharing your money-making offers. Make money on the internet by building up your social media influence. But that’s not what people want to see.